

A spirited Film, Media & entertainment professional with experience across Balaji Telefilms, Balaji Motion Pictures, House of Originals, and GDC Technology, specializing in talent relations, celebrity management, content strategy, and entertainment marketing. Proven ability to build and nurture relationships with talent, production teams, clients, and industry stakeholders while delivering high-impact campaigns, events, and creative initiatives.
Strategic and execution-focused, with expertise in talent coordination, stakeholder management, campaign execution, and cross-functional collaboration. Recognized for driving seamless talent experiences, identifying emerging opportunities, and delivering work with clarity under high pressure environments
Talent & Industry Relationship Management
Built and nurtured strong relationships with artists, celebrities, talent representatives, and entertainment professionals, fostering collaborative opportunities across branded content, events, and creative initiatives.
Talent Operations & Project Execution
Managed end-to-end coordination for shoots, campaigns, talent onboarding, scheduling, and execution workflows, ensuring seamless collaboration between talent, clients, and production teams.
Talent Identification & Curation
Identified and recommended emerging artists, performers, and entertainment talent for on-ground events and brand engagements, aligning selections with client objectives, audience preferences, and event requirements.
Creative Content Production
Conceptualized and executed music videos for renowned artists and feature film projects, translating creative vision into compelling visual narratives while managing production stakeholders and deliverables.
Events, Sponsorships & Brand Partnerships
Spearheaded the planning and execution of corporate, entertainment, sports, and private events, while securing sponsorships and strategic brand partnerships to enhance event value, audience engagement, and commercial outcomes.
Stakeholder & Client Management
Served as a key point of contact between clients, talent, sponsors, and production partners, ensuring strong relationships, smooth communication, and successful project delivery across multiple initiatives.Spearheaded corporate, family, sports related events with getting sponsorship as and when required
Strategic Industry Partnerships
Collaborated with leading production houses including Yash Raj Films, Rohit Shetty Films, Viacom18, and other major studios to facilitate the adoption of advanced sound technologies and enhance cinematic experiences across feature films.
Creative Content Strategy & Execution
Spearheaded content and creative strategy initiatives, overseeing projects from concept development through execution and final delivery while ensuring alignment with business and audience objectives.
Stakeholder & Cross-functional Coordination
Acted as a key liaison between film production teams, technical experts, studios, and post-production partners, ensuring seamless communication and successful integration of creative and technical deliverables.
Project Scouting & Content Development
Identified and evaluated emerging projects, production opportunities, and content concepts while overseeing the creation of digital, print, and visual assets to support business growth and market expansion.
Team Leadership & Creative Development
Led and mentored a team of creative professionals, fostering a collaborative environment focused on delivering high-quality storytelling, innovative content solutions, and impactful audience engagement.
Content Creation & Story Development
Developed original content concepts, crafted compelling scripts, and translated ideas into engaging narratives tailored for diverse audiences and digital platforms.
Creative Direction & Narrative Planning
Led the ideation and creative development process across multiple content formats, ensuring a consistent brand voice, strong storytelling framework, and cohesive creative vision throughout execution.
Content Strategy & Concept Development
Conceptualized and developed original content ideas, scripts, and storytelling frameworks designed to engage audiences across digital, branded, and entertainment platforms.
Multi-platform Creative Leadership
Drove the creative ideation process across diverse content formats, ensuring strategic alignment, narrative consistency, and impactful execution while maintaining a strong and cohesive creative vision.
Talent Relations & Campaign Management
Managed end-to-end coordination with actors, celebrity teams, publicists, and production stakeholders, serving as a key liaison across talent, marketing, events, and production functions to ensure seamless campaign execution.
Celebrity Promotions & Event Execution
Oversaw talent schedules, media interactions, city tours, promotional appearances, and on-ground activations for major film campaigns including Ek Villain, Ragini MMS 2, and Main Tera Hero, while ensuring a seamless talent experience.
Innovative Marketing & Brand Activations
Conceptualized and executed high-impact promotional initiatives including Ragini MMS 2’s media stunts, Main Tera Hero’s youth-focused engagement activities, Ek Villain’s signature merchandise campaign, and MTV integrations for Kuku Mathur Ki Jhand Ho Gayi.
Stakeholder Engagement & Industry Partnerships
Built and maintained strong relationships with talent managers, entertainment media, production houses, and external partners, driving effective collaboration and campaign visibility.
Creative Marketing & Audience Engagement
Crafted compelling marketing narratives and supported cost-effective promotional strategies that enhanced audience engagement, media traction, and brand recall across film campaigns.