KAUSIK KUMAR BHATTACHARYA
Kolkata
Summary
Sales leader with extensive experience at HDFC Life Insurance, recognized for driving market growth and increasing brand visibility. Achieved 200% sales growth through innovative strategic planning and effective customer relationship management. Proficient in utilizing digital marketing tools and promoting team collaboration to consistently exceed sales targets.
Overview
20
20
years of professional experience
Work History
Associate Regional Head - HSL : BroCA
HDFC Life Insurance Co. Ltd.
01.2023 - Current
- Contributed to strategic planning and organizational growth as senior leadership team member.
- Achieved significant sales growth and increased market share through key account management for the entire East Zone
- Directed a team in executing marketing strategies that enhanced brand visibility and sales.
- Cultivated high-value client like HDFC Securities, Indian Postal Payment Bank & other BC model partners & Geojit Financial Services consistently driving sales increases and market dominance.
Vice President : Sales & Marketing
JK Protomax Pvt. Ltd.
01.2017 - 12.2022
- Managed decorative sales operations for Eastern India, UP and J&K via dealer and distributor networks.
- Achieved 200% absolute sales growth over six years through strategic initiatives.
- Developed and executed innovative sales strategies, resulting in 40% year-to-date sales growth.
- Expanded market presence by acquiring potential dealers and distributors for enhanced sales performance.
- Spearheaded brand outreach efforts, significantly increasing brand awareness across target markets.
- Established new milestones in market penetration through targeted sales campaigns.
- Cultivated relationships within dealer and distributor networks to bolster sales initiatives.
Corporate Sales Manager BROCA
HDFC Life Insurance Co. Ltd.
06.2011 - 12.2016
- Elevated corporate customer engagement through tailored marketing initiatives and strategic product presentations.
- Optimized key sales performance metrics, yielding a significant rise in total revenue generated from core corporate accounts.
- Recognized as 'Top Corporate Sales Manager' for exceptional partner acquisition performance at HDFC Life.
Senior Sales Manager
Birla SunLife Insurance Co. Ltd.
05.2006 - 06.2011
- Sourced a high-value regular premium policy that significantly contributed to the company's profit.
- Oversaw a top-performing sales manager team, achieving exceptional nationwide sales records.
- Earned company-wide recognition as 'Top Sales Manager Team India', securing a double promotion for outstanding performance.
Sales Executive
India Infoline.com
10.2005 - 04.2006
- Instrumental in achieving the highest incentive earnings among peers through unmatched sales performance.
- Cultivated strong customer relationships, paving the way for sustained sales growth and client retention.
- Fast-tracked career progression with a 30% salary increase within the first six months, recognizing exceptional sales achievements.
Education
M.COM - Finance
Calcutta University
01.2005
B.COM (Hons)- Accounts -
Bidhan Chandra College, Burdwan University
01.2003
Higher Secondary -
Dhadka N.C.L. Vidya Mandir, W.B.C.H.S.E.
01.2000
Matriculation -
Asansol Ramakrishna Mission H. School, W.B.B.S.E.
Skills
- Digital marketing tools
- Salesforce CRM
- Financial modeling
- Data analysis and reporting
- Microsoft Office Suite
- Business development
- Strategic planning
- Sales strategy execution
- Leadership and team management
- Customer relationship management
- Market analysis
- Collaboration skills
- Problem-solving abilities
- Time management skills
- Communication proficiency
- Adaptability
Accomplishments
- Spearheaded and implemented a transformative Digital Marketing project for Sun Life Financial - Vietnam, bolstering corporate brand visibility and stakeholder engagement.
- Sourced a highly profitable 1 Cr Annual Premium Policy at Birla SunLife, recognizing me as the Top Sales Manager Team India with a subsequent double promotion.
Projects
Lead Generation through Digital Marketing - Have completed a lead generation project at Vietnam Diamond Star Group to present digital marketing process for life insurance lead generation for Sun Life Financial - Vietnam successfully.
Languages
- English
- Hindi
- Bengali
- English
- Hindi
Timeline
Associate Regional Head - HSL : BroCA
HDFC Life Insurance Co. Ltd.
01.2023 - Current
Vice President : Sales & Marketing
JK Protomax Pvt. Ltd.
01.2017 - 12.2022
Corporate Sales Manager BROCA
HDFC Life Insurance Co. Ltd.
06.2011 - 12.2016
Senior Sales Manager
Birla SunLife Insurance Co. Ltd.
05.2006 - 06.2011
Sales Executive
India Infoline.com
10.2005 - 04.2006
M.COM - Finance
Calcutta University
B.COM (Hons)- Accounts -
Bidhan Chandra College, Burdwan University
Higher Secondary -
Dhadka N.C.L. Vidya Mandir, W.B.C.H.S.E.
Matriculation -
Asansol Ramakrishna Mission H. School, W.B.B.S.E.