Kavya M
Chennai
Summary
Digital Media Executive with 1+ year of experience managing brand social media presence, creating digital content, executing influencer collaborations, and supporting integrated digital marketing campaigns. Strong in content planning, audience engagement, and cross-functional coordination, with a foundational understanding of Meta advertising workflows including campaign setup, monitoring, and performance tracking. Seeking to contribute to a digital marketing team where content-led growth and continuous learning are valued.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Social Media Executive
KS Smart
Chennai, Tamil Nadu
04.2024 - Current
- Planned, scheduled, and managed end-to-end social media activities including posting, engagement, and performance tracking across platforms.
- Created and managed digital content for public-sector and infrastructure brands, strengthening online visibility and audience engagement.
- Executed influencer collaborations and campaign-based content initiatives to improve reach and brand recall.
- Managed multiple brand social media accounts while maintaining consistent branding, tone, and posting schedules.
- Coordinated with designers, video editors, and internal stakeholders to ensure timely delivery of digital assets.
- Supported Meta advertising activities by assisting in campaign setup, creative coordination, and performance monitoring.
Digital Marketing Intern
MITA Digital Solutions
05.2025 - 07.2025
- Managed social media pages by creating post content, ad copies, and campaign creatives.
- Created digital campaigns on Social Media Using Google ads and Meta Ads.
- Assisted digital marketing teams in lead generation and campaign optimisation activities.
Education
MSW -
Rajiv Gandhi National Institute
01.2022
BBA -
Guru Nanak College
01.2020
Skills
- Social Media Management
- Content Planning & Creation
- Influencer Coordination
- Digital Campaign Execution
- Performance Tracking & Reporting
- Creative Coordination
Languages
English
Proficient
C2
Tamil
Proficient
C2
Hindi
Proficient
C2
Certification
- Fundamentals of Digital Marketing
- Executive Post Graduate Degree in Digital Marketing (Pursuing)
Timeline
Digital Marketing Intern
MITA Digital Solutions
05.2025 - 07.2025
Social Media Executive
KS Smart
04.2024 - Current
MSW -
Rajiv Gandhi National Institute
BBA -
Guru Nanak College