Kesava moorthy N

• Responsible for Handling Team of Sales officers
• Spearheading Channel Sales by handling 340 dealers across Coimbatore district Unit with team of 5 members
• Monitoring channel sales and marketing activities, implementing effective strategies to maximize sales and accomplish revenue and collection targets
• Designing schemes and tailoring same as per need of market and demand planning on stocks
• Effective monitoring of promotional inputs in market space
• Scientific planning of ECD (Estimated Consumer Demand) for entire product portfolio every month
• Conducting retail audit to assess market potential and estimation of sale of competitor's products to adopt suitable strategies for sale
• Coordinating with Brand team to take marketing activity to assigned clusters, effective use of end consumer Scheme and increasing brand visibility across geography
• Analyzing all product portfolios and segmenting products based on dealer category & network category
• Working on input on various parameters to achieve Budget of assigned geography.
• Achieved sales goals and service targets by cultivating and securing new customer relationships
• Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close
• Analyzed past sales data and team performance to develop realistic sales goals
• Employed effective problem-solving techniques, increasing client satisfaction ratings

• Handled 250 potential CML dealers and non-CML dealers across depot covering major geographies like Coimbatore, Madurai, Tirunelveli, Trichy and Tanjore.
• Influencer handling of about 150 AWA contractors across Units by driving Promotional schemes, ensuring proper training on new products, Site visits and creating indices for our product range. Cracking sites using extensive site samplings and support to contractors in convincing end users.
• Coordinating with brand team for training, and marketing activities to generate sales.
• Shop promotional activities like ensuring in-shop displays, marketing elements, and Inshop selling to gain confidence of dealers and ensure secondary sales.
• Integrating Projects, and Colourpro team to generate leads and ensuring that they get converted and executed with trained applicators.
• Ensuring proper stock across product categories and same at dealer level and helping them in liquidating the stocks with Demand generation activities.
• Territory

• Spearheading Channel Sales by handling 60+ dealers
• Appointing new channel Partners and Maintaining Good rapport with Existing Channel Partners in assigned territory
• Planning and execution of daily activities of primary invoicing to dealers and secondary placement in retail trade, channel scheme communication
• Enhancing business by creating awareness of products to dealers and customers with demonstration
• Maximizing trade satisfaction level by product placement, on-time delivery, monitoring complaints, providing efficient services, handling grievances, and resolving issues
• Explaining promotional schemes in respect of product, collecting information on competitor's schemes and promotional activities
• Influencer-level meets regularly like shop meets and mass meets ensuring secondary sales.

Effectively liaised with clients and achieved sales targets by pitching products and services; managed all activities right from pre-sales to sales deals' closure ∙ Organized many marketing events & campaigns to spread awareness across potential markets

• Maintained strong knowledge of industry trends, sharing insights with clients as part of proactive advisory services.
• Collaborated with cross-functional teams to develop new products and services for bank''s clientele.
• Enhanced team productivity by providing ongoing training and support to junior Relationship Officers.

• Product Services: Tyres
• District: Erode.