Khushi

Data Analysis & Data Mining

• Creating algorithms based on deep dive statistical analysis & predictive data modeling to personalize customer interactions
• Presenting quantitative analysis & data mining/visualization of data on user interaction with the product
• Identifying and analyzing the impact of marketing and product changes on Customer acquisition & behavior and retention

Strategy Formulation

• Contributing to formation of strategies to build multiple overlap audiences of 2 or more audiences using Apache Spark
• Evaluating each audiences that is built by validating it with required demographics & delivering it with utmost efficiency
• Forged and examined model building scripts on Databricks & delivered around 30 high propensity audiences to the clients

Report Generation and Troubleshooting

• Generating high end reports/deliverables and ingesting data resources with new Data
• Training recruits in data storage structures and model building scripts
• Resolving errors pertaining to scripts and reporting database environment and overseeing quality assurance of imported Data

Summer internship project titled “Economic, Political and Social Systems and Choice of Lockdown Timing” under supervision of Dr. Subrata Sarkar, IGIDR, Mumbai.

• Performed Comparative Exploratory Analysis of Different types and Duration of lockdown for Country Specific Health, Socio-economic and Covid-19 related Characteristics.
• Tested effectiveness of Lockdown in controlling Covid-19
• Explored Whether Lockdown is function of country’s Economic, Social and health Infrastructure.

Summer Internship project titled "Life in the COVID-19 Era: The Impact of Lockdown on Citymakers"

• Under project Enabling Inclusive Cities for Homeless(EICH) funded by European Union submitted Policy Briefs with detailed analysis of conditions of Shelter Homes in cities
• Formulated questionnaire, conducted stratified random sampling for data collection, organized and participated in webinars and discussed survey findings with professors from University of Florida and developed City Briefs for policy recommendations.