Playing Cricket and Chess
Kunwar Aditya Singh
Category Manager E-Commerce
Gurgaon
Summary
Data driven and customer centric Ecommerce Retail Professional with 7+ years of experience in developing and managing businesses - B2C, Gift Vouchers, Omni Channel retail and Social Ecommerce with full profit and loss responsibility, seeking a full time position to apply learning and knowledge for business and personal growth. Currently managing category portfolio, operations and P&L for Sports footwear category, with a team of 3 members.
Overview
12
12
years of professional experience
10
10
years of post-secondary education
4
4
Languages
Work History
Deputy Manager-Sports Footwear
Paytmmall
10.2018 - Current
- Created and executed annual operating plan on improving customers & sellers experience and building assortment
- Managing business portfolio of 75 cr. with assortment size of 13K+ SKUs, with over 150 brands
- Planning, tracking and achieving key category metrics (Assortment & Inventory, GMV, P&L, promotions/marketing, Operations)
- Managed Social Commerce Business for Footwear category
- Managing key brands relationship - Puma, Skechers, Lotto, Relaxo Group, Campus
- Average sales growth of 3x in three consecutive Diwali Sales period
- Improvement in grid CTRs and bottom funnel conversions by 12%
- Improvement in category P&L to positive, with a steady growth on sales
- Omni Channel Integration with leading multi-branded sports selection retail chain. Over 80+ stores with 50K+ inventory - Reducing merchant cancellation to under 1% consistently
- Generated revenues of ~20 lacs in over four months by using existing tool and educating team member and sellers.
Junior Manager-Casual & Formal Footwear
Paytmmall
06.2017 - 09.2018
- Managed Key Accounts and category operations for Casual & Formal Footwear - Red Tape, Sparx, Woodland, Clarks, Ruosh etc.
- Strengthened merchandising and promotional strategies to drive customer engagement and boost sales.
- Onboarded various brands and offline stores for B2C and Omni Channel Business.
- Managed and launched O2O(offline to online) business for footwear category.
- Improved catalog operations for seamless experience of sellers.
- Trained about processes & work culture to new team members.
Team Lead-Open Footwear
Paytmmall
09.2015 - 05.2017
- Managed alliance with brands and sellers for Open Footwear.
- Identifying potential sellers and brands that fit with vision and objective of category, preparing proposals, negotiating commercials, closing partnership.
- Managed commercials, stock cover and identifying product categories and selections that would create maximum value for category.
- Generated monetization from brands for marketing.
- Communicated with cross functional teams to deliver day to day jobs.
Associate - Key Account Manager
Paytmmall
09.2015 - 04.2016
Associate Operations
Yoma Multinational Solutions LLP
06.2014 - 08.2015
- Managed catalog & seller operations for Fashion Category.
- Settings up catalog template for all category from scratch
- Utilized Sql and seller panel to track and analyses data and generate reports on daily, weekly and monthly basis for fashion category.
- Monitored and optimized live listings and make suggestions to improve listing performance and health.
Technical Sales Officer
Celtic Research and Technologies Pvt. Ltd.
09.2013 - 06.2014
- Catering requirements of Customer and checking feasibility of request with help of Technical teams and holding responsibility of getting same developed within specified time duration.
- Meeting customer expectations by providing accurate solution.
- Managed over 50 customer calls per day.
Education
MBA - Business Management
NMIMS University
Noida 06.2016 - 06.2018
Bachelor of Technology - Information Technology
Amity University
Noida 07.2008 - 06.2012
Sr. Secondary -
Brightway Inter College
Lucknow 06.2004 - 07.2006
Higher Secondary -
Town Inter College
Mau 06.2002 - 07.2004
Skills
Business Development & Negotiation
Interests
Planting
Timeline
Deputy Manager-Sports Footwear
Paytmmall
10.2018 - Current
Junior Manager-Casual & Formal Footwear
Paytmmall
06.2017 - 09.2018
MBA - Business Management
NMIMS University
06.2016 - 06.2018
Team Lead-Open Footwear
Paytmmall
09.2015 - 05.2017
Associate - Key Account Manager
Paytmmall
09.2015 - 04.2016
Associate Operations
Yoma Multinational Solutions LLP
06.2014 - 08.2015
Technical Sales Officer
Celtic Research and Technologies Pvt. Ltd.
09.2013 - 06.2014
Bachelor of Technology - Information Technology
Amity University
07.2008 - 06.2012
Sr. Secondary -
Brightway Inter College
06.2004 - 07.2006
Higher Secondary -
Town Inter College
06.2002 - 07.2004
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