Lalitha Rajarajeswaran
Consultant Real Estate
Bengaluru,KA
Summary
Strategic business leader with 28+ years of international leadership experience across real estate development, hospitality, and global events industries. Proven ability to launch new business verticals, scale international sales networks, and commercialize large-scale development projects across Asia and global markets. Recognized for driving revenue growth, operational transformation, and international market expansion, while building high-performing teams and strategic partnerships. Experience spans real estate project commercialization, aerotropolis development, hospitality asset launches, and multinational corporate event management.
Experienced leader with strong background in guiding teams, managing complex projects, and achieving strategic objectives. Excels in developing efficient processes, ensuring high standards, and aligning efforts with organizational goals. Known for collaborative approach and commitment to excellence.
Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.
Overview
28
28
years of professional experience
1
1
Certification
Work History
AGM – Aero City Development
GMR Group
Hyderabad
01.2012
- Led development planning for India’s first Aerotropolis project.
- Key Contributions
- Directed development strategy for hospitality, commercial and institutional assets
- Led development of International Exhibition & Convention Centre
- Managed global operator selection and international event positioning
Strategic Real Estate Development Consultant
Bangalore
01.2020 - Current
- Advisor to developers and investors on project feasibility, land acquisition strategy, and commercialization planning.
- Key Contributions
- Conduct financial and market feasibility studies for new real estate developments
- Develop sales and marketing frameworks for premium residential projects
- Implement CRM systems and structured sales operations
- Facilitate strategic partnerships between developers and investors
AVP – International Sales & Marketing
Sobha Limited
Bangalore / Singapore
01.2013 - 01.2015
- Led international sales strategy for luxury residential developments.
- Strategic Impact
- Established Sobha’s Singapore international office
- Built global investor network across Southeast Asia
- Expanded international brand visibility through property exhibitions and campaigns
- Strengthened channel partner and institutional sales networks
- Markets Managed
- Singapore
- Malaysia
- Australia
- Japan
- Thailand
- Indonesia
- Philippines
General Manager – Marketing & Sales
Bangalore
01.2012 - 01.2013
- Directed sales and marketing strategy for USD 499M development portfolio.
- Leadership Scope
- Managed marketing team of 21 professionals
- Led international sales across India, Middle East, US, UK and Singapore
- Key Achievements
- Delivered 200% above sales target generating USD 66.5M revenue
- Launched Plotted Development business vertical generating USD 14.8M revenue
- Increased channel partner contribution from 2% to 17%
- Increased referral sales from 12% to 42%
Associate Director – Sales & Marketing
Le Méridien Coimbatore (Starwood Hotels)
01.2010 - 01.2011
- Led pre-opening commercial strategy and market launch.
- Achievements
- Generated USD 5.33M revenue within 8 months
- Built database of 7,800+ corporate clients
- Secured major international conferences and conventions
Global Meeting Manager
American Express – Corporate Meeting Solutions
01.2008 - 01.2009
- Managed multinational event programs for Fortune 500 clients.
- Achievements
- Secured Intel cross-regional conferences generating USD 3M business
- Delivered 54% cost savings across major global events
Education
MBA - General Management
Indian Institute of Management Bangalore
Bengaluru, India03-2008
Bachelor’s Degree - Hotel Management
Institute of Hotel Management Trivandrum
Skills
- Strategic business expansion
- Commercial property commercialization
- International business expansion
- High-net-worth investor engagement
- Strategic land development planning
- Strategic partnerships
- Hospitality project planning
- International event coordination
- CRM strategy development
- Leadership and team development
Accomplishments
- Documented and resolved franchise which led to two brands n the Airport
- Achieved revenue of 8Cr by introducing open space renting for weddings & cine shoots for Tollywood.
Affiliations
- Toastmasters Canada chapter provided insights for Commercial property Development
Certification
- Certified Meeting Professional (CMP)
- Convention Industry Council, USA
Additional Information
Gardening hobby, learning different languages, doing varied projects for social welfare is a weakness
AWARDS
Asia Pacific Award – American Express, Commitment to Excellence – Le Méridien, Corporate Trainer Certification – ITDC
ENTERPRISE IMPACT
- Revenue Transformation
- Delivered USD 66.5M revenue turnaround for luxury residential portfolio at Sobha.
- International Market Expansion
- Established international real estate sales operations across Southeast Asia, Australia, and Japan.
- Business Launch & Commercialization
- Successfully launched Le Méridien Coimbatore, generating USD 5.33M revenue within 8 months.
- Strategic Development Projects
- Played leadership role in development strategy for India’s first Aerotropolis project at Hyderabad.
- Global Corporate Programs
- Led multinational event and conference programs for Fortune 500 companies including Intel, IBM and Cisco.
BOARD & ADVISORY INTERESTS
- Real Estate Development
- Hospitality & Tourism Infrastructure
- Convention & Exhibition Industry
- International Investment & Market Expansion
Travel
To experience culture and tradition of various sub sects of people in India.
Languages
English
Bilingual or Proficient (C2)
Tamil
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Kannada
Bilingual or Proficient (C2)
Malayalam
Bilingual or Proficient (C2)
French
Elementary (A2)
Timeline
Strategic Real Estate Development Consultant
01.2020 - Current
AVP – International Sales & Marketing
Sobha Limited
01.2013 - 01.2015
AGM – Aero City Development
GMR Group
01.2012
General Manager – Marketing & Sales
01.2012 - 01.2013
Associate Director – Sales & Marketing
Le Méridien Coimbatore (Starwood Hotels)
01.2010 - 01.2011
Global Meeting Manager
American Express – Corporate Meeting Solutions
01.2008 - 01.2009
Bachelor’s Degree - Hotel Management
Institute of Hotel Management Trivandrum
MBA - General Management
Indian Institute of Management Bangalore