Lavanya Jain
Summary
Highly skilled in marketing analytics and financial analysis with a background in multifaceted business environments. Demonstrated strengths include strategic planning, market research, and data interpretation to drive business growth. Utilize comprehensive knowledge of finance and advanced analytical skills to make impactful contributions to revenue generation strategies. Known for consistently enhancing marketing performance through accurate financial forecasting and insightful trend analysis.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Business Development and Marketing Consultant
Rivpra Formulation Private Limited
Delhi NCR
2023.04 - 2024.03
- Evaluated the success of past marketing initiatives and found untapped markets using quantitative measures such as conversion rates or return on investment to increase it by 150%.
- Created dashboards to monitor customer engagement levels and ROI of campaigns using Excel, Tableau, and Power BI.
- Conducted market research to identify current trends and customer needs to increase our reach and engagement by 200% of our newly launched product line.
- Improved customer satisfaction ratings through the implementation of a personalized customer service strategy for the sales team and adding 5 new high-valued customers increasing our revenue by 15%.
Digital Project Intern
SpeakUp World Foundation
Delhi NCR
2022.05 - 2022.06
- Prepared reports summarizing project progress and results for management review of the internship.
- Participated in brainstorming sessions to develop ideas for innovative campaigns.
- Assisted in the development of digital marketing campaigns for clients, including email, SEO SEM, and social media.
Marketing Intern
L'utopia Magazine
Pune
2022.03 - 2022.05
- Participated in brainstorming sessions with marketing team members to develop ideas for campaigns.
- Compiled data on customer demographics, preferences, needs, and buying habits.
- Researched competitors' marketing strategies and tactics.
Education
Bachelor of Science - Economics
Symbiosis School of Economics, SIU
Pune, India2024-12
High School Diploma -
C.L. Gupta World School
Moradabad, India2021-05
Skills
- Competitive Analysis
- Financial Risk Analysis and Modeling
- Technical Writing
- Data Visualization and Presentations
- Statistics and MS Office
- Relationship Management
- Data Insights
- Partnership Development
Accomplishments
- CLGMUN'19 best delegate and CMUN'20 Honorable mention
- Workshops and Seminars Attended: Rapporteur for the FECO Conference 2023 and Y20 Global Summit conducted by Symbiosis International University.
- Active participation in my college fest activities with Content Head for Equilibria'22, Registrations Head for EOTY'23and Marketing Head for Niverve'24
Certification
- Google Data Analytics Professional Certificate
- Introduction to Data Analytics by IBM
- Completed online course on Mathematics for Machine Learning: Multivariate from Imperial College London.
- Basic Statistics from the University of Amsterdam.
- Behavioral Finance from Duke University.
Languages
English
First Language
Hindi
Proficient (C2)
C2
French
Intermediate (B1)
B1
References
References available upon request.
Timeline
Business Development and Marketing Consultant
Rivpra Formulation Private Limited
2023.04 - 2024.03
Digital Project Intern
SpeakUp World Foundation
2022.05 - 2022.06
Marketing Intern
L'utopia Magazine
2022.03 - 2022.05
Bachelor of Science - Economics
Symbiosis School of Economics, SIU
High School Diploma -
C.L. Gupta World School
- Google Data Analytics Professional Certificate
- Introduction to Data Analytics by IBM
- Completed online course on Mathematics for Machine Learning: Multivariate from Imperial College London.
- Basic Statistics from the University of Amsterdam.
- Behavioral Finance from Duke University.
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