Laxmi Singh

• Language content creation

- Led team of 11 language experts to develop a new lexical content

- Recruited and hired experienced contractors to complete projects on time and within budget requirements

- Coordinated with chief editor and language experts to ensure final content is in sync with the customer requirement

• Manage research, identification, and acquisitions of third party content, tools, and services for use in our publishing, licensing, and research activities to enable Oxford Dictionaries to fulfill its vision and strategic goals
• Plan strategic acquisitions - Understanding the market and identifying gaps & opportunities within the Indian range to set the acquisition priorities/focus for the upcoming quarter, envision and creation of the business case for the acquisition of content or tool developed, professionalize and embed acquisition workflows / process, formalize the approval process and decision making framework
• Manage relationship with the key stakeholders -Developing and nurturing relationships with key content, tools, and service providers
• Research and identification - Research and identifying top sources for acquisition materials and prioritize approach to acquire these sources
• Customer connect- Work closely with linguists/ knowledge experts, professionals, industry experts and learners for best-in-class offering in terms of better engagement and improved language resources
• Budget planning and negotiation with stakeholders - manage contracts with relevant stakeholders and secure budget for digital and print spends
• Liaise with project managers and product owners to ensure successful transition of the acquired material (content or tool) to the team executing the next step / using such material.

• Handled end-to-end development of print and digital products
• Strategic planning: Developed product strategies for planning of new products and revising existing products through gap area assessment, curriculum development, academic design, curriculum curation, sales/implementation services and data powered technology to deeply resonate the current market requirements
• End-User (Customer) Connect: Worked closely with faculty members, professionals, industry experts and learners for best-in-class offering in terms of better engagement and improved instruction medium
• Created business development process: Developed workflow and operating processes for smooth product development lifecycle
• Adapted human centered design and outside-in research methodology - through contextual inquiry/requirement analysis/ground research/ research plan development for each opportunity / user acceptance testing for final product validation
• Managed academic digital & print projects for Business & Economics segment to offer intuitive, easy-to-use, engaging, and effective product higher education segment
• Handled budget planning and negotiation with stakeholders- managed contracts with relevant stakeholders and secured budget for digital and print spends, maintaining the required EBITA margin
• Managed Vendors: Collaborated with vendors offering pre-press services and digital technologies for developing futuristic digital learning products
• Handled responsibilities such as – acquisitions; managing authors, reviewers, vendor relations; prioritizing & driving new enhancements; go-to-market strategy and timely delivery

• Updated Online Web Help with a fair knowledge of online authoring tool, MadCap Flare
• Managed creation, update, editing and proofreading of content on a regular basis for building up the website
• Prepared White papers, press releases and landing page content for the Website
• Have conceptualized and designed an eBook for the Marketing team
• Updated in-house software development content on the Wiki by collaborating with the Quality Assurance and the development team
• Managed Product Technical documentation such as Approach Papers, Feature Documents, etc
• Created wireframes and mock-ups for the upcoming product feature
• Managed product training for the new joiners

• Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content
• Collaborated with team of writers and content marketing strategists to create copy promoting clients' SEO, sales and thought-leadership goals.
• Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.

• Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
• Strategized content based on Google Analytics data, geographical targeting and keyword planning.
• Managed competing deadlines with efficiency.

• Wrote and edited high-quality content and visually impactful programs under deadline pressure with exciting, captivating and authentic approach.
• Designed and developed course structure and training material pertaining to English/Reasoning for various competitive entrance examinations
• Conducted interactive English sessions with the students.