Summary
Overview
Work History
Education
Skills
Timeline
REWARDS/RECOGNITION
POSITIONS OF RESPONSIBILITY
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Lokesh MP

Lokesh MP

Bengaluru,KA

Summary

Results-driven professional with 7+ years of experience in Business Development, Customer Relationship Management, and Marketing Strategy. Proven expertise in B2B sales, account management, and 360-degree marketing solutions including influencer marketing, performance marketing, and content strategy. Strong track record of driving revenue growth, managing key accounts, and delivering high-impact campaigns across industries.

Overview

8
8
years of professional experience
3
3
Languages

Work History

Influencer Marketing Manager

My Haul Store
Bengaluru, India
04.2024 - Current

Key Responsibilities:

  • Spearheaded 360-degree marketing solutions including Influencer Marketing, Content Creation, Performance Marketing, SEO, and Brand Reviews
  • Onboarded and managed brands across diverse industries, driving end-to-end marketing collaborations
  • Built and maintained strong relationships with key clients, ensuring long-term partnerships and repeat business
  • Acted as a Key Account Manager for multiple campaigns, ensuring seamless execution from planning to delivery
  • Collaborated with internal teams (creative, performance, content) to deliver integrated marketing strategies aligned with client goals
  • Identified and onboarded relevant influencers, ensuring brand alignment and campaign effectiveness
  • Monitored campaign performance, optimized strategies, and delivered actionable insights to clients

Key Clients Handled:

  • Prestige
  • Casa Grand
  • Snitch
  • Mugdha Sales
  • Worked with multiple brands across real estate, fashion, and consumer categories
  • Increased campaign ROI by 60%
  • Managed 5-6 brands + 3-4 influencer campaigns/month
  • Onboarded 45+ brands within a year

Senior Business Development Manager

Franchise India Group
Pune
01.2021 - 03.2024
  • In the present role, I am responsible for specification-driven sales through Consultants, Key Accounts in Pune region. I am reporting to the Regional Manager (West India). It is a team leader role with 3 colleagues directly reporting to me.
  • Key responsibilities
  • Team management in Sales, CRM and marketing
  • Scheduled and implemented product promotions in accordance with available inventory and staff resources
  • Planning and executing sales promotion activities such as consultant seminars and in-house product presentations
  • Compiling product and customer data to generate informed profit projections
  • To Represent company and promote products at conferences and industry events all over India.
  • To Demonstrate products to show potential customers benefits and advantages and encourage purchases
  • To train consultative selling techniques to new and existing staff members to build expertise
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning
  • Managed accounts to retain existing relationships and grow share of business
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement
  • Achievements
  • Evaluated situations and delivered targeted solutions using various tools and resources
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning
  • Managed accounts to retain existing relationships and grow share of business
  • Franchise India Brands Limited, Franchise India Holdings Ltd.

Business Development Associate

Hewlett and Packard, HP
01.2018 - 01.2021
  • In this role, I was responsible for product sales, customer relationship management where troubleshooting was also a part of my job role, customer satisfaction and retention was the main goal. I was directly reporting to the BDM
  • Key responsibilities
  • Interacting with the clients from Singapore, Malaysia and Philippines and respond to important inquires about the company’s products and services to convert the leads into sales.
  • To develop, execute and oversee a business strategy that prioritize growth and positive customer ratings
  • To promote the company’s products to prospective clients
  • To maintain positive professional relationships with clients
  • To ensure Customer success by being responsible for timely and accurate management
  • Reviewing sales contracts to ensure they meet legal and corporate guidelines
  • Prepare and document reports using MS office tools and CDAX (internal tool) regarding the glitch and the solution for the clients
  • Assist the Sales Directors, Marketing, Operations and the Management teams in any support and projects as needed
  • Achievements
  • Received the award for the best Business development Associate (2020)
  • Retained maximum irated customers
  • Multiple Appreciation mails for selling multiple premium laptops
  • Product and service based

Education

B.E. - Electrical and Electronics Engineering

East Point College of Engineering And Technology
Bengaluru, India
01-2018

PCMB

St. Joseph's Pre University
01-2014

Skills

Influencer Marketing & Campaign Management

Key Account Management

Customer Relationship Management (CRM)

Lead Generation & Client Acquisition

Strategic Negotiations & Business Planning

Performance Marketing & SEO

Team Leadership & Mentoring

Data Analysis & Reporting

Staff mentoring

Business planning

Teamwork and Collaboration

Budgeting

Excellent Communication

Analytical

And Critical Thinking

Corporate communications

Strategic Negotiations and Legal Agreements

Customer Relationship management

Lead generation & customer acquisition

Business-to-customer expertise

Account Development

Timeline

Influencer Marketing Manager

My Haul Store
04.2024 - Current

Senior Business Development Manager

Franchise India Group
01.2021 - 03.2024

Business Development Associate

Hewlett and Packard, HP
01.2018 - 01.2021

PCMB

St. Joseph's Pre University

B.E. - Electrical and Electronics Engineering

East Point College of Engineering And Technology

REWARDS/RECOGNITION

Received Spark Award for Best BDM 2022, Best Business Development Associate in 2020

POSITIONS OF RESPONSIBILITY

  • In the current role at Franchise India Group, Senior Business Development Manager Consulting and converting Investors to Entrepreneurs
  • Salesforce (CRM) champion for Pune region – Resolving all CRM queries and issues for users in Pune region
  • Technical Trainer - for newly joined Sales team members in Pune office
  • While working with HP, I was Business Development Associate for Singapore, Malaysia and Philippines
Lokesh MP