Summary
Overview
Work History
Education
Skills
Interests
References
Timeline
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MADHUSUDAN TV

MADHUSUDAN TV

Delhi

Summary

Results-oriented , digitally savy, sales and marketing leader ambitious to drive substantial revenue and profits through proactive strategies. With over a decade of experience , I bring in a multifaceted approach involving competitor research, innovative promotional strategies and continuous optimisation to exceed expectations.

Overview

13
13
years of professional experience

Work History

Assisant Vice President

THB-Technology Healthcare Big Data
Mumbai
10.2023 - Current
  • Enabled Consumer health companies and pharmaceutical companies achieve in their digital adoption journeys across the continuum of revenue generation (SFE, HCP engagements , Patient engagements , Channel engagements )
  • Drive business development (0-10 journey )through consultative solutions and digital transformation roadmaps involving healthcare
  • Prepared and delivered client presentations and pitches to secure engagement and investment.

Competencies : Analytics , BD, KAM , consulting , BI tools , implementation strategies

Sales Director

Healthplix Technologies
Mumbai
07.2023 - 09.2023
  • Helped healthcare companies unlock their growth potential through consultative sales techniques to attain individual sales goals.
  • Drove growth adoption and usage of real world data analytics products from Healthplix
  • Owned the product's strategy, development & product roadmap to enable enhanced CX.

Competencies : Sales & Business Development , Key Account Management, Digital Marketing , Digital transformation , Data Analytics

Branch Manager-North India & Nepal

Becton Dickinson India
Gurgaon
10.2020 - 06.2023
  • Sales leader for BD Diagnostic systems(BDDS) IVD products who grew the $ 6 mn USD business at a CAGR of 21% YOY
  • Implemented digital tools and mentored the sales team on the use of CRM tools(SFDC) , ensure 100% compliance and advanced Power BI dashboards to enable high growth and productivity
  • Managed a team of 8 high performing sales managers with a CAGR of 21% across corporate ,channel and govt business segments

Competencies : Sales Planning & leadership , Business Development , Channel management , Coaching & mentoring , Digital empowerment(SFDC, Power BI , SAP)

Product Manager-Women's Health & Cancer,South Asia

Becton Dickinson India
Gurgaon
07.2018 - 09.2020
  • Responsible for portfolio P&L & exceeded budget YOY at a CAGR of 24%(USD $ 2 Mn )- 0 to 10 journey
  • Launched a new product with GTM & executed awareness campaigns for adoption of Liquid based cytology for cervical cancer screening across South Asia (Campaign Name-We Hope)
  • Collaborated cross functionally with regulatory teams, finance teams, supply chain and sales teams to ensure product 3 As - Awareness , acceptance and action
  • Member core team for Becton Dickinson digital transformation across sales , marketing and other business processes
  • Awarded "Brave heart " for marketing excellence in 2019

Competencies : Product launch , GTM , Strategy , Digital marketing,market research , analytics, P&L

Key Account Manager - North & Nepal

Becton Dickinson India
Gurgaon
07.2015 - 07.2018
  • Led BD complete portfolio sales , new product introduction and contract negotiations across key corporate accounts
  • Achieved all key metrics YOY at a CAGR of 16% - revenue growth, profit margin, mix of product & service sales, and customer retention (($5.4Mn USD)
  • Fore-fronted C-suite engagement between BD and corporate accounts to align mutual strategic imperatives to deliver better patient outcomes
  • Introduced balanced score card approach with periodic review calendar
  • Awarded "Braveheart" for sales excellence in 2019

Competencies : Negotiation , BD , KAM , Strategy , Contract management , Analytics

Summer Intern-Sales and Marketing

Gabriel India Ltd./Anand Group
Pune
04.2014 - 08.2014
  • Enabled GIL to be market ready through a product lifecycle analysis for existing products and new launches
  • Explored new business opportunities in Africa and created a PESTLE matrix to provide insights for market entry & GTM
  • Awarded a merit internship extension to 5 month

Competencies : Analytics , Business intelligence , Primary Market research , GTM

Deputy Manager - Production

Tube Products of India
Chennai
07.2010 - 05.2012
  • Led production department for TPI international business divison
  • Managed a work force of 114 employees(engineers and labour union) to deliver overall equipment effectiveness (OEE) & target product delivery
  • Executed periodic QMS projects like Kaizen , CAPA , Kanban to drive quality complaint output
  • Created a record for highest production - 2000 tons of tube production for the first time in international business division

Competencies : People leadership, Operations management , Analytics , Kaizen , Project management, Quality management systems

Education

PGDM(MBA) - Sales , Marketing and Business Development

Institute of Management Technology (IMT)
Ghaziabad
2015

B.E - Mechanical

Sri Venkateshwara College of Engineering(SVCE)
Chennai, TN
2010

HSCC (10+2) - Computer sciences & PCM

Vidya Mandir , Mylapore (CBSE)
Chennai
2006

Skills

Team leadership

Sales Management

Market strategy development

Digital marketing

Brand-building strategies

P and L Management

Complex negotiations

Salesforce CRM

Coaching and mentorship

MS Office

Power BI

Scrum Master - basic level

Interests

Cricket , Basketball

Cooking, History, Travel

References

Shall be provided on request

Timeline

Assisant Vice President

THB-Technology Healthcare Big Data
10.2023 - Current

Sales Director

Healthplix Technologies
07.2023 - 09.2023

Branch Manager-North India & Nepal

Becton Dickinson India
10.2020 - 06.2023

Product Manager-Women's Health & Cancer,South Asia

Becton Dickinson India
07.2018 - 09.2020

Key Account Manager - North & Nepal

Becton Dickinson India
07.2015 - 07.2018

Summer Intern-Sales and Marketing

Gabriel India Ltd./Anand Group
04.2014 - 08.2014

Deputy Manager - Production

Tube Products of India
07.2010 - 05.2012

PGDM(MBA) - Sales , Marketing and Business Development

Institute of Management Technology (IMT)

B.E - Mechanical

Sri Venkateshwara College of Engineering(SVCE)

HSCC (10+2) - Computer sciences & PCM

Vidya Mandir , Mylapore (CBSE)
MADHUSUDAN TV