Manjunath Betageri
Hubli
Summary
Dynamic sales leader with a proven track record at Kei Industries Limited, driving 45% of Karnataka's revenue. Expertise in sales strategy and workforce management, with a focus on market analysis and talent development. Achieved significant growth and recognition through optimized performance and team success.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Manager (Cluster Head)
KEI Industries Limited
02.2022 - Current
- Oversee North Karnataka market spanning 14 districts, leading an in-house corporate sales force of 6 employees.
- Direct territory accountability for Hubli, Belgaum, Uttar Kannada, Gadag, Koppal, Bellary, Yadgir, Raichur, Gulbarga, Bidar, and Bijapur.
- Revenue Impact: Directly contributes 45% of the total business revenue for the entire state of Karnataka.
- Network Growth: Aggressively expanded the electrician channel network to over 2,500+ partners and retailer touchpoints to more than 450+ within 4 years.
- Market Influence & Visibility: Executed over 1,500+ Nukkad meets and 120+ structured electrician meets and 10+ Dealers Meet to drive premium brand visibility and micro-market penetration.
- Sales Operations: Accountable for Primary, Secondary, and Range sales KPIs; tracked weekly distributor performance meticulously to minimize stock-outs.
- Talent Acquisition & Progression: Recruited and appointed 5 new Executives and expedited promotions for 4 high-performing Sales Executives.
- Top Recognition: Consecutively honored as the Best Cluster Head in Karnataka for the years 2023, 2024, and 2025.
Area Sales Manager
SYSKA LED Pvt. Ltd.
08.2019 - 01.2022
- Controlled full-cycle sales lifecycles (Primary, Secondary, and Tertiary) while managing end-to-end collections and commanding an active field workforce of 8 Sales Officers and 2 Territory Sales Managers (TSMs).
- Business Transformation: Successfully relaunched the lagging wire sales business, scaling product revenue from zero to ₹60 Lakhs/month in record time.
- Market Entry: Engineered the strategic appointment of the first Fan Super Stockist in Karnataka, establishing a brand new revenue vertical worth ₹45 Lakhs/month.
- Strategic Networking: Amplified the corporate distribution footprint by acquiring 22 new distributors and adding 4 dedicated Sales Executives to the territory.
- Rapid Growth: Achieved a swift 25% incremental growth immediately following tactical infrastructure and distribution channel implementation.
Rural Sales Manager / Deputy Manager
Tata Tele Services Limited (TTSL)
07.2010 - 07.2019
- Supervised large-scale commercial distribution and indoor/outdoor brand visibility across North Karnataka, governing a framework of 45 stockists, 6 Rural Sales Offices (RSOs), and 20 Promoters with 4 consecutive promotions.
- Market Scaling: Drove revenue growth in Dharwad city from ₹40 Lakhs to ₹1.15 Crores within 18 months; scaled rural business lines from ₹12 Lakhs to ₹69 Lakhs.
- Profitability Turnaround: Successfully turned the Koppal and Dharwad markets EBITDA positive for the first time in the zone's operational history.
- Mass Activation Milestone: Standardized a regional milestone by acquiring 4,500 new customers in just 4 days, leading the entire state in performance during 2011.
- Team Leadership: Actively developed talent; promoted 4 Distributor Sales Executives (DSEs) to RSOs and 2 RSOs to Channel Sales Managers.
Rural Territory Manager
Bharthi Airtel Limited
Gadag & Koppal
06.2007 - 06.2010
- Managed robust distribution frameworks across Gadag and Koppal districts, overseeing 48 stockists with an absolute focus on new market activations.
- Distribution Expansion: Appointed 3 premier Super Stockists across Gadag & Ron and launched 21 new rural stockists to access interior, untapped markets.
- Market Innovation: Pioneered the zone's highly efficient '1 Site = 1 Rural Distributor' infrastructure optimization framework.
- Key Awards: Bestowed with the Best RSO Award (2008, 2010), North Karnataka Star of the Month (April 2009), and 1 international performance trip.
Sales Executive (Hubli City)
Mahaveer Communication
Hubli
11.2006 - 06.2007
- Coordinated consumer retail distribution pipelines and inventory placement for local key accounts in Hubli urban areas for Hindustan Lever Ltd. (HUL) products.
Education
Leadership Training Programme -
TTSL
01-2017
Advanced Excel & Sales Potential -
TTSL
01-2016
Channel Sales & UNNATI 2 Training -
TTSL
01-2015
UNNATI Core Development Training -
TTSL
01-2014
Presentation & Strategic Skills -
TTSL
01-2013
Bachelor of Commerce (B.Com) - First Class Honors
Bangalore University
06-2006
Multimedia Technology & Diploma in Computers -
01-2006
Skills
- Expert efficiency in MS Excel
- MS PowerPoint
- MS Office suite
- Analytical ERP applications
- Revenue generation
- Sales strategy
- Market analysis
- Workforce management
- Decision-making
- Coaching and mentoring
Certification
- Multimedia Technology & Diploma in Computers, 2006
- Leadership Training Programme, 2017
- Advanced Excel & Sales Potential, 2016
- Channel Sales & UNNATI 2 Training, 2015
- UNNATI Core Development Training, 2014
- Presentation & Strategic Skills, 2010, 2013
Accomplishments
- Honored with 9 International Reward Trips and multiple prestigious national awards.
- Proven mentor who has built high-performing networks and accelerated 8+ Internal Promotions.
Languages
- Kannada
- Hindi
- English
Personal Information
- Date of Birth: 11/19/82
- Marital Status: Married
Core Competencies
Profit Centre Operations, Strategy Formulation, Business Management, Team Building, Talent Motivation, People Development, Channel Management, Retailer Relationship Management, SuperStockist Appointment, Deep penetration, Expert management of North Karnataka regional markets
Timeline
Manager (Cluster Head)
KEI Industries Limited
02.2022 - Current
Area Sales Manager
SYSKA LED Pvt. Ltd.
08.2019 - 01.2022
Rural Sales Manager / Deputy Manager
Tata Tele Services Limited (TTSL)
07.2010 - 07.2019
Rural Territory Manager
Bharthi Airtel Limited
06.2007 - 06.2010
Sales Executive (Hubli City)
Mahaveer Communication
11.2006 - 06.2007
Leadership Training Programme -
TTSL
Advanced Excel & Sales Potential -
TTSL
Channel Sales & UNNATI 2 Training -
TTSL
UNNATI Core Development Training -
TTSL
Presentation & Strategic Skills -
TTSL
Bachelor of Commerce (B.Com) - First Class Honors
Bangalore University