Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Mayam Kumar

Mayam Kumar

Analytics Consulting
Bhubaneswar

Summary

Seasoned Associate Consultant with 4 years of experience working for top Pharma Clients in the Customer-Centric Marketing practice. Strong structured thinking and problem-solving skills. Unfailingly collaborated closely with multiple internal and external stakeholders to gather requirements, socialize findings and provide suitable solutions. Talented in using statistical techniques and methods to generate insights from data

Overview

4
4
years of professional experience
4
4
years of post-secondary education
1
1
Language

Work History

Decision Analytics Associate Consultant

ZS Associates
Pune
01.2020 - Current
  • Gathered business requirements for multiple top US Pharma clients and therapeutic areas to design MECE and actionable insights aligned with client business objectives to share with a field sales representative via the ZS Proprietary Suggestion Engine - VERSO (ZAIDYN)
  • Acted as a pivotal point to gather the business requirements aligned with clients, and translate those into technical requirements before sharing with the technology team. Seamlessly worked in large teams as an analytical and business SME with multiple cross-functional responsibilities
  • Led VERSO implementation on the analytics front for a 10 US Pharma client across a portfolio of products in the US, Europe, and Japan
  • Measured consistency in promotional channels and sales uplift after implementation of Omnichannel Next Best Action programs
  • Led a team of 3 Junior members to design a platform based on python and excel combination to reduce the processing period from 2 days to about 1 hour by implementing structure data processing modules
  • Participated in team building activity and have trained more than 10 interns and associates on domain knowledge, data understanding, best practices, communication, and structured thinking
  • Managed day-to-day tasks and assigned them to relevant team members based on knowledge area and expertise. Ensured accuracy of the deliverables by application of necessary quality control steps in the process
  • Designed SoWs to define accurate deliverables, the scope of the project, and timeline and ensure timely delivery of work as laid down in the SoW

Decision Analytics Associate

ZS Associates
Pune
08.2018 - 12.2019
  • Learnt about pharma domain knowledge and customer centric marketing, new skills like Excel, R, Python and SQl to process data and derive insights
  • Worked on multiple promotional response projects leveraging R, Excel and PPT across US pharma clients to measure impact of various channels using linear regression
  • Worked on training and optimizing the Convolutional Neural Network (CNN) model to predict accurate promotional sequence and optimizing the learning of CNN on the cluster using GA algorithm
  • Led multiple VERSO suggestion engine projects to process datasets, analyze the accuracy of the data, perform trend analysis using statistical testing methods like t-test, f-test and chi-sq test combined with leveraging business acumen of senior leaders
  • Designed and implemented an automated pipeline using R-Studio on Server to QC and process raw data in combination with excel and PPT to generate payer based reports

Education

B.Tech - Food Process Engineering

National Institute of Technology
Rourkela
08.2014 - 06.2018

Skills

    Data-drive Decision Making

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Interests

Swimming, Table Tennis and Foosball

Timeline

Decision Analytics Associate Consultant

ZS Associates
01.2020 - Current

Decision Analytics Associate

ZS Associates
08.2018 - 12.2019

B.Tech - Food Process Engineering

National Institute of Technology
08.2014 - 06.2018
Mayam KumarAnalytics Consulting