MEGHA PATIL
Bengaluru
Summary
Communications and brand professional with experience across content, digital media, public relations, and stakeholder coordination in education and FMCD settings. Brings strong storytelling, operational coordination, and adaptability across fast-paced environments
Overview
2
2
years of professional experience
1
1
Certification
Work History
Lead, Growth and Partnerships - Strategic Comms
Educational Initiatives Pvt. Ltd.
Bengaluru, India
08.2025 - Current
- Drove LinkedIn growth from 1,700 to 2,679 followers (+57%), achieving 727+ new followers organically with zero paid spend
- Delivered 238K+ impressions and 18K+ clicks through high-impact content and campaign execution, maintaining a 16.3% average engagement rate (8x industry benchmark)
- Led end-to-end marketing and execution of 8–9 webinars, including speaker coordination, promotions, live execution, and post-event content (LinkedIn summaries, infographics, and 1-pagers)
- Designed and executed CSR-led brand awareness and lead generation campaigns, strengthening Ei Shiksha’s positioning across education and policy ecosystems
- Built and managed multi-format content engine (LinkedIn posts, infographics, newsletters, thought leadership), driving consistent engagement spikes up to 25–28% per campaign
- Developed high-performing posts contributing to 1,500+ clicks in a single day on peak campaigns, demonstrating strong content-market fit
- Collaborated with 4+ cross-functional teams (growth, partnerships, marketing, program) to align messaging across initiatives and campaigns
Ei Shiksha - Strategic Communications intern
Educational Initiatives
Bengaluru, India
08.2025 - 09.2025
- Created and delivered 30+ communication assets including articles, newsletters, presentations, brochures, and case studies, ensuring consistent brand storytelling across platforms
- Supported management of LinkedIn and digital content calendars, contributing to 200K+ annual reach and sustained engagement above 10%
- Assisted in planning and execution of 8+ webinars, including speaker coordination, promotions, and post-event deliverables
- Conducted 3 cross-functional training sessions on AI in Digital Thinking, FLN (NEEV), and AI Research for Growth, Partnerships, and International Sales teams ahead of the AI Impact Summit, strengthening internal readiness and narrative building
- Developed structured post-event communication formats (LinkedIn summaries, infographics, and 1-pagers) to enhance audience retention and content reuse
- Coordinated end-to-end printing and dispatch of Ei Shiksha Annual Reflection Brochure and 25-year commemorative letters to 260+ stakeholders, managing vendor communication, shipment tracking, and timely delivery
- Collaborated with Shiksha Ops, Shiksha Assessment, PMU, Impact Evaluation, Data Analytics, CSR Business Development, and Account Management teams to align communication strategies and ensure consistency across programs and stakeholder messaging
Brand and Communications Intern
V-Guard
Gurugram, Haryana, India
04.2024 - 07.2024
- Mapped end-to-end consumer journeys across 5+ touchpoints (social, website, campaign assets, retail communication), identifying content gaps and improving message consistency
- Created and delivered 20–25 digital marketing assets (social creatives, banners, short-form videos), contributing to improved campaign visibility and audience engagement
- Supported execution of 3–4 integrated marketing campaigns, aligning content with brand positioning and product communication
- Collaborated with brand and product teams across 2–3 product categories, ensuring accurate and consistent messaging across campaigns
- Utilized tools such as Final Cut Pro and DaVinci Resolve to produce video content, reducing dependency on external vendors for basic edits
- Contributed to content ideation and platform-specific strategies, supporting improved engagement across digital channels
Education
MBA - Marketing Specialization
Symbiosis Institute of Management Studies
Pune01-2025
Bachelor of Science (B.Sc Hons) - Mass Communication and Videography
St. Xavier's College
Kolkata01-2022
Senior School Certicate (12th) -
Apeejay School
Kolkata01-2019
High School Certicate (10th) -
Army Public School
Kolkata01-2015
Skills
- Digital Content Strategy
- Digital and Social Media Management
- Content CreationContent Development and Editorial Support
- Brand Messaging and Narrative Building
- Media and Public Relations Coordination
- Event and Webinar Coordination
- Stakeholder and Internal Communications
- Performance Tracking and Basic Data Analysis
- Cross-Functional Collaboration
- Creative writing
- Content writing
- Script formatting
- Final cut pro
- Davinci Resolve
- Audacity Tool
- Reaper
- ProTools
- Vendor Coordination and Marketing Collateral Management
- Order Management and Invoice Processing
- MS Office Suite
Languages
Bengali
First Language
English
Proficient
C2
Hindi
Proficient
C2
Marathi
Beginner
A1
Awards
- Certificate of excellence in Psychology and Sociology class 12, 2019-06-01
- Certificate of excellence in Fashion Studies in Class XI, 2018-04-01
- Sportsperson of the year, 2012-01-01
- Orator of the year, 2012-01-01
Volunteer Experience
- SHOISHOB FOUNDATION, Volunteered for underprivileged children. 2022-05-01
- Conducted an online teaching class course for the children in the Lakshya organisation CRY. 2020-06-01
- Summer Workshop of Times Of India on Print and Journalism. 2017-05-01
Projects
Sentiment Analysis Article, 2024-08-01, Conducted a sentiment analysis case study on the Samsung Galaxy S24 Ultra, analyzing 2,000 user reviews to assess consumer opinions on product features. Utilized methodologies such as lexicon-based and machine learning approaches, revealing insights that informed marketing strategies and product development. Dissertation, A study on the impact of COVID-19 on digital marketing in India.
Custom Section
Thrift shop on Instagram, @thrtsushi, 2022-02-01, 1 year
Certification
- AI Workshop Series, Indian Institute of Science (IISc), Bengaluru
Focus on applied AI concepts and real-world use cases | Delivered by Aylence - Google Data Analytics Professional Certificate | Core skills: SQL, data cleaning, data visualization, and analytical problem-solving
- Crash Course on Python, Coursera
Focus on Python fundamentals, data structures, and basic scripting - Certified Professional in Healthcare Risk Management (CPHRM), Symbiosis Institute of Management Studies
Focus on risk assessment, compliance, and healthcare systems - Educational Leadership Certificate, NPTEL
Issued Oct 2023 | Focus on leadership in education systems and policy - Bloomberg Market Concepts (BMC), Bloomberg
Issued Jul 2023 | Focus on financial markets, economics, and data analytics - Fundamentals of Digital Marketing, Google
Focus on SEO, SEM, content marketing, and digital strategy
Hobbies and interests
- Swimming
- Reading
- Paddle ball
- Travelling
- Classical Dance - Bharatnatyam & Kathak
- Classical Contemporary dance
Timeline
Lead, Growth and Partnerships - Strategic Comms
Educational Initiatives Pvt. Ltd.
08.2025 - Current
Ei Shiksha - Strategic Communications intern
Educational Initiatives
08.2025 - 09.2025
Brand and Communications Intern
V-Guard
04.2024 - 07.2024
MBA - Marketing Specialization
Symbiosis Institute of Management Studies
Bachelor of Science (B.Sc Hons) - Mass Communication and Videography
St. Xavier's College
Senior School Certicate (12th) -
Apeejay School
High School Certicate (10th) -
Army Public School