MIHEER VIDYADHAR MOGHE
Mumbai
Summary
Experienced marketing professional with over a decade of expertise in brand development, marketing communication, campaign, and event management. Demonstrated success in boosting brand visibility through comprehensive marketing strategies. Accomplished marketing professional with demonstrated success in developing and implementing strategic approaches to drive market growth and bottom-line profitability. Strong communicator, with natural leadership talent, and high energy. Impactful and successful manager, talented in building teams and motivating personnel to new levels of performance.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Business Head
Yashodhan Enterprises
10.2024 - Current
- Managed my father's trading firm, which specialized in synthetic nylon and polyester yarn for fishnet applications
Associate Vice-President Marketing
Kotak Mahindra Bank
04.2023 - 10.2024
- Spearheaded brand campaigns across print, digital, and social media
- Crafted visually compelling print collateral and optimized digital visibility
- Lead engaging social media campaigns
- Boosted brand visibility by developing and executing targeted marketing campaigns
- Planned and executed client events across 8 cities and towns covering 1,000 plus clients
- Launched Kotak fyn - Business Banking Digital platform in May 2023
- Successfully increased the social media reach of our LinkedIn handle from 25K to 62K, demonstrating strong capabilities in leveraging digital marketing strategies and enhancing online presence
- Successfully plan and executed the fyn print campaign pan India across 8 languages in June 23
Marketing Manager
National Stock Exchange (NSE)
11.2021 - 04.2023
- Successfully coordinated and oversaw various marketing initiatives across print and TV
- Managed the creation and execution of marketing collaterals, including copy, creatives, investor awareness print advertisements, Videos etc
- Plan and executed various listing events of multiple companies at NSE
- Launched the 'Father Son Investor Awareness' AV series and the 'Assured Returns' investor awareness campaign
- Managed various on-ground events, including the NSE NYU Conference on Indian Financial Markets and multiple listing events of companies
Marketing Manager
National Securities Depository Limited (NSDL)
06.2014 - 11.2021
- As the Marketing Team Lead at National Securities Depositories Limited, I developed and executed marketing strategies and campaigns across TV, Print and events
- I collaborated with in-house graphic designers, content writers, creative & media agencies, demonstrating my ability to work effectively with diverse teams to enhance the brand's image and visibility
- Planned and managed Depository Participant Conferences across five cities, engaging 1,000 + DPs
- Conceptualized and managed the 100 Lakh Crore Celebration event and the 20-Year Celebration event and Cooperative Bank Summit
- Launched the Knowledge Mailer Series
- Launched the Depository Premier League (DPL) Reward & Recognition program for Depository Participants, resulting in a month-on-month increase of over 200 % in demat account openings across participants
Business Head
Yashodhan Enterprises
04.2013 - 05.2014
- Managed my father's trading firm, which specialized in synthetic nylon and polyester yarn for fishnet applications
Client Servicing Executive
Business Standard
09.2012 - 03.2013
- As a Client Relationship Executive, I played a crucial role in promoting advertising spaces within the esteemed Business Standard newspaper, significantly contributing to its revenue and market presence
- My responsibilities included engaging with media buyers and planners, as well as taking the initiative to convince them to integrate the newspaper into their comprehensive advertising plans
Education
PGDBM - Marketing
IES Management College & Research Centre
Bandra05-2012
Diploma in Business Management -
Welingkar Institute of Management
Mumbai06-2009
B.A. - Economics
Ramnarain Ruia College
Mumbai, Mumbai University06-2007
Skills
- Creative Development
- Brand Development
- Marketing Communication
- Brand Management
- Marketing strategy
- Campaign Management
- Social Media Management
- Event Management
- Digital marketing
- Brand strategy
- Event management
- Corporate communications
Certification
- Google Certified - The Fundamentals of Digital Marketing
- Google Ads Display Certification
- Google Ads Search Certification
- Google Analytics Individual Certification
Timeline
Business Head
Yashodhan Enterprises
10.2024 - Current
Associate Vice-President Marketing
Kotak Mahindra Bank
04.2023 - 10.2024
Marketing Manager
National Stock Exchange (NSE)
11.2021 - 04.2023
Marketing Manager
National Securities Depository Limited (NSDL)
06.2014 - 11.2021
Business Head
Yashodhan Enterprises
04.2013 - 05.2014
Client Servicing Executive
Business Standard
09.2012 - 03.2013
PGDBM - Marketing
IES Management College & Research Centre
Diploma in Business Management -
Welingkar Institute of Management
B.A. - Economics
Ramnarain Ruia College
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