Mihir Bhandarkar
Chennai
Summary
Innovative Creative Technology Lead with 7 years of experience driving creative operations and digital experiences for global enterprises. Collaborates effectively with product owners and cross-functional teams to transform complex ideas into engaging narratives. Skilled in strategy, content planning, video production, motion graphics, UI/UX, web development, and live event production, while enhancing scalability through AI-driven workflow automation.
Overview
7
7
years of professional experience
Work History
Senior Associate – Creative Technology & Digital Innovation
BMW TechWorks India
Chennai
03.2025 - Current
- Owned creative production for product marketing, motion graphics, animation, video, UI/UX websites, digital campaigns, and live streaming for global BMW initiatives.
- Led end-to-end creative operations and digital initiatives, collaborating with product owners and cross-functional teams from concept to deployment.
- Executed product marketing initiatives for Density, FEDEV, Xora chatbot, Mainframe migration, Medhav, and DevCon, enhancing product adoption and stakeholder engagement.
- Directed creative strategy and global production of BMW TechWorks corporate brand film, coordinating internal teams and external partners from planning to delivery.
- Transformed complex concepts into clear visual narratives for development teams and stakeholders through collaboration with product owners.
- Designed AI-powered Jira automation solution with MCP integration, streamlining user story generation through conversational inputs.
- Built and scaled creative services function by conducting technical interviews, onboarding talent, and establishing scalable workflows.
- Recognized with Exemplary Performer Award (Q3 FY25-26) for exceptional contributions to strategic creative and digital initiatives.
Senior Motion Designer
The Small Big Idea
03.2022 - 10.2024
- Led end-to-end execution of integrated marketing campaigns across entertainment, retail, banking, and sports sectors.
- Developed trailers and digital assets for top Bollywood and international brands, boosting visibility.
- Executed Pret A Manger's launch in India with digital-first content and promotional materials.
- Collaborated with creative directors to align business goals with impactful visual campaigns.
- Managed concurrent projects for diverse clients including Disney International, Warner Bros., and Marvel HQ.
- Crafted strategies for retail giants like Pepe Jeans London and financial leaders such as GSK.
- Enhanced brand communication for sports entities like MI Cape Town and real estate firms like K Raheja Corp.
Motion Graphics Designer
The Content Lab
01.2021 - 02.2022
- Designed motion graphics, video edits, and digital assets for brand campaigns across multiple platforms
- Delivered end-to-end creative content for digital, social media, and marketing initiatives—from concept development through final delivery
- Developed creative concepts, visual storytelling, and content strategies for campaign planning aligned with client objectives
- Collaborated with content strategists, designers, photographers, and production teams to deliver engaging digital experiences
- Coordinated pre-production planning, scripting, storyboarding, and on-set activities to support video production
Motion Graphics Designer
Colour Key Studio
07.2020 - 04.2021
- Developed product walkthroughs and promotional videos for PhonePe to enhance brand visibility, designed video content for WinZO to support marketing initiatives, and created impactful video marketing materials for Bridgestone—communicating product features through motion graphics and animation
- Produced explainer videos, product walkthroughs, corporate films, and digital marketing assets for enterprise and consumer brands
- Managed end-to-end production, overseeing scripting, shooting, camera operations, lighting, editing, and animation delivery to ensure high-quality final products
- Created internal training and product communication videos for National Stock Exchange (NSE) to simplify complex workflows through visual storytelling, improving understanding among users
- Engaged with National Stock Exchange (NSE) to deliver tailored video content
- Created marketing videos for Bajaj Allianz Life Insurance to inform clients
- Bridgestone
- PhonePe
- WinZO
Video Editor & Motion Designer
Saffron Events
04.2019 - 06.2020
- Created animated event openers, presentation visuals, and stage content that strengthened alignment with client branding and elevated event themes
- Designed motion graphics, LED screen visuals, event branding, and promotional content that enhanced audience engagement for corporate events, conferences, and product launches
- Collaborated with event producers, AV teams, and production crews to deliver seamless visual execution that contributed to overall event success
- Managed pre-production planning, content adaptation, and on-site execution under tight production timelines
Education
Bachelor of Business Administration (BBA) - Marketing
KCE's Institute of Management & Research
Advanced Course in Animation & VFX -
MAAC (Maya Academy of Advanced Creativity)
Skills
- Creative strategy
- Product marketing
- Video Production
- Motion Graphics
- Animation
- Video Editing
- UI/UX Design
- Digital design
- Web Experience Design
- Graphic Design
- Visual Storytelling
- Concept Development
- Adobe Suite
- AI Content Optimization
- Production management
- Production Planning
- Vendor Management
- Content Management
- Jira
- Confluence
- Cross-functional Leadership
- Stakeholder management
- Team development
- Event production
- Product collaboration
- Confluence
- UI/UX Design
- Product collaboration
Recognition
Exemplary Performer Award, BMW TechWorks India, Q3 FY25–26
Technical Skills
Creative Direction, Concept Development, Storyboarding, Script Writing, Copywriting, Campaign Planning, Visual Storytelling, Video Production, Motion Graphics, Animation, Video Editing, Graphic Design, Camera Operations, Lighting, Live Streaming, ChatGPT, Microsoft Copilot, Google Gemini, Claude AI, Adobe Firefly, Runway ML, AI Agents, MCP, Prompt Engineering, AI Workflow Automation, UI/UX Design, Website Development, Figma, Design Systems, User Journey Mapping, Content Management, Workflow Optimisation, Production Planning, Asset Management, Vendor Management, Hardware & Software Procurement, Jira, Confluence, Agile, Scrum, Stakeholder Management, Product Owner Collaboration, Cross-functional Leadership, After Effects, Premiere Pro, Photoshop, Illustrator, Media Encoder, Audition
Accomplishments
- Exemplary Performer Award – BMW TechWorks India, Q3 FY25–26
Timeline
Senior Associate – Creative Technology & Digital Innovation
BMW TechWorks India
03.2025 - Current
Senior Motion Designer
The Small Big Idea
03.2022 - 10.2024
Motion Graphics Designer
The Content Lab
01.2021 - 02.2022
Motion Graphics Designer
Colour Key Studio
07.2020 - 04.2021
Video Editor & Motion Designer
Saffron Events
04.2019 - 06.2020
Bachelor of Business Administration (BBA) - Marketing
KCE's Institute of Management & Research
Advanced Course in Animation & VFX -
MAAC (Maya Academy of Advanced Creativity)