Summary
Overview
Work History
Education
Skills
Certification
Timeline

Mohith Mahadeva

Technical Sales Operations Sr Spec
Bengaluru

Summary

  • Setting up ad slots and enabling the placements for ad delivery in EMEA and APAC regions in top publishers such as Yahoo, MSN, and AOL.
  • Led a team of inventory management, Dev Ops, and product team in the migration of AppNexus > SSP that resulted in a 12% increase in revenue in the first two quarters.
  • Integrate Microsoft publisher supply instance into Yahoo and replicate a similar approach to enable monetization.
  • Maintain cadence in support of revenue delivery, including driving reporting/ process improvement, driving sales communication around brand products, and ensuring action is taken on identified issues.


Overview

6
6
years of professional experience
4
4
years of post-secondary education
5
5
Certifications

Work History

Technical Sales Operations Sr Spec

Yahoo
Banaglore
08.2018 - Current
  • Gained strong leadership skills by managing projects from start to finish.
  • Managed the team by taking over the Reserved business pertaining to inventory management, slotting packages and Content Management system of publishers (Yahoo, AOL, Microsoft and HufffingtonPost)
  • Paid attention to detail while completing migrations.
  • Been a part of transitioning the deal creation process from VSSP to SSP. We are making sure all the strategies and implementations are noted. Also learned different procedural methods and workarounds in SSP and VSSP at the time of hands-on. We are trying to seamlessly integrate the deals from VSSP without losing revenue.
  • Demonstrate experience with 3rd party data partners, DMP, and experience with data reduction and analysis and integration of 3rd party supplies.
  • Worked on migrating the supply to Google Ad Manager and building respected GAM ad units. Seed the forecast inventory data of existing Yahoo SSP to Google Ad manager.
  • Co ordinate with the Sales team in setting up reserved campaigns and troubleshoot the campaign for underdelivery and pacing.
  • Build PMP and redirects for non-reserved inventory and monetize through marketplace and other DSP's.

Business Analyst

Ernst and Young
Bangalore
03.2018 - 08.2018
  • Improved business direction by prioritizing customers and implementing changes based on collected feedback.
  • Analyzed open orders, backlog, and sales data to provide sales team with insights.
  • Applied honed problem-solving skills to analyze and resolve issues impacting business operations and goal achievement.
  • Analyzed key aspects of business to evaluate factors driving results and summarized into presentations.

Inventory Manager Associate

Hewlett Packard
Bangalore
01.2017 - 02.2018
  • Strengthened communication skills through regular interactions with others.
  • Used critical thinking to break down problems, evaluate solutions and make decisions.
  • Excellent communication skills, both verbal and written.
  • Developed strong organizational and communication skills through coursework and volunteer activities.

Education

Bachelor of Computer Science - Computer Science

Global Academy of Technology, VTU, Bangalore, India
06.2012 - 07.2016

Skills

Reserved Business : Inventory, Product and Packages

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Certification

Yahoo DSP Certification

Timeline

Technical Sales Operations Sr Spec - Yahoo
08.2018 - Current
Business Analyst - Ernst and Young
03.2018 - 08.2018
Inventory Manager Associate - Hewlett Packard
01.2017 - 02.2018
Global Academy of Technology, VTU - Bachelor of Computer Science, Computer Science
06.2012 - 07.2016

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Mohith MahadevaTechnical Sales Operations Sr Spec