Mrunal Salvi
Mumbai
Summary
Seasoned Marketing and Communications Specialist with 3+ years of experience in highly matrixed organization. Plays key role in advancing business goals and objectives by researching and developing content to drive brand awareness and engagement. Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
4
4
years of professional experience
Work History
Assistant Manager - Communications
Hapag-Lloyd
Mumbai
01.2024 - Current
- Collaborated with management on developing strategic plans for achieving business goals.
- Provided guidance and support to junior staff members on daily tasks, projects, and objectives.
- Generated ideas for creative campaigns that drive brand awareness and engagement.
- Managed website content including design updates, graphics creation, copywriting.
- Assisted in the development of promotional materials such as brochures, newsletters, flyers.
- Created content for multiple social media channels.
Marketing & Communications Specialist
Sidel Group Private Limited
Mumbai
07.2023 - 10.2023
- Development, creation and monitoring of marketing campaigns, reporting results using the CRM system
- Developed technical and nontechnical marketing presentations, press releases campaigns, articles and newsletters for internal and external communications
- Wrote engaging and successful marketing, advertising and website copy
- Networked with industry experts and potential customers to drive brand awareness and promote unique position in marketplace
- Interfaced with outside marketing vendors to promote projects, gather cost estimates and deliver marketing materials for production
- Liaised with product experts and graphic designers to support content development to meet business needs
- Collaborated with Global Marketing teams, Sales teams across many departments to complete wide range of video projects, marketing collaterals, tradeshows, etc
- Planning and development of marketing events, such as national and international tradeshows, webinars, conferences to generate leads.
Marketing & Communications Assistant
Sidel Group Private Limited
Mumbai
09.2020 - 01.2023
- Created marketing material such as newsletters, advertisements and social media, ensuring perfect spelling, grammar and punctuation throughout
- Planning and development of marketing events, such as national and international tradeshows, webinars, conferences for generate leads
- Used excellent copywriting skills to create effective and compelling copy for marketing material for press releases and promotions
- Development, creation and monitoring of marketing campaigns, reporting results using the CRM system to the Director of Marketing & Communications
- Developed technical and non-technical marketing presentations, press releases campaigns, articles and newsletters for internal and external communications
- Wrote engaging and successful marketing, advertising and website copy
- Shadowed senior personnel on complex marketing pursuits to build skills set.
Education
MBA - Marketing Management -
NMIMS
Bachelors in Business Administration -
National Academy of Event Management & Development
Skills
- Marketing and PR
- Event planning & coordination
- Marketing campaign development
- Meticulous attention to details
- Efficient multitasker
- Business marketing
- Employee communications
- Intranet management & CMS
- Vendor management
- Corporate communication
- Product Launch
- CRM
Personal Information
Title: Assistant Manager - Communication
Timeline
Assistant Manager - Communications
Hapag-Lloyd
01.2024 - Current
Marketing & Communications Specialist
Sidel Group Private Limited
07.2023 - 10.2023
Marketing & Communications Assistant
Sidel Group Private Limited
09.2020 - 01.2023
MBA - Marketing Management -
NMIMS
Bachelors in Business Administration -
National Academy of Event Management & Development
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