Summary
Overview
Work History
Education
Skills
Awards
articles/quotes
ENTREPRENEURIAL INITIATIVE
HIGHLIGHTS
Timeline
Hi, I’m

DIVYA M S

Bengaluru
DIVYA M S

Summary

Results-Oriented Business Director with 13 years of experience in securing revenue-generating partnerships. Adept at defining strategy for inside and outside sales, surpassing annual goals by an avg. of 50%, and serving as a driven integrated sales specialist leading cross-functional teams through sports media/marketing campaigns. Proven ability to identify and develop relationships with key partners, create and execute business plans, and drive revenue growth.

Overview

13
years of professional experience

Work History

ITW CONSULTING PVT LTD

Business Director
2015.12 - Current (8 years & 9 months)

Job overview

  • Orchestrated strategic partnerships, optimizing investment returns and enhancing engagement levels across business units & clients relationships.
  • Drove portfolio expansion initiatives, capturing new business prospects and nurturing existing partnerships to drive growth.
  • Oversaw a team of 51 professionals, including 5 Business Heads, to spearhead strategic initiatives across diverse sectors like Sports Marketing, Celebrity & Influencer Marketing, OTT partnerships, Media Buying, Outdoor Marketing and Production.
  • Achieved remarkable revenue growth, scaling companies turnover to 4X in 8 years.
  • Crafted and executed comprehensive strategies for portfolio management, contract negotiations, and Marcom, driving successful outcomes.
  • Fostered collaborative relationships with senior executives across boards, facilitating seamless coordination and alignment of business objectives.
  • Spearheaded organizational transformation initiatives to adapt to evolving industry dynamics, implementing structural changes while prioritizing core business goals.

Education

IIPM - Bangalore, India

Master of Business Administration from Finance & Marketing
01.2010

Jain University - Bangalore, India

B.Com from Finance
01.2008

Skills

  • Sales & Business Development Expertise
  • Strategic Marketing Planning
  • Brand Positioning Mastery
  • Cultivating Strategic Partnerships
  • Proficient in Contract Negotiation
  • Creative Ideation & Innovation
  • Effective Stakeholder Management
  • Strong Leadership & Team Management
  • Proven Collaboration Skills
  • Ethics and integrity
  • Crisis Management
  • Government relations

Awards

1. Award-winning campaigns for the brands:

  • Cred
  • Unacademy
  • Uber
  • MPL
  • Zomato
  • Herbalife
  • Swiggy


2. Bronze Award, Women’s Business Initiative - WPL,Recognized for Excellence at the Sports Business Awards, 2022

3. Sales Award: Woman of the Year,Honored by ACEF, 2023

4. Superwoman of the Year Award,Distinguished by Social Samosa, 2024


articles/quotes

2024:

https://www.forbesindia.com/article/take-one-big-story-of-the-day/why-adidas-is-betting-big-on-indian-cricket/92545/1


https://www.financialexpress.com/business/brandwagon-back-on-the-pitch-3400475/


2023:

https://www.financialexpress.com/business/brandwagon-sweet-deals-off-the-fields-3340883/


https://www.hindustantimes.com/cricket/brand-bumrah-firing-on-all-cylinders-101697629348833.html


https://www.forbesindia.com/article/take-one-big-story-of-the-day/how-jasprit-bumrah-is-bowling-the-brands-over/87795/1


https://drive.google.com/drive/folders/1nvzmHrvs5f3dMdv6Lwl7ElpFLQCvng3N (PDFs of all the articles from 2023)


2022:

https://www.financialexpress.com/business/brandwagon-advertisers-seek-redressal-as-ipl-2022-ratings-slide-2509170/

ENTREPRENEURIAL INITIATIVE

Spearheaded the establishment and operation of INDSSAN, a dynamic retail enterprise, from 2011 to 2014. Introduced a holistic shopping destination tailored to meet the diverse needs of households, including segments for men, women, and children. Positioned strategically in Kanyakumari , a bustling tourist hub, facilitated convenient access for residents from neighboring towns to premium Indian merchandise within their district.

HIGHLIGHTS


1. Distinguished as the youngest Business Director, reflecting exceptional leadership and strategic acumen.


2.. Orchestrated landmark agreements with Team India (Cricket), showcasing exceptional negotiation skills and business acumen.


3.. Honored as the Saleswoman of the Year for India in 2023, a testament to outstanding sales performance and client relations.


4. Established and maintained India's longest-standing swimming record in the sub-junior category from 2000 to 2024 and counting.


5. Secured the prestigious Mrs. India Title in 2011.


6. Established highly successful collaborations with over 25 renowned global brands, yielding significant value.

Timeline

Business Director

ITW CONSULTING PVT LTD
2015.12 - Current (8 years & 9 months)

IIPM - Bangalore, India

Master of Business Administration from Finance & Marketing

Jain University - Bangalore, India

B.Com from Finance
DIVYA M S