Summary
Overview
Work History
Education
Skills
Timeline
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Mugdha Srivastava

Content Marketeer & Storyteller
Ghaziabad

Summary

More than 4 years of experience of writing for brands, strategizing their website and app content, formulating SEO strategy along with building their digital footprint with social media. I am extremely passionate about giving brand their identity and aesthetic through content writing & planned marketing. Storytelling, creative content,

translation and event planning are my forte. I looking forward to maintain a full-time position in collaboration with the mission of the business.

Overview

4
4
years of professional experience
5
5
years of post-secondary education

Work History

Experience Storyteller

Absolute Foods
Gurugram
09.2022 - Current
  • Created plans and creative content for brand promotion & Storytelling
  • Designed content for app & website (technical & creative)
  • Actively handled social media, event planning & event copywriting
  • Experience in localization of content in 9 regional languages
  • SEO based blogs, copy, articles, off-page & on-page content

Freelance Content Writer

Various Companies
Noida
07.2021 - 08.2022
  • Created concise, eye-catching headlines and copy.
  • Handled a team of freelance writers
  • Academic & creative content writing (SEO based)
  • Keyword analysis through software like SEMRUSH, Website auditing and heat mapping
  • Added keywords, meta descriptions and alt image tags to increase SEO presence.
  • Social media handling- posts, videos, reels, tweets - Ran ads on Instagram, Facebook, LinkedIn etc
  • Organized Seminars, webinars & roundtable events
  • YouTube content management
  • SEO based content writing for blogs, articles, PR, Classifieds, brand portfolio, interviews, events etc.

Administrative Coordinator

EY
WFH
08.2021 - 12.2021
  • Training management of writers
  • Content coordinator
  • Creative content planner
  • Training Module planner - Powerpoint, Prezi, Moodle, Quizes

Training Manager

Paperpedia, Pvt. Ltd.
Noida
05.2019 - 03.2021
  • Training for creative content, subject matter & technical writing.
  • Alternated training methods to diversify instruction, strengthen learning opportunities and enhance program success.
  • Conducted orientation sessions and organized on-the-job training for new hires.
  • Managed new employee orientation training process for more than 20 employees each batch.
  • Coordinated creative training and personal development classes for staff members.

Academic Writer

Paperpedia Pvt. Ltd.
Noida
10.2018 - 04.2019
  • Written management, finance, business, commerce & economics based content
  • Proofread copy written by colleagues to correct spelling, punctuation and grammar.
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
  • Interviewed individuals by phone, video chat and in-person to write news stories.
  • Provided writing support for various projects and departments.

Education

MBA - Finance & Marketing

GIMT
Greater Noida
04.2016 - 06.2018

BBA - Business Administration And Management

I.P. College
Bulandshahr
05.2013 - 03.2016

Skills

    Social media marketing

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Timeline

Experience Storyteller

Absolute Foods
09.2022 - Current

Administrative Coordinator

EY
08.2021 - 12.2021

Freelance Content Writer

Various Companies
07.2021 - 08.2022

Training Manager

Paperpedia, Pvt. Ltd.
05.2019 - 03.2021

Academic Writer

Paperpedia Pvt. Ltd.
10.2018 - 04.2019

MBA - Finance & Marketing

GIMT
04.2016 - 06.2018

BBA - Business Administration And Management

I.P. College
05.2013 - 03.2016

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Mugdha SrivastavaContent Marketeer & Storyteller