Mukesh Yadav
New Delhi
Summary
Background includes developing campaigns, supporting branding strategies and adjusting strategies to meet changing demands. Offer firm grasp of customer preferences, advertising techniques, and creative design gained during extensive career in advertising.
Overview
8
8
years of professional experience
Work History
Subject Matter Expert
Cognizant
Gurgaon
04.2022 - Current
- Troubleshoot requests from Account Managers and Agencies related to their Google Ads campaigns.
- Created, monitored, and optimized keyword bids across multiple accounts.
- Generated weekly performance reports for clients detailing campaign results.
- Monitored budget pacing and adjusted bids accordingly to ensure goals were met within budget limits.
Digital marketing Sr Analyst
Accenture
Gurgaon
07.2018 - 04.2022
- Creating and optimizing the ad campaigns based on the client's requirement
- Reviewing, trafficking and analyzing the quality of the campaigns
- Checking the creative and URLs and troubleshooting any minor issues in the creative code format
- Suggesting best practices to clients to improve the campaign performance
Digital Marketing Executive
Convergys India
Gurgaon
03.2017 - 04.2018
- Overseeing and developing marketing campaigns
- Conducting research and analyzing data to identify and define audiences
- Devising and presenting ideas and strategies
- Promotional activities
Education
Digital Marketing & Communication -
MICA
05.2022
B.Tech -
Uttar Pradesh Technical Institute
Meerut01.2014
Skills
- Policy violations
- Google Ads
- Ad Copies Creation
- Account Handling & Management
- Keyword Research
Personal Information
Title: Digital Marketer
Languages
- English
- Hindi
Hobbies and Interests
- Sketching
- Playing Table Tennis
- Cycling
- Solving puzzles
Timeline
Subject Matter Expert
Cognizant
04.2022 - Current
Digital marketing Sr Analyst
Accenture
07.2018 - 04.2022
Digital Marketing Executive
Convergys India
03.2017 - 04.2018
Digital Marketing & Communication -
MICA
B.Tech -
Uttar Pradesh Technical Institute
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