NABAJYOTI BORA
Sr Manager
Shillong
Summary
Strategic and results-oriented Sales & Operations Leader with over 15 years of progressive experience across Telecommunications, Retail, Fuel Logistics, and Tech Start-ups. Proven expertise in P&L management, driving revenue growth, and expanding market share in Northeast India. Demonstrated ability to lead high-performance teams, execute business expansion strategies, and deliver sustained profitability. Adept at managing cross-functional operations and fostering long-term client relationships through customer-centric solutions.
Overview
22
22
years of professional experience
Work History
Senior Manager – Sales & Operations
JIO INFOCOM LTD
11.2025 - Current
- Orchestrate end-to-end sales and operations for the entire state of Meghalaya, encompassing Mobility, Fiber, and Handset business units.
- Drive distribution expansion strategies to ensure the profitability and sustainability of Jio Centres and Points.
- Facilitate seamless coordination across network, back-office, activation, and administrative functions to ensure operational uptime.
- Monitor regulatory compliance and control commercial operations to mitigate risk.
- Lead customer retention initiatives, effectively balancing high-level strategy with day-to-day operational execution.
Head of States – Sales & Operations
FUELBUDDY
10.2022 - 10.2024
- Developed and executed sales and operational strategies to drive significant business growth across assigned state territories.
- Spearheaded fleet expansion and infrastructure development projects to meet fluctuating supply demands.
- Negotiated supplier margins to optimize company profitability while maintaining customer value propositions.
- Expanded the B2B client base across diverse industries, including mining, infrastructure, hospitals, and manufacturing.
- Enforced strict credit collection policies and SLA adherence while introducing scalable business processes for long-term growth.
Project Lead / Consultant
JADU RIDE
09.2021 - 10.2022
- Front-led end-to-end responsibilities for the launch of the first Prepaid Cab Service in Northeast India.
- Managed the continuous development lifecycle of three mobile applications and the admin panel, coordinating with software development teams to enhance user experience (UX).
- Designed and executed the roadmap for onboarding drivers and passengers, implementing retention and expansion strategies.
- Identified and mitigated operational and strategic risks during the critical start up phase.
Store Sales & Operations Manager
VISHAL MEGA MART
10.2018 - 07.2021
- Managed daily store operations, driving sales performance and ensuring customer service excellence.
- Oversaw inventory management across three key divisions: Apparels, General Merchandise, and FMCG.
- Initiated customer engagement campaigns and conducted training programs for sales personnel to boost conversion rates.
- Collaborated with IT and regional operations teams to ensure smooth day-to-day store functioning.
State Head – Mobile Division
INTEX TECHNOLOGIES LTD
06.2013 - 09.2018
- Directed mobile sales operations across Northeast India, leading a team of 20 members.
- Consistently achieved sales targets, expanded distribution networks, and enhanced market share in a competitive landscape.
- Monitored sales KPIs, streamlined operations, and resolved high-level client issues to ensure customer satisfaction.
Assistant Manager
Idea Cellular Ltd.
08.2009 - 05.2013
Senior Sales Officer (SSO)
VIP Industries Ltd.
09.2007 - 07.2009
Senior Area Sales Executive
Usha International Ltd.
04.2004 - 08.2007
Education
MBA -
Sikkim Manipal University
01.2009
Skills
Strategic Leadership: P&L Management, Sales Strategy, Business Development, Budgeting & Forecasting
Timeline
Senior Manager – Sales & Operations
JIO INFOCOM LTD
11.2025 - Current
Head of States – Sales & Operations
FUELBUDDY
10.2022 - 10.2024
Project Lead / Consultant
JADU RIDE
09.2021 - 10.2022
Store Sales & Operations Manager
VISHAL MEGA MART
10.2018 - 07.2021
State Head – Mobile Division
INTEX TECHNOLOGIES LTD
06.2013 - 09.2018
Assistant Manager
Idea Cellular Ltd.
08.2009 - 05.2013
Senior Sales Officer (SSO)
VIP Industries Ltd.
09.2007 - 07.2009
Senior Area Sales Executive
Usha International Ltd.
04.2004 - 08.2007
MBA -
Sikkim Manipal University