Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Hobbies and interests
Training
Timeline
Generic
Narvendra Rana

Narvendra Rana

Dabra,Gwalior

Summary

Bachelor of Engineering graduate with 9 years of experience in the automobile industry, specializing in sales and marketing for both tractors and commercial vehicles. Currently serves as Channel Sales Manager at VE Commercial Vehicles, overseeing the sub-5 ton to 19 ton segment in Gujarat. Demonstrates a strong track record in driving sales performance, managing dealer networks, and executing effective market strategies to achieve sustained business growth.

Overview

9
9
years of professional experience

Work History

Channel Sales Manager - ILMCV Vertical

VE Commercial Vehicles
Rajkot, Gujarat
04.2024 - Current
  • Deliver profitable growth for the set of dealers assigned
  • Setting and achieving target for the territory and at all dealership/branch as per MTS.
  • Plan, participate & execute dealer sales related activities as per MAP.
  • Identify potential opportunity of establishing engagement with customer's & active customers like FTU, FTB, Retail, Strategic and Super Strategic.
  • More focus on Parcel & Courier, Fuel Browsers, LPG, FMCG, Industrail Goods and Road Show, Reefer, Beverages, Amul vendors, Fruits & Vegetable Government tenders for Towing & Garbage Tipper wise application bulk deal by making relations with the Managers, Owners and influencers like UCLP's.
  • Focused on retail as well as bulk deals by regular visiting of transporter Owners, Managers, Financers, UCLP's and Competition customers by providing extra support.
  • Market analysis and identifying hubs viable for profitable operations for channel partners
  • Managing network of dealers & channel partners across assigned territories for deeper market penetration & reach.
  • Undertaking network for optimum exploration & enquiry generation, follow-ups, evaluation of potentials and conversion.
  • Monitoring dealers' networks to always ensure ready availability of services and closely work with service team for customer satisfaction.
  • Liaisoning with banks /financers for collection and ensure adequate paid-up stocks as per norms if required plan through MTO for quickly availability.
  • Sales & Marketing ~ Business Development ~ Brand management ~Channel management Preferably in Automobile Industry
  • Led training sessions for channel partners on product features, benefits, and sales techniques.
  • Conducted regular business reviews with channel partners to assess and strategise for mutual growth.

Territory Sales Manager

TATA MOTORS LIMITED(SCV Cargo & Pickups)
RAJKOT
02.2022 - 03.2024
  • Supported achievement of sales targets by enhancing dealer network and improving sales processes.
  • Assisted in the induction of Ace EV in Saurashtra region, contributing to significant EV vehicle sales performance.
  • Proposed methods for brand strengthening and product development through market and competitor analysis.
  • Collaborated with dealer teams to meet sales targets effectively.
  • Helped develop a performance management system with weekly reviews of sales and business development activities.
  • Provided weekly updates to management on market developments and competitive activities.
  • Prepared financial justifications and proposals for successful sales closures.
  • Collected market intelligence and offered feedback to management for market development.
  • Delivered regular product training sessions to dealership sales staff to improve product knowledge.

Territory Manager

TRACTORS AND FARM EQUIPMENT LIMITED
Gwalior & bhopal
05.2018 - 02.2022
  • To achieve the retail and market share objectives for TAFE LTD in Sagar, Vidisha, Gwalior, Bhind, Morena, and Shivpuri.
  • To achieve the allied business targets (billing, delivery, retail, and collection) as set by TAFE Ltd.
  • Monitored dealer fund rotation and bank guarantee securitisation.
  • Assisted in brand planning, positioning, and promotional activities.
  • Executed exchange deals or liquidations within the region.
  • Conducted market visits and coordinated industry analysis.
  • Collected market share data to support retail objectives.
  • Provided segmentation analysis to the dealership team.
  • Prepared monthly sales reviews and coordinated with dealerships.
  • Reviewed dealer business parameters and supported activity planning.
  • Executed new model launches at the local level.
  • Implemented sales promotion activities at dealership level.
  • Set objectives aligned with market unit goals for territory team.

Field officer

TRACTORS AND FARM EQUIPMENT LIMITED
Bhopal
01.2017 - 04.2018

Assisted team in providing on-the-job training to enhance manpower productivity.

Supported activities related to enquiry generation and conversion.

Education

B.E. Automobile Eng. - Automobile Engg.

Rustamji Institute of Technology Tekanpur,
Gwalior
2016

DIPLOMA - DIPLOMA Automobile Engg.

BSF POLYTECHNIC CSMT TEKANPUR
Gwalior, MP
2013

SSC - SSC

Daisy moral HS SCHOOL DABRA
Gwalior, MP
2010

Skills

  • Automobile sales and marketing
  • Sales planning and forecasting
  • Channel management
  • Business development
  • Negotiation skills
  • Competitive analysis
  • Team collaboration
  • Market research
  • Strategic positioning
  • Retail and wholesale operations
  • Channel partner management
  • Customer relationship management
  • Market trend analysis

Accomplishments

  • Gained 5.7% Market share For Saurastra area(Gujarat) in ILCV (FY25).
  • VECV - EBR winner for Q1 &Q2 in FY 24-25
  • TAFE Gained 2% Delivery Market share in Vidisha District (FY2018- 2019).
  • Established TAFE 7250 Series in Vidisha District.
  • Delivered 20+ 7250PU in Vidisha District during March -May’2017
  • Won the Best Field Officer Award in Madhya Pradesh for delivering 21 Tractors Delivering On Dhantaresh Oct’17.
  • Established 6 New TAFE Dealers At Bichiya (Mandla), Sagar Bareli, Begumganj, Khaniyadhana And Pichore.
  • TML Gained 3% RTO Market share in Rajkot District (FY22-23).
  • 2 Times All India UDAAN 2.O Champion in FY 20-21
  • TML Rural Retail salience Increase 16% in Overall volume (FY22-23) wrt (FY21-22) through Appointment and engagement of new 55 Tata Gramin Mitra in Rural Taluka

Languages

Hindi
English

Hobbies and interests

· Project Management

· Swimming

· Travelling

· Music

Training

  • 30 days Vocational Industrial training From Small Arms Factory Kanpur.
  • 15 days training “servicing of Commercial Vehicles” S.S. MOTORS Pvt. LTD.
  • 30 days Industrial training from Indo Auto Tech Ltd (Faridabad (Haryana). 15 days training from Rail Coil Spring Factory Gwalior.

Timeline

Channel Sales Manager - ILMCV Vertical

VE Commercial Vehicles
04.2024 - Current

Territory Sales Manager

TATA MOTORS LIMITED(SCV Cargo & Pickups)
02.2022 - 03.2024

Territory Manager

TRACTORS AND FARM EQUIPMENT LIMITED
05.2018 - 02.2022

Field officer

TRACTORS AND FARM EQUIPMENT LIMITED
01.2017 - 04.2018

B.E. Automobile Eng. - Automobile Engg.

Rustamji Institute of Technology Tekanpur,

DIPLOMA - DIPLOMA Automobile Engg.

BSF POLYTECHNIC CSMT TEKANPUR

SSC - SSC

Daisy moral HS SCHOOL DABRA
Narvendra Rana