Summary
Overview
Work History
Education
Skills
Education and Training
Certification
Timeline
Generic
Naveen Kumar Singh

Naveen Kumar Singh

Zirakpur

Summary

Seasoned supply chain and procurement manager with over 13 years of experience in the fresh produce industry. Proven track record in establishing robust supplier networks, enhancing sales strategies, and leading teams to exceed sales targets. Skilled in leveraging market research to optimize procurement processes and improve profitability. Demonstrates exceptional negotiation and vendor management abilities to ensure product quality and cost-effectiveness.

Overview

16
16
years of professional experience
1
1
Certification

Work History

Procurement Manager

Zomato/Blinkit
03.2025 - Current
  • Managed supplier relationships to ensure timely delivery of materials.
  • Analyzed procurement data to optimize purchasing strategies and reduce costs.
  • Collaborated with cross-functional teams to forecast demand and align purchasing plans.
  • Identified potential vendors/Farmer and evaluated them according to price, quality, selection, service, support, availability, reliability and sustainability.
  • Managed the procurement process from purchase order generation to delivery of goods or services.
  • Develop Direct sourcing from farmer to ensure best quality produce
  • Manage day to day operation harvesting grading and logistic

Manager Procurement

FRESHCORE PROVISIONS PVT LTD
Chandigarh
04.2023 - Current
  • Established and maintained strong partnerships with key suppliers and farmers, ensuring a steady and cost-effective supply of fresh produce.
  • Fostered trust and collaboration to drive long-term, mutually beneficial relationships.
  • Conducted in-depth market research to stay ahead of industry trends and pricing fluctuations.
  • Directed regional farm clusters, overseeing harvesting and post-harvest processes to ensure operational efficiency.
  • Monitored product quality and adherence to industry standards, implementing corrective measures to address non-compliance.
  • Maintained rigorous quality checks to uphold brand reputation and customer satisfaction.
  • Optimized transportation methods, including part load, full truck load, and air freight, for perishable fruits.
  • Developed and executed logistics plans for transporting produce from local farms to clusters, and warehouses.

Regional Manager (Fresh Produce)

Meesho
Zirakpur
02.2022 - 06.2025
  • Procurement of Fresh Produce ,Meat & Chicken per company requirement and plan
  • • Forecast weekly consumption and plan sourcing as per demand
  • • Benchmark market and mandi price on daily basis
  • • Developed and maintained professional relationships with vendors, brokers and Costumers personnel

Regional Procurement Manager

Absolute Foods
Chandigarh
07.2022 - 03.2024
  • Managed supplier relationships to ensure quality of goods or services provided met contractual requirements.
  • Responsible for Buying, sales, Direct Farm sourcing, vendor enrollment and development of East and North region Lead a team of 15 people delivering over 8-10 CR sales annually.
  • Collaborate with the sales team for efficient demand planning and better outcomes
  • Connect and manage stock across pan-India mandis to meet regional demand effectively
  • Manage supply chain operations for efficient stock availability across India.
  • Monitor financial performance, ensuring alignment with business goals and profitability targets.

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Logistics & Supply Manager

Udaan.com
Zirakpur
11.2019 - 01.2022
  • Maintain supplier and buyer relationships.
  • Last mile vendor development & hand-holding for vendor partner sustainability.
  • Benchmarking market prices and trends.
  • Daily shipping of 160 tons of food load, maintaining NDD percentage to 98%+, with 2% RTO in a B2B environment.
  • Coaching, developing, and training drivers, as well as delivery partners, to gel with company delivery practices.
  • A robust understanding of the LM console and WMS system is necessary to avoid any inventory breaches.
  • Planning and Execution of new pin code (business area) & forecast Cost, LM, manpower, with city & cluster Head
  • Planning monthly supply costs with manpower costs, FM costs, and LM costs alignment for YOY plans.

Buyer (Fruit & Vegetable )

FUTURE CONSUMER LIMITED
Zirakpur
07.2018 - 10.2019
  • Procurement of the best quality fresh produce, meat, and chicken as per company norms.
  • Negotiated for prices of produce and monitored logistic cost of processes.
  • Developed and maintained professional relationships with vendors, brokers and store personnel.
  • Sources Product Direct from Producer to DC, to supply fresh quality to our stores & manage DC margin 10% to 14%
  • Buy imported fruit and vegetables from Delhi Mandi, which articles are not available in the local mandi, to maintain a variety of unique items.
  • Forecast weekend and big day qty and offer cost to provide best rate on offer article to store for beet market sale and archive new goals
  • Maintain 90% + Fill rate with good quality Fruit and Vegetables.

Buyer Fresh Fruit & Vegetable & Fresh

Bigbasket.com
Chandigarh
12.2016 - 06.2018
  • Daily procurement of quality Fruit and vegetable as per company parameter
  • Achieving top line and bottom-line targets MOM
  • Negotiating prices of produce and monitored logistic cost of processes.
  • Market price Bench marking and Upload completive prices on site with GM intactness
  • Monitored and analyzed sales data of past years and prepared forecast for coming year.
  • Maintain balanced indenting of Fruit & vegetable based on sales trend
  • Maintain FMCG food, Dairy and bakery stock availability, Offer & benchmark all top 500 item on weekly basis.
  • Coordinate with HO Team for Planning Paper add & marketing related, promotion & offer.
  • Maintain 100% seasonal produce availability on website for customer’s better experience.
  • Maintain Ageing stock and plan liquidation & do master correction to remove low moving item.

Team Leader

Walmart India
Zirakpur
03.2010 - 11.2016

Responsible to deliver sales of entire fresh category that are fruits and vegetables, Meat and Dairy through proper

coordination with category buyers. Floor level execution with best in class display standards, POP compliance, Local

mandi procurement of fruits and vegetables. Coordinating with the Horeca team to push sales of the fresh category, price.

Negotiate with buyers according to market trends, and cater to end-to-end execution of bulk orders. Handled 2cr per month

business of fresh category

Key Highlights:

Imported fruits destination - Developed and managed healthy base of reseller and wholesale buyers and

make Walmart store a destination for Imported. By getting Proper market knowledge in terms of quality, size

Specs, origin of produce coordinated with category buyers, and achieved extraordinary results.

  • Frozen Category achieved double digit growth through training on product handling and uses. Educated customers on thawing and refrigeration norms of thawed non-veg, shelf life, and all food safety norms of FSSAI.
  • Fruits and vegetables buying penetration clocked 50% and above, with a healthy ABV. Top in pan In

Education

PGDM - Marketing

UPTU
07-2017

Bachelor of Arts - Social Since

GANDHI MAHA VIDYALAY University
07-2009

Skills

  • Buying and merchandising fresh
  • Negotiation and communication
  • Supply Chain Management
  • Vendor Management
  • National Product Sourcing Fruit and Veg
  • Sap ,Smart ,WMS, Logistic Consol,MS office
  • Data analysis

Education and Training

other,other

Certification

Successful Negotiation: Essential Strategies and Skills - University of Michigan .

Blockchain in Supply Chain Management - Udemy

Six Sigma Yellow Belt Certification - Anexas Europe

. YBDL190222/081/33

Google Digital Marketing - Google

Timeline

Procurement Manager

Zomato/Blinkit
03.2025 - Current

Manager Procurement

FRESHCORE PROVISIONS PVT LTD
04.2023 - Current

Regional Procurement Manager

Absolute Foods
07.2022 - 03.2024

Regional Manager (Fresh Produce)

Meesho
02.2022 - 06.2025

Logistics & Supply Manager

Udaan.com
11.2019 - 01.2022

Buyer (Fruit & Vegetable )

FUTURE CONSUMER LIMITED
07.2018 - 10.2019

Buyer Fresh Fruit & Vegetable & Fresh

Bigbasket.com
12.2016 - 06.2018

Team Leader

Walmart India
03.2010 - 11.2016

Bachelor of Arts - Social Since

GANDHI MAHA VIDYALAY University

PGDM - Marketing

UPTU
Naveen Kumar Singh