Traveling, Music, Cooking
Neha Singh
Analyst - Media Services | Canadian PR Holder
Toronto
Summary
Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth. Seeking an organization that offers growth opportunities and serves as a catalyst for advancing my career. Highly organized and reliable candidate excelling at managing multiple priorities with a positive attitude. Eager to take on additional responsibilities to contribute to team goals.
Overview
7
7
years of professional experience
6
6
years of post-secondary education
3
3
Certifications
2
2
Languages
Work History
Analyst - Media Services
Omnicom Media Group - Annalect India
Gurgaon
05.2022 - Current
- Setup and execute digital media campaigns using ad servers like Google Campaign Manager, Sizmek, Adform and Flashtalking etc.
- Quality review of creative to ensuring technical specs are met and ads appear properly in the desired formats, Trafficking sheet review, upload and assign creative to appropriate ads as per the trafficking sheet.
- Execute ongoing campaign optimizations and adjustments, Analyze and understand the campaign brief thoroughly before executing any requests within defined SOP’s and procedures.
- Troubleshoot campaign delivery and tracking issues across platforms/Ad techs and proactively suggesting the
appropriate solutions. Effectively communicate the technical information with wider team. - Capability to gather and analyze complex data, providing insight related to analytics and revenue recognition, Support Team Lead with day-to-day technical solutions to maintain a smooth operation and meet the respective stakeholder’s requirement.
Deputy Manager
U2opia Mobile Pvt. Ltd.
09.2021 - 04.2022
- Handling Mobile Global Campaigns, Creating and Optimising Campaigns on DSP's, Internal inventory, Troubleshooting, Analysis and Reporting, Socail Media paid Paltforms, etc.
Deputy Manager
SGS Global Services Pvt. Ltd.
09.2020 - 09.2021
- Handling Mobile Campaigns World Wide: Advertisers, Sources, Campaign Optimization, Reporting, Spam Correction, Payments, App, Monetization, etc.
Sr. Affiliate Manager
AD Media Network LLP
07.2018 - 08.2020
- Responsible for Mobile campaigns delivery, promotions through online platform, SiteCatalyst tagging, Marketing Campaign Analytics & Reporting, Monitoring daily Statistics, Spam Correction, Handling Client Requests.
Affiliate Marketing Executive
Adsplay Internaltional
11.2017 - 02.2018
- Mobile Campaigns Delivery, handling Affiliate Marketing Activities, Assisted the Affiliate Marketing Manager in managing the affiliate and partnership budget, deploying and optimizing campaigns, closing monthly validations.
SEO Executive
Ascent Web Portal Pvt. Ltd.
07.2017 - 11.2017
- Finalizing Creative’s, landing pages, Making strategies, Keyword Research, On Page optimization, Off Page optimization, Blog Creating & Posting, Social Media Optimization, Internet Market Research, Client handling through mail, Facebook Paid Campaign.
Education
Bachelor of Tech - Computer Science And Engineering
ABES Engineering College (74%)
Ghaziabad, UP 08.2011 - 07.2015
Intermediate - PCM
Delhi Public School (72%)
Bulandshahr 04.2009 - 04.2010
High School - Science
Nirmala Convent School
Bulandshahr 04.2007 - 04.2008
Skills
C Java SEO Campaign Analytics and Reporting Google Adwords Excel Google Campaign Manager Google Ad Manager Google Analytics Omni DV360 Prisma SEM Social Media Marketing Facebook Instagram IAS Double Verification Tool Channel Optimizations (search, social, programmatic, video, etc)
Accomplishments
- Industrial Training Under BSNL On Wireless and Telecom. (4 weeks)
- Robotics Workshop organized by IIT Guwahati
Certification
CM360
Interests
Volunteering
Volunteer at Old Age Home, Aligarh, India
Timeline
Omni
12-2022
Analyst - Media Services
Omnicom Media Group - Annalect India
05.2022 - Current
CM360
02-2022
Deputy Manager
U2opia Mobile Pvt. Ltd.
09.2021 - 04.2022
Deputy Manager
SGS Global Services Pvt. Ltd.
09.2020 - 09.2021
Sr. Affiliate Manager
AD Media Network LLP
07.2018 - 08.2020
Google Analytics
07-2018
Affiliate Marketing Executive
Adsplay Internaltional
11.2017 - 02.2018
SEO Executive
Ascent Web Portal Pvt. Ltd.
07.2017 - 11.2017
Bachelor of Tech - Computer Science And Engineering
ABES Engineering College (74%)
08.2011 - 07.2015
Intermediate - PCM
Delhi Public School (72%)
04.2009 - 04.2010
High School - Science
Nirmala Convent School
04.2007 - 04.2008
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