Niharika Agarwal
Muzaffarnagar
Summary
Project Management for me is more than features and goals; it’s about collaborating with all stakeholders to craft meaningful experiences and results.
Overview
4
4
years of professional experience
Work History
Consultant (Strategy)
Bain & Co.
04.2023 - 06.2023
- Pioneered first ever ESG report, identified INR 400L+ cost savings and 50% emission reduction opportunity across 34 levers for 2000Cr+ API firm
- Identified 150+ KPIs across 9 critical ESG themes by analyzing 100+ documents, and created 2-pronged strategy to improve Refinitv rating.
Sr. Product and Business Analyst
American Express
01.2019 - 01.2022
- Developed 13 sales dashboards for 1000+ executives (Client Managers, Telesales, Marketing, Product development teams etc) which garnered $90M+ in yearly revenue through the acquisition of 30k+ merchants
- Led the optimization of $50M budget for CXO level leadership by conceptualizing and implementing a product to track ROI of 9 marketing initiatives targeting 3.8M+ merchants across 1000+ campaigns
- Garnered an increase of $100M revenue and 450k new customers by spearheading the restructuring of Amex offers for 11 brands
- Drove 24% surge in the frequency of spend by identifying 16 new locations in Australia for promotional campaigns
- Engineered a dashboard enabling 250+ client managers to efficiently monitor the success of 1300+ campaigns targeting over 6M merchants; Reduced decision-making time by 60% through automation
- Empowered the CXO level leadership in planning a major strategy pivot to chart out a Covid response plan by developing a real-time product, tracking progress across over 17 industries
- Realised annual savings of 1440+ manhours and 70% reduction in turnaround time by proposing and transitioning 14 Excel dashboards to Tableau used by 150+ people
- Managed and monitored engagement across 5+ products via newsletters and training sessions, yielding over 100k views in 6 months
- Bestowed the Top Performer Award for 2021 and Analyst of Quarter in Q3’21 among a team of 80+ members.
Education
MBA - Business Management (Strategy and Marketing)
XLRI Jamshedpur
B.Tech - Electronics and Comm. Engineering
National Institute of Technology Kurukshetra
Skills
- Tableau
- SQL
- Python
- JIRA
- MS Office
- Agile Development
- Team Management
- GTM strategy
- Project Planning
- Brand building
- Teamwork and Collaboration
Live Projects and Case Competition
1. Machaxi.com - Proposed 6 new features like building SSO integration, search bar etc to improve website user experience by analyzing 20+ coustomer touchpoints over 4 themes (Performance,Accessibility,Best practices,SEO)
2. Flipkart - Recommended 5+ new Gen-AI driven use cases across the user journey for mobile app to maintain relevance for the target group and enhance user experience
3. PlatePal - Strategized the product development for a food delivery and calorie tracking app including ideation, feature prioritization, competitor benchmarking and MVP, wireframing as part of an academic project
Position of Responsibility
- Placement Coordinator, NIT KKR, Delivered 30% YOY increase in total offers with 95.6% placement by being SPOC of 25+ companies
- Secretary, ROOH (NGO), NIT KKR, Spearheaded a team of 50 students to raise INR 4 Lakhs funding to support education of 40+ under privileged students
Accomplishments
1. Scholarships - Conferred with 100% Scholarship for B.Tech as part of Siemen Scholarship Program; Alumni Scholarship worth INR 2.85 L at XLRI
2. Mentorship - Mentored 4 new analysts in the team and acted as Subject Matter Expert for 5+ products
Timeline
Consultant (Strategy)
Bain & Co.
04.2023 - 06.2023
Sr. Product and Business Analyst
American Express
01.2019 - 01.2022
MBA - Business Management (Strategy and Marketing)
XLRI Jamshedpur
B.Tech - Electronics and Comm. Engineering
National Institute of Technology Kurukshetra
Similar Profiles
Naina NeenuNaina Neenu
Project Leader at BAIN & CO.Project Leader at BAIN & CO.
Smriti DasSmriti Das
Executive Assistant at Bain & CompanyExecutive Assistant at Bain & Company
Evan Otero GilmerEvan Otero Gilmer
Manager at Bain & CompanyManager at Bain & Company