Nimna Fatima
Malappuram
Summary
Strategic Digital Marketer skilled in building high-performing marketing funnels, boosting brand visibility, and driving measurable growth. Expert in SEO/SEM, Meta Ads, Google Ads, and analytics to deliver ROI-focused campaigns. Committed to creating data-driven strategies that enhance engagement, online presence, and conversions.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Digital Marketing Analyst
Webeaz Technologies
01.2025 - Current
- Increased organic website traffic by 40% through advanced SEO strategies, technical audits, and content optimization.
- Utilized Google Analytics and Google Search Console to monitor website performance, track user behavior, and identify optimization opportunities.
- Built Looker Studio dashboards to track KPIs (CTR, CPA, ROI), enabling data-driven marketing decisions for stakeholders.
- Conducted keyword research and competitor analysis, improving SERP rankings for high-intent search terms.
- Collaborated with developers and designers to resolve SEO issues, enhancing site performance, crawlability, and user experience.
Meta Ads Executive & Trainer
Bexova Academy
01.2025 - 01.2025
- Designed and launched Meta (Facebook & Instagram) ad campaigns, increasing lead generation by 30%.
- Conducted training sessions for students on ad strategy, targeting, and campaign optimization.
- Monitored KPIs (CTR, CPA, ROAS) and implemented optimizations for better campaign performance.
- Optimized (GMB) profiles for better local visibility and higher search rankings.
SEO Specialist
Monware
01.2024 - 01.2024
- Built and executed SEO strategy from scratch, growing organic traffic by 50%.
- Used Google Analytics & Search Console to track performance and identify opportunities.
- Delivered monthly SEO reports with insights on rankings, traffic, and growth.
- Managed on-page, off-page, and technical SEO, improving crawlability and visibility.
- REMOTE
Education
Advanced Diploma - Growth Marketing
Sizcom Digital Marketing
01.2024
BA - Economics
Calicut University
01.2024
Skills
- SEO
- Meta Ads & Google Ads
- LinkedIn & Snapchat Advertising
- Google Analytics
- Google Tag Manager
- Looker Studio
- Email Marketing
- Website Development
Websites
Certification
- Growth Marketing - Sizcom Digital Marketing Institute
- Google Analytics Certification - Skillshop
- Email Marketing Certification - Simplilearn
Timeline
Digital Marketing Analyst
Webeaz Technologies
01.2025 - Current
Meta Ads Executive & Trainer
Bexova Academy
01.2025 - 01.2025
SEO Specialist
Monware
01.2024 - 01.2024
BA - Economics
Calicut University
Advanced Diploma - Growth Marketing
Sizcom Digital Marketing