Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Nishant Sinha

Area Sales Manager

Summary

Driven Area Sales Manager with 2.5+ years of experience, driving operations across Western UP & Uttarakhand. Skilled in market analysis, data-driven decision-making, stakeholders management, business development & strategic planning.

Overview

3
3
years of professional experience

Work History

Area Sales Manager

Bajaj Auto Ltd
08.2021 - Current
  • Managed sales operations for 4 channel partners across 18 districts of western UP & Uttarakhand with annual turnover of approximately Rs.180 Cr annually
  • Analyzed competitor activity to craft and execute action plan, successfully capturing 3% market share increase from primary competitor in FY24
  • Directed go-to-market & readiness for new Bajaj electric three-wheeler across two districts, seeding 400 vehicles within 3 months , securing 45% market leadership in Q4 F24
  • As project lead for the 'PSU Retail Finance' initiative, successfully increased retail lending through PSU banks from 4% to 10% of total retail lending in FY23
  • Launched and trained 80 dealer sales executives on the new enquiry generation app, achieving the target 80% weekly AAU & 90% OTP verified enquiries by Q4 FY24, highest in the North Circle
  • Conducted market analysis to identify opportunities and successfully expanded market coverage to 8 new locations in Q1 FY24, resulting in additional sales of Rs.1.5 Cr monthly by Q4 F24
  • Crafted and executed 'Secondary Channel Engagement and Digitization' initiative, onboarding 78 local mechanics following in-person surveys of 65 mechanics
  • Spearheaded 25% YoY volume growth in overall 3W ICE category in assigned territory in FY24

Intern

Liberty General insurance
05.2020 - 07.2020
  • Evaluated 9 'Online Assessment' platforms through secondary research and virtual product demos
  • Applied qualitative criteria such as user interface, client base, and report quality to shortlist vendors
  • Qualitative evaluation of the four shortlisted vendors, assessing them through lens of NPV analysis
  • Proposed piloting the 'AON Standard Sales Job Assessment' tailored for the sales department

Education

MBA -

Indian Institute of Management
Udaipur
01.2019 - 2022.04

National Institute of Technology
Patna, India
04.2015 - 2019.04

Skills

Data-driven decision-making

undefined

Accomplishments

  • Received GeM award as a token of appreciation from VP - Sales for outstanding achievements in driving retail lending through PSU (Public Sector Undertaking) banks
  • Secured 3rd rank in electrical engineering batch of 90 students at NIT Patna with 89%

Timeline

Area Sales Manager

Bajaj Auto Ltd
08.2021 - Current

Intern

Liberty General insurance
05.2020 - 07.2020

MBA -

Indian Institute of Management
01.2019 - 2022.04

National Institute of Technology
04.2015 - 2019.04

Similar Profiles

CREATE PROFILE
Nishant SinhaArea Sales Manager