
An accomplished professional with over several years of progressive experience in cement and construction industry , Team Management and marketing. Proficient at conceptualizing, planning & executing comprehensive strategies to augment business. Adept at maintaining healthy relationship with channel partners ,technocrat ,industry shaper and delivering effective solutions. Since March 2008.
Leading team of 65+ Graduate Civil Engineer in Gujarat and developing talent.
Market Development and Demand Generation
• Develop rapport with decision makers, make technical presentations to Key / Major Customers (RKA), resolve technical issues of Key & RKA
• Ensure dispensation of the right deliverables to each influencer segment.
• Increase Company share in government schemes & analyzing the potential, interacting with the decision makers.
New Building Products & Training
• Provide technical support to UBS counters - for cement and allied products
• Formulate training programs for technocrat segments, collaboration with external agencies, develop competencies of Territory Manager –TCS.
Pre and Post Sales Service to IHB Segment Organize through team
• Provide Mobile Concrete Lab Service to the users & Trade segment at various stages of construction, testing of materials, assistance for good construction practices, testing of concrete strength and workability with mobile lab equipment's.
Product Promotion and Brand Equity Improvement
Engagement with Technical educational institutions / students pre-employment programs, delivering lectures, quiz and e-learning programs
Interact with senior influencers organize product demos / concrete mix design trials, coordinate mobile vans etc. For the purpose of building the brand / recommending UltraTech as the most
preferred brand
Liaison with government / vocational training program's at educational institutes like IIT, NCCBM, CPWD & MES
Organize Concrete Day, Awards functions, Association with Professional bodies, Sponsorships to Technical activities
Product Quality and Complaint Resolution
Guide team of Technical officers to analyze and resolve complaints and provide feedback to customers after attending the complaints
Handle customer complaints effectively within targeted complaint resolution time frame
Send feedback to Manufacturing Units / Technical Heads for taking corrective action.
Customer Support Activities (CSA): To promote good construction practices through various sets
of activities & services.
To generate brand preference & build strong consumer pull
including brand approvals, sales lead from key customers &
professionals to help marketing for sales closing.
Technocrat Segment: Providing Value added inputs related to cement and concrete technology during professional Visits.
Conducting Engineer meets and make theme base
presentation viz: High performance Concrete, Specialty
Concrete, RMD (Rapid Monolithic Disaster proof) Technology
for Housing, Innovative Concrete.
Channel partner & Key Customers: Extending pre/post sales service to our channel partner.
Resolving customer queries, with ensuring customer
satisfaction.
To assist in concrete mix designs to a new civil projects &
also to ensure concrete quality monitoring during execution of
projects.
Tracking Project Details from Professionals & Government
Bodies.
CTY Initiatives-UltraTech Sparkling Star-E Poster Presentation
event across gujarat for Final Year B E students.
Zonal Coordinator for TFA (Technical Force Automation)
for Gujarat with 83 Users, handling day in and day out issues.
Acting as a bridge between the User and Management for
Timely output.
Periodic Training to users regarding TFA.
Streamlining issue arise during Migration of platforms.
Customer Loyalty Program: Customer loyalty portal: Digitalization of Mason/Contractor
Loyalty scheme.
Application development and providing training to channel partner for usage of app.
More than 50k members, Mason/Contractors/Professional/Engineers is been register in CLP.
Devising and implementing lucky Draw / Scholarship /Annual
incentive/ get-together as per entitlement.
To ensure full compliance of the works with the related quality procedure.
To provide necessary training to the site engineer for various activities.
To advise the site engineers of all specific requirements related of quality and make sure that he is aware about the inspections to be conducted before proceeding further.
To maintain inspection & test records complete for any future references.
To initiate a new activity with aid of material approval, method statements, samples.
To ensure the issuance of control drawing & absolute drawing to be removed.
Submittal of all method statement.
Planning & monitoring cube test & test results submission to the consultants.
All periodic tests are to be conducted in coordination with Quality engineer.
Submit compliance to site instruction / by consultant.
Inspection of subcontract material & work with respect to the approval / method statements.
Agree on corrective actions with consultants for any potential non conformance.
To ensure that the works carried at is according to the specification
Pride (Performance recognition in delivering excellence) award for successfully implementing the influencer loyalty program
Reading books
Cricket
Newknowledge enhancement in digital area