P Sai Krubakaran
Chennai,TN
Summary
An astute Professional with 15 years of experience in sales, marketing, business development and new market development. Currently associated with Times Group as Manager from December 2008. Pro-active planner with devising effective strategies for augmenting business, identifying and penetrating new market segments, promoting products for business excellence. Adept at adopting emerging trends, addressing requirements to achieve organisational objectives & profitability norms.
Results-driven management professional with proven ability to lead teams to success. Strong focus on team collaboration, operational efficiency, and achieving measurable outcomes. Adept at strategic planning, process improvement, and fostering culture of accountability and excellence. Known for adaptability and consistently meeting changing organizational needs.
Overview
21
21
years of professional experience
Work History
Manager
Bennett Coleman & Co -The Times of India
11.2008 - Current
- Integrated selling
- - Packaging Print, TV, Radio and Digital of BCCL
- Providing 360 degree solution to the clients and agencies
- Created Business - Proposing and executing client specific events/special features
- Signing Brand Capital deal and assuring the required volume of business for 3-4 years
- Responsible for Direct Sales & Corporate tie-up for commercial projects and planning monthly and quarterly sales targets and executing them in the given time frame
- Suggesting the right deal/inventories to the clients and agencies
- Have been a part of Integrated Brand Communication Experience Team (IBCE) in executing customised events for the clients with the size of the event varying from 3Crs to 10 Lacs
- Understand Clients target and business needs and develop proposals and suggest the right product and maintain executive level relationship and drive sales activities with the customers
- Advising the client on current market trends and aligning their needs based on the market demand
Sr. Executive - Sales & Marketing
Sulekha.Com New Media Pvt. Ltd
08.2005 - 11.2008
- Lead Generation through cold calls
- Presentation of the company's expertise to client especially in realty field
- Understanding the client's needs and suggesting them best-suited packages & Sales closure
- Clients follow up for repeat business
- Generating leads from the existing clients
- Sourcing new clients for both Online and Print Induction & training of recruited manpower
- Tracking daily sales management
- Attrition management of manpower to build up critical vintage in the subsidiary Team
Executive
Infomedia India Limited (formerly known as TATA Infomedia Limited)
07.2004 - 09.2005
- Handling the advertisement revenue of existing clients and maximizing the handled revenue
- Ensuring retention of clients and bringing former clients back into the media
- Working on new business prospects through various sources like competitor directories, English dailies etc
Education
Bachelor of Commerce -
Gurunanak College
Skills
1 Sales & Growth – Lead generation, client acquisition, revenue expansion
2 Strategy & Execution – Market analysis, planning, goal achievement
3 Media & Digital – Print, TV, radio, digital marketing expertise
4 Client Management – Relationship building, deal negotiation, retention
5 Team Leadership – Training, mentoring, performance optimization
Accomplishments
- Awarded as Best Executive in India Sales in Sulekha.com
- Won the Most Innovative Strategic Implementation Executive award in Sulekha.com
Personality Traits
- Good team player and Multitasking capabilities.
- Proven initiative and ability to work with minimal supervision.
- Excellent organizational and motivational skills.
Languages
English
Tamil
Hindi
Read Write Languages
- English
- Hindi
Core Competencies
- Strategic Planning
- Business Development
- Team Management
Personal Information
- Father's Name: G Parameswaran
- Date of Birth: 01/04/84
- Nationality: Indian
- Marital Status: Married
Timeline
Manager
Bennett Coleman & Co -The Times of India
11.2008 - Current
Sr. Executive - Sales & Marketing
Sulekha.Com New Media Pvt. Ltd
08.2005 - 11.2008
Executive
Infomedia India Limited (formerly known as TATA Infomedia Limited)
07.2004 - 09.2005
Bachelor of Commerce -
Gurunanak College
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