Summary
Overview
Work History
Education
Skills
Timeline
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Pankaj Pasricha

Faridabad

Summary

Sales & Marketing Director with 30+ years of experience in industrial machine tools. Led high-impact sales strategies and cross-functional teams across top OEMs, driving revenue growth and market expansion. Scaled business for CNC turning centers, VMCs, and HMCs across North India. Known for building strong client relationships and delivering technical solutions aligned with customer needs.

Overview

30
30
years of professional experience

Work History

Director – Sales & Marketing

Dashmesh CNC Solutions
Faridabad
09.2022 - Current
  • Increased Double Column Machine sales by 30% within 12 months by expanding into new industrial segments and tailoring solution-based pitches to high-value clients, in a market demanding precision heavy-duty machining solutions.
  • Generated 400+ qualified leads and contributed to a 20% year-over-year revenue increase by actively participating in major industry exhibitions such as MACH AUTO and IMTOS, enhancing brand presence in competitive markets.
  • Grew regional customer base by 25% across North India by identifying untapped zones, onboarding new accounts, and nurturing long-term partnerships, while managing a cross-functional sales and service team.

AGM-Sales & Marketing

PAC Machine Tools India LLP
Faridabad
01.2020 - 09.2022
  • Booked a high-value order worth ₹2 Crores for Doosan & Lokesh CNC machines from a major Maruti vendor by identifying a production bottleneck at a Faridabad-based customer.
  • Increased sales of Lokesh Machines by 20% year-over-year by repositioning the product line to address application-specific needs of Tier-2 auto component manufacturers.

Senior Manager

S&T Group
Faridabad
04.2016 - 01.2020
  • Increased STM VMC sales by 30% YoY by implementing region-specific sales strategies and improving customer education through targeted outreach.
  • Boosted sales by 20% in the Faridabad region by organizing a high-impact technical seminar that enhanced product visibility and customer engagement.
  • Installed 100+ STM machines across untapped areas of Delhi NCR, expanding the brand's presence by 70% through proactive territory mapping and client outreach.
  • Received “Product Manager of the Year – 2019” for consistently exceeding sales targets and driving market penetration in a highly competitive segment.

Regional Manager

Tal Manufacturing Solutions (Tata Motors)
04.2004 - 03.2016

Senior Engineer

PAC Machine Tools
10.2002 - 04.2004

Service Engineer

ELECTRONICA Group
09.1998 - 09.2002

Production Engineer

Motherson Group
08.1995 - 09.1998

Education

MBA - Operations

Symbiosis Institute of Business Management
Pune
06-2004

Diploma - Electronics Engineering

Government Polytechnic Ghaziabad
Ghaziabad
06-1995

Skills

  • Client Engagement
  • Sales Growth
  • Service Functions of Machine Tools
  • Negotiation Skills
  • Business Strategy Development
  • Sales Execution
  • Brand Building
  • Lead generation

Timeline

Director – Sales & Marketing

Dashmesh CNC Solutions
09.2022 - Current

AGM-Sales & Marketing

PAC Machine Tools India LLP
01.2020 - 09.2022

Senior Manager

S&T Group
04.2016 - 01.2020

Regional Manager

Tal Manufacturing Solutions (Tata Motors)
04.2004 - 03.2016

Senior Engineer

PAC Machine Tools
10.2002 - 04.2004

Service Engineer

ELECTRONICA Group
09.1998 - 09.2002

Production Engineer

Motherson Group
08.1995 - 09.1998

MBA - Operations

Symbiosis Institute of Business Management

Diploma - Electronics Engineering

Government Polytechnic Ghaziabad

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