Param Bhatnagar
Jaipur
Summary
Dynamic Salesforce Marketing Cloud Email Specialist with proven expertise at Noon Minutes, leveraging skills in Automation and Interaction to drive impactful email campaigns. Proficient in HTML and SQL, Specializing in content creation, campaign automation, A/B testing, and optimization to boost engagement and conversions.
Overview
2
2
years of professional experience
Work History
Marketing Cloud Email Specialist
Noon Minutes
Deira
11.2024 - Current
- Executed promotional and lifecycle email journeys through Journey Builder and Email Studio.
- Managed Data Extensions, audience segmentation, and quality assurance processes to optimize campaigns.
- Acquired hands-on experience with Content Builder alongside basic SQL and AMPscript skills.
- Collaborated with team members to enhance campaign building and testing efficiency.
Marketing Cloud Email Specialist
Teleperformance
07.2023 - 07.2024
- Acquired hands-on experience with Salesforce Marketing Cloud tools, including Email Studio and Journey Builder.
- Assisted senior team members with setup of email campaigns and template reviews.
- Learned processes for email send-outs, encompassing testing, scheduling, and delivery tracking.
- Participated in team sessions on data extension creation and subscriber key best practices.
- Gained familiarity with basic automation setup under guidance in Journey Builder.
- Developed understanding of email marketing compliance and data privacy regulations in SFMC.
Education
Bachelor of Commerce (B.Com) - Accounting
Jaipur National University
Jaipur, India03.2019
High School Diploma -
J.G Public School
03.2015
Skills
- Email Studio
- Content Contact Builder
- Journey Builder
- AMPscript
- REST API basics
- HTML customization
- Interaction Studio
- HTML
Skills
Problem Solving Skills
●●●●●●○○○○ (60%)
Journey Builder & Email Studio
●●●●●●●○○○ (70%)
HTML/CSS/JS/jQuery
●●●●○○○○○○ (40%)
SQL
●●○○○○○○○ (20%)
Marketing Cloud Personalization
●●●○○○○○○○ (30%)
Timeline
Marketing Cloud Email Specialist
Noon Minutes
11.2024 - Current
Marketing Cloud Email Specialist
Teleperformance
07.2023 - 07.2024
Bachelor of Commerce (B.Com) - Accounting
Jaipur National University
High School Diploma -
J.G Public School
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