Summary
Overview
Work History
Education
Skills
Certification
Languages
Websites
Accomplishments
Timeline
Generic

Parkavi Rengaraj

Hyderabad

Summary

Experienced in e-commerce catalog management and SQL, specializing in boosting product visibility and user engagement. Analytical skills enable the development of effective promotional strategies and seamless collaboration with various teams.

Overview

5
5
years of professional experience
1
1
Certification

Work History

Category Specialist

vidaXL
12.2024 - Current
  • Enhanced category visibility by implementing shoppable homepages, banners, and landing pages.
  • Conducted A/B tests to improve navigation and user experience on product listing and detail pages.
  • Utilized data-driven insights to increase clicks from product listing pages to product detail pages.
  • Collaborated with teams to develop shop-in-shop concepts aligned with category growth strategies.
  • Created promotional strategies in partnership with performance and campaign teams to achieve objectives.
  • Developed promotional plans to boost product visibility and consumer engagement.
  • Performed competitor analysis to identify growth opportunities within the category.
  • Participated in user acceptance testing for new page implementations relevant to responsibilities.

Senior Catalog Associate

Amazon
12.2023 - 12.2024
  • Oversaw and optimized product catalog by updating product description pages regularly.
  • Updated product details, specifications, dimensions, and attributes for diverse product types.
  • Created category templates to enhance catalog organization and accessibility.
  • Reviewed brand and competitor websites for data accuracy and ensured timely uploads.
  • Executed SQL project to generate analytical data from Amazon S3 server files.
  • Collaborated with cross-functional teams to drive catalog enhancements and uphold quality standards.
  • Mentored junior associates, fostering a collaborative and productive work environment.
  • Managed multilingual product catalogs across multiple Amazon marketplaces, utilizing translation tools.

Catalog Associate

Amazon
07.2022 - 11.2023
  • Organized and maintained product information to enhance catalog quality and accuracy.
  • Developed and implemented four innovative ideas using Python-based applications.
  • Executed ETL processes with SQL for efficient data extraction, transformation, and loading from Redshift.
  • Managed and manipulated data to ensure seamless integration and streamlined workflows.
  • Utilized SQL expertise to navigate Redshift databases for valuable insights.
  • Contributed to overall success of data-driven projects through effective data management strategies.
  • Focused on precision and quality in all aspects of catalog maintenance.
  • Initiated independent projects that improved operational efficiency.

Customer Service Associate

Amazon
09.2020 - 07.2022
  • Conducted thorough investigations into customer behavior to identify patterns of abuse related to concessions.
  • Applied and enforced Amazon policies to prevent misuse of concessions while balancing customer satisfaction and risk management.
  • Resolved customer issues efficiently, ensuring high levels of satisfaction and retention.
  • Maintained meticulous records of customer interactions and resolutions to facilitate accurate reporting.
  • Collaborated with cross-functional teams to enhance processes and improve operational efficiency.
  • Consistently met performance metrics, demonstrating commitment to excellence in service delivery.
  • Utilized strong communication skills and problem-solving abilities to navigate complex customer inquiries.
  • Thrived in fast-paced environment by maintaining a customer-centric focus and adaptability.

Education

B.Sc. - Chemistry

PSGR Krishnammal College for Women
Coimbatore
05.2018

Skills

  • E-Commerce Catalog Management
  • MS Excel Analytics
  • SQL
  • Microsoft Office
  • Process Automation
  • Process Development
  • Extract, Transform, Load
  • Risk Management
  • User experience

Certification

  • Completed SQL Certification & Capstone Project from iCleaf.
  • GitHub: https://github.com/Parkavi2298/Project-Parkavi
  • Completed SQL Basics in Amazon Internal Learning and Development Program.
  • Completed Basics of Python Course in Amazon Internal Learning and Development Program.

Languages

English, Tamil

Accomplishments

  • Actively contributed to process development with three innovative ideas by creating Python based applications resulting in 0.11 HC savings.
  • Proven track record of generating summary documents for senior management for monthly and quarterly audit and compliance reporting.
  • Received an award for Schedule Adherence.
  • Eureka Award - For submitting and implementing 2 unique ideas in a single quarter.
  • Switch The Gear Award - For rapidly learning and adapting new tech skills and suggesting process improvement techniques for speeding up the deliverables.

Timeline

Category Specialist

vidaXL
12.2024 - Current

Senior Catalog Associate

Amazon
12.2023 - 12.2024

Catalog Associate

Amazon
07.2022 - 11.2023

Customer Service Associate

Amazon
09.2020 - 07.2022

B.Sc. - Chemistry

PSGR Krishnammal College for Women

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Parkavi Rengaraj