Parth Chhettri
Product Channel Manager
Mumbai
Summary
Product management professional with track record of driving successful product initiatives and optimizing product performance. Adept at collaborating with cross-functional teams and focusing on achieving impactful results. Known for adaptability and reliability in dynamic environments, with skills in market research, strategic planning, and project management.
Overview
3
3
years of professional experience
2
2
years of post-secondary education
4
4
Certifications
Work History
Product Channel Manager - Personal Loan
HDFC Bank
Mumbai
05.2022 - Current
- Cultivated and developed strategic partnerships to build on personal loan branch channel business in North India
- Create, Maintain & Manage relationships along with regular visits to regional channel & sales team to identify gap areas & opportunities
- Developed comprehensive Power BI dashboard on key business parameters including disbursal trends, penetration & conversions on PL 10 sec bases.
- Awarded for significant contribution in PL,BL 10 sec all time high business of 2,600 Crs
- Designing and executing PAN India contests with coordinated efforts involving Senior Management, Marketing and Finance to drive business & incentivize teams
- Leveraging data driven insights on various performance driven metrics of channel such as sales, revenue, productivity & resource activation
- Delivering effective presentations on performance overview, findings, and recommendations to senior management
- Played a pivotal role in increasing VYMO adoption for sales and branch banking team by 70% by conducting trainings & streamlining the process through coordinated effort with IT team resulting in an 90% increase in calling coverage.
- Collaborated with sales and marketing teams to develop effective training materials that drove increased product knowledge.
Education
MBA - Marketing
Welingkar Institute of Management
Mumbai 07.2020 - 05.2022
Skills
MS Office
Teamwork and collaboration
Analytical thinking
Time Management
Effective Communication
Critical Thinking
Relationship building
Strategic planning
Data analysis
Presentation skills
Certification
MS Excel
Internship/ Project
Tata CLiQ
Global Citizen Leadership (GCL) Project
- Development of campus engagement plan for Tata CLiQ
- Recommended campus engagement activities along with suggested colleges for various profiles by benchmarking against competitors and best in class campus engagement activities
Youth India Foundation
National Marketing Intern
- Streamlined the development of social media strategy and promotion of YIF events through social media
- Organized the YIF placement event and managed onboarding of multiple colleges and companies for the placement event
Timeline
Product Channel Manager - Personal Loan
HDFC Bank
05.2022 - Current
MBA - Marketing
Welingkar Institute of Management
07.2020 - 05.2022
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