Parveen Kumar
JHAJJAR
Summary
Dynamic and results-driven MBA graduate specializing in Human Resources and Marketing, with a strong foundation in talent management, digital marketing, and brand strategy. Skilled in recruitment, employee engagement, social media marketing, and market research. Adept at using HR tools and marketing analytics to drive business growth. Passionate about leveraging strategic HR practices and innovative marketing campaigns to enhance organizational success. Seeking an opportunity to apply my skills in a dynamic corporate environment.
Overview
1
1
Certification
Work History
HR
APCON AUTOMATION INDIA PVT. LTD.
BHIWADI RAJASTHAN
01.2025 - Current
- Developed or implemented recruiting strategies to meet current or anticipated staffing needs.
- Created job postings and placed them on various job boards and websites.
- Interviewed job applicants to obtain information on work history, education or job skills.
- Selected qualified job applicants or referred to managers to make hiring recommendations.
- Helped with recruitment by posting job openings, screening resumes and scheduling interviews.
- Hired employees and processed hiring-related paperwork.
DIGITAL MARKETING INTERN
HEADS UP FOR TAILS
- Worked on Keyword Research through google keyword planner and helped in focusing on trending keyword for lead generation
- Execute Social media strategies for customer engagement and purchase generation which helped in customer retention
- Converted the pet directory into soft copy which enhances the retail customer segmentation after uploading that directory online
- Upload the company's newly launched products online on its website for customer awareness and create purchase intention
Intern
RASHTRA CONNECT
- Data Entry
- Cold Calling
- Handling Social Media accounts of Clients
- Political Intelligence work
- Managing Work Force for Business Process Outsourcing
Education
Bachelor of Science -
MDU Rohtak
Bachelor of Physical Education -
RTMNU Nagpur
Master of Business Administration - Marketing & HR
CENTRAL UNIVERSITY OF HARYANA
Skills
- Strong problem-solving
- Analytical skills
- Interpersonal skills
- Communication
- Collaboration
- Leadership
Certification
- Google Ads Search Certification
- MS OFFICE 2010, 2013 with Internet
FINAL PROJECT
- Exploration of Users Engagement with Social Media and its Impact on Purchase Intention
*To study the factors affect user engagement with social media marketing To study the impact of social media engagement on purchase intention.
*To study the impact of social media engagement on purchase intention.
Timeline
HR
APCON AUTOMATION INDIA PVT. LTD.
01.2025 - Current
DIGITAL MARKETING INTERN
HEADS UP FOR TAILS
Intern
RASHTRA CONNECT
- Google Ads Search Certification
- MS OFFICE 2010, 2013 with Internet
Bachelor of Science -
MDU Rohtak
Bachelor of Physical Education -
RTMNU Nagpur
Master of Business Administration - Marketing & HR
CENTRAL UNIVERSITY OF HARYANA
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