Pooja Gupta

Led brand partnerships and growth for a portfolio of conscious and eco-friendly brands. From onboarding 20+ high-potential brands to driving their performance across the platform, I’ve worked closely on revenue growth, category expansion, and end-to-end P&L ownership—ensuring both brand success and business profitability.

• ODOP (One District, One Product) Initiative: Led the creation of a compendium featuring 352 regional products, using tech tools for data collection and forecasting trends. Collaborated closely with team members, stakeholders across different government levels to achieve project objectives and meet deadlines.
• CEO Office Integration at QCI: Support leadership in enhancing employee integration, and identifying potential risks. Collaborated with the CEO to design employee engagement strategies, using data tracking tools and digital dashboards. Improved onboarding systems, and strengthened organizational alignment within project teams.
• Quarterly Business Reports for Leadership: Presented performance insights and project progress to leadership. Translated complex data sets into visual presentations using MS Excel and PowerPoint, incorporating trend forecasting models. Provided informed decisions and strategic direction setting to senior management.
• Vendor Onboarding for the Government e-Marketplace: Expand the vendor base for public procurement. Designed and developed timelines to assess over 1,000 vendors using technology-based evaluation templates, and performance tracking tools within the timeline. Improved procurement options for buyers, and ensured consistent vendor quality across the platform.
• HR Interview & Recruitment Support: Hiring outcomes through structured assessments and data-backed shortlisting methods to support HR. Contributed to stronger hiring decisions, and enhanced team capability to meet the project goals.
• Cross-Functional Collaboration Enhancement: Improve efficiency in multi-team projects. Reduced delays and enhanced transparency in project execution through team collaboration. Planned and led team meetings to review business results and communicate new and ongoing priorities.
• Performance Coaching and Evaluation: Developed feedback systems and used historical performance data for coaching. Increased productivity and strengthened team capability by conducting regular performance reviews with direct reports.

• Ayushman Bharat PM-JAY Quality Assurance:
  Created and executed an assessment framework covering 200+ quality indicators using digital tools and evaluation software.
• SBM Urban – National ODF Impact Survey:Utilised tech-based survey tools and analytics dashboards to evaluate urban local bodies
• Swachh Uttar Pradesh Evaluation: Assess the impact and verify sanitation fund utilisation. Conducted field assessments in 75 districts using data mapping and reporting technology. Resolved project related issues with minimal distruption. Corrected MIS data discrepancies and supported transparent fund allocation.
• COFMOW Equipment Inspection – Ministry of Railways:Evaluate technical equipment performance and safety.Developed inspection methodologies and questionnaires using collaborative input and spreadsheet-based templates.

• Swachh Survekshan Urban – Pan-India Survey: Executed sanitation program across 500 cities while coordinating with a 50-member team to collect and analyse data using urban survey tech platforms.
• Swachh Rail Station Rankings – Ministry of Railways: Assessed 407 A1 and A category stations using survey tools, user feedback, and cleanliness criteria.Generated cleanliness rankings that guided infrastructure funding and upgrades.
• Swachh Survekshan Gramin (SSG): Conduct rural sanitation impact evaluation. Led survey implementation in 4,626 villages across 1.4 lakh households using mobile-based data collection tools.
• Swachh Ports – Ministry of Shipping: Performed audits across 13 major ports using tech-enabled assessment tools and digital reporting.
• PM Udyamita Yojana Institutional Assessment: Evaluated 500+ institutions based on digital scoring matrices and compliance audits.

• SBM Gramin Gujarat and PAN INDIA Impact Assessment – ODF Certification: Conducted assessments in 246 blocks across 25 districts using mobile surveys and geo-tagging tools. Verified ODF status and enabled official certification with credible documentation.