Poorvi Behre
Marketing Executive
Jabalpur
Summary
Results-driven professional with overall 6 years of experience as an SEO Consultant, HR & in academic operations within the IT & EdTech sectors. Expertise in optimizing website rankings on major search engines & aligning SEO initiatives with business objectives. Proven mid-level manager with experience in learning & development, auditing, counseling & mentoring & committed to fostering growth in diverse environments.
Overview
6
6
years of professional experience
2
2
Certifications
Work History
Marketing Executive
Murly Digital
03.2025 - Current
- Assist in digital marketing and brand-building initiatives
- Execute content strategy, planning, scheduling, and delivery
- Support social media and SEO objectives
- Review performance metrics and propose improvements
- Participate in regular strategy and review meetings
- Manage client accounts where assigned
- Maintain weekly reporting and documentation
SEO Consultant
Forest Street Consulting
03.2024 - 02.2025
- Planned, developed & implemented SEO strategies that improved website rankings & performance, site speed & mobile optimization on major search engines, maximizing ROI.
- Collaborated with content, development editorial & marketing teams to align SEO with business goals & Provided SEO support to clients
- Stayed current with trends & algorithm updates; grew digital brand awareness and traffic.
- Conducted keyword research & Executed link-building strategies to boost off-page SEO visibility
- Performed SEO Audits, fixing broken links, correcting heading hierarchies, adding missing metadata, resolving website issues, optimizing content etc and Analyzed competitor advertising links & user behavior using various tools.
- ONE YEAR CAREER GAP FROM MARCH'2023 TO FEBRUARY'2024
Resource and Talent Manager
Capgemini
09.2022 - 03.2023
- Collaborated with internal stakeholders to enhance recruitment, resource-management, forecasting, Aligned with Delivery & Talent Acquisition driving engagements & analyzing demand variability across multiple regions. Assisted project managers for HR planning, mapping & allocating resources while managing candidate hire-to-retire data.
Expert Management Associate
Newton School
03.2022 - 07.2022
- Managed & mentored a team of 5 talent development professionals, overseeing onboarding & induction programs, streamlining recruitment processes through SOPs & e-learning courses. Evaluated IT educators' performance via audits & tailored feedback to enhance training effectiveness.
Academic Manager
LIDO Learning
09.2021 - 03.2022
- Supported tutors & customers for credits, refunds, academic & platform queries, retention, renewals & handling escalations. Led employee engagement & teacher-training to enhance in-class delivery, student & parent experience.
Recruitment Specialist
ProsperaSoft Solutions
01.2020 - 12.2020
- Sourced, screened assessed & interviewed candidates while managing selection processes via ATS & fostering strong relationships with clients, candidates & RPO partners.
Education
B.Ed - Bachelor of Education
RDVV University
01.2023
HR Management & Analytics - HRMA
IIM Kozhikode
01.2022
M.Tech - Communication System
RGTU University
01.2016
B.E - Electronics & Communication
RGTU University
01.2013
Skills
Digital marketing, Youtube SEO
Human resources management
Tools: MS-Office & G-Suite, Lever, Naukri ATS, ChatGPT & AI tools
Ticketing tools: Service central, Verloop, Freshdesk, Exotel
Portal: R2D2, Foresight, Myhire, Taleo
Semrush, Ubersuggest, Google Search console, Google Analytics, Keyword Planner, Ahrefs, Google Trends, Answer the Public, Canva, Grammarly
Certification
HR Internship at CrossTab IT consulting organization-Internshala (2021)
PUBLICATIONS
- Published a paper in IJSER on topic “Congestion-free elevator control using microcontroller” 2013
- Published a paper in IJCA and IJAIR on topic “Customized MAC protocol for cooperative wireless network”
Timeline
Marketing Executive
Murly Digital
03.2025 - Current
SEO Consultant
Forest Street Consulting
03.2024 - 02.2025
Resource and Talent Manager
Capgemini
09.2022 - 03.2023
Expert Management Associate
Newton School
03.2022 - 07.2022
Academic Manager
LIDO Learning
09.2021 - 03.2022
Recruitment Specialist
ProsperaSoft Solutions
01.2020 - 12.2020
HR Management & Analytics - HRMA
IIM Kozhikode
M.Tech - Communication System
RGTU University
B.E - Electronics & Communication
RGTU University
B.Ed - Bachelor of Education
RDVV University