Spearheading the Traffic Planning and Revenue Charter within the Growth Team that includes complex stakeholder management and close tracking of metrics. Experienced Category Head with a strong background in FMCG Foods and Books&Media with 8+yrs of experience. Proven track record of success in optimizing bottom line results and increasing intake margins of top brands. Skilled in communication, management, and analytical thinking. Collaborative team player with excellent interpersonal skills. Adaptable and flexible, able to effectively manage time and work in a fast-paced environment. Recognized as a Value Champion and Mission Impossible awardee for achievements in budget optimization and brand negotiations.