- Nature exploration
- Watching & playing cricket
- Interested in political news
Prajwal Dhumal
Pune
Summary
Growth Product Manager with proven success in customer acquisition, digital adoption, conversion funnel optimization, and retention strategies in fintech. Experienced in go-to-market (GTM) execution, A/B testing, product roadmaps, stakeholder management, and cross-functional collaboration, driving measurable growth across IPO applications, mutual fund SIPs, and digital engagement. Skilled in leveraging data analytics and Martech tools (CleverTap, Tableau, Power BI) to enhance decision-making and product performance.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Growth Product Manager
IIFL Securities
12.2023 - Current
- Supported product launch and growth initiatives across IIFL's fintech platforms by driving execution of GTM strategies for launching of new products and engagement for product growth.
- Led growth in IPO applications and Mutual Fund SIPs, including the first-in-industry launch of IPO bidding via AMP emails, improving participation and adoption.
- Executed multi-channel campaigns and Martech innovations while conducting user research & competitor benchmarking with tools like CleverTap, enabling data-driven decisions & higher user engagement.
- Assisted in execution of customer-centric strategies including onboarding, retention campaigns, and engagement initiatives, leading to improved product stickiness & growth in new user base.
Program Manager
Splenta Systems Private Limited
09.2023 - 11.2023
- Managed program budgets and delivery timelines, ensuring 100% on-time completion within allocated resources.
- Developed detailed project plans, BRDs, and risk assessments, enabling structured execution.
- Partnered with stakeholders across product and engineering to streamline application development.
Business Executive
Trade Prime Financial Services
07.2019 - 01.2020
- Designed and implemented business strategies that enhanced sales efficiency.
- Conducted market research and competitor benchmarking to support strategic growth.
- Created interactive dashboards in Tableau & Power BI to track sales performance and stock movements for management insights.
Relationship Executive
Dalal Street Investment Journal
04.2019 - 07.2019
- Built and maintained client relationships, strengthening retention and loyalty.
- Acquired new clients through effective pitching of investment advisory services.
- Promoted share market advisory products, tailoring recommendations to client profiles.
Education
Master of Business Administration - Business Analytics
Sri Balaji University
Pune, Maharashtra01.2023
Bachelor of Management Studies - Marketing
INDSEARCH, Pune University
Pune, Maharashtra01.2019
Skills
- Product Management
- User Research
- Go-to-Market
- Data Analysis
- Digital Strategy
- Data Analytics
- Project Planning
- Team Collaboration
- Jira
- CleverTap
- Python
- Microsoft Office
- Growth Management
- Product Launch
- Customer Acquisition
- A/B Testing
- Conversion Funnel
- Product Roadmap
Interests
Certification
- Data Science course certification - ExcelR Solutions
- Predictive modeling and analytics - Coursera
- Agile Project Management - Coursera
- Databases & SQL for Data Science - Coursera
- New product development for small businesses and startups - Coursera
Projects
- Product Management Internship - IIFL Securities (05/2022 - 09/2022)
Supported the Managed Products suite (Search, Watchlist, Portfolio) by conducting user research, performance analysis, and product benchmarking. Also, utilized CleverTap for data-driven insights on trading and investment products; defined user stories from design wireframes and maintained BRD documentation to streamline development. - Market Sales Prediction using Python - Innodatatics (09/2020 - 01/2021)
Developed a machine learning-driven sales forecasting solution by refining datasets, delivering actionable predictions for the sales team, and deploying interactive visualizations for ongoing performance evaluation. - Trip Advisor Review Classification - Innodatatics (09/2020 - 01/2021)
Built ML-driven end-to-end sentiment analysis solution for TripAdvisor reviews, visualizing key themes with word clouds, improving classification accuracy by 85% and delivering actionable insights via Tableau dashboards.
Languages
Hindi
Advanced (C1)
Marathi
Bilingual or Proficient (C2)
English
Advanced (C1)
Honor / Awards
- Wellness Champion Award by YourDost (12/2024)
- Q1'2025 Diamond Award in Digital Strategy & Growth by IIFL Securities (11/2024)
Timeline
Growth Product Manager
IIFL Securities
12.2023 - Current
Program Manager
Splenta Systems Private Limited
09.2023 - 11.2023
Business Executive
Trade Prime Financial Services
07.2019 - 01.2020
Relationship Executive
Dalal Street Investment Journal
04.2019 - 07.2019
Master of Business Administration - Business Analytics
Sri Balaji University
Bachelor of Management Studies - Marketing
INDSEARCH, Pune University
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