Prashant Kaundal
Lead Data Scientist
Bangalore
Summary
Data Scientist with 4 years of experience collaborating with business stakeholders to address complex challenges through machine learning techniques. Skilled in translating data-driven insights into actionable recommendations to support strategic decision-making.
Overview
4
4
years of professional experience
Work History
Senior Data Scientist
Mu Sigma Inc.
Bengaluru
01.2024 - Current
- Leading a team of 12+ decision scientists, managing a $1M+ engagement portfolio for a Fortune 50 U.S. home improvement retailer. Overseeing day-to-day operations, project delivery, and client interactions; driving strategic planning, data analysis; and managing multiple threads to support business objectives.
- Developed and implemented a framework using large language models (LLMs) to analyze customer survey data. Applied sentiment analysis, topic modeling, embeddings, and cosine similarity to deliver insights.
- Identified pain points and created strategies that improved LTSA by 13%, aiding leadership decisions.
- Pitched and implemented the Bayesian BG-NBD model to evaluate customer lifetime value in the DIY segment.
- Achieving a validation R² of 0.7 over one year, the model advanced business intelligence, enabling the marketing team to target high-value segments, and enhance campaign effectiveness.
Lead Data Scientist
Mu Sigma Inc.
Bengaluru
01.2022 - 12.2023
- Worked as a Product Analyst for a tech giant. Led a team of four to analyze customer behavior, providing data-driven insights for product optimization and acquisition growth. Focused on enhancing customer engagement through strategic recommendations, and served as the primary communication point with clients to align on business objectives.
- Anomaly Detection: Applied Isolation Forest to detect fraud on a video call platform, averting an estimated 18% revenue loss.
- Customer Segmentation: Conducted clustering analysis to segment users into five groups, driving feature enhancements and personalized marketing, which increased engagement by 20%.
- Product Analytics: Created Power BI reports for an employee experience platform, delivering actionable insights for feature development and customer retention during its growth phase.
Data Scientist
Mu Sigma Inc.
Bengaluru
09.2020 - 12.2021
- Developed a Bayesian Market Mix Model (MMM) to optimize marketing spend, collaborating on data preprocessing, feature engineering, and model building with Python and PyMC3.
- Conducted MCMC sampling and validation, integrating digital, TV, and offline data, leading to a 25% improvement in ROI.
Education
Bachelor of Engineering - Computer Science
Chandigarh University
Chandigarh05.2020
Skills
- Python
- SQL
- GCP - Vertex AI (MLOps)
- PowerBI
- Machine Learning (Predictive Modeling/ Descriptive Modeling)
- GenAI - NLP, LLMs, Fine-tuning
- Project Management
Accomplishments
- Conducted 20+ interviews for hiring
- Led Python session for 100+ new hires
Awards
- Impact Award for Innovation
- Associate Virtual Homer Award (Client Recognition)
- Spot Award for Excellence in Market Mix Modelling
Timeline
Senior Data Scientist
Mu Sigma Inc.
01.2024 - Current
Lead Data Scientist
Mu Sigma Inc.
01.2022 - 12.2023
Data Scientist
Mu Sigma Inc.
09.2020 - 12.2021
Bachelor of Engineering - Computer Science
Chandigarh University
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