10+ years of experience working in FMCG channel sales and customer marketing. Gained expertise in data analysis, customer marketing, Channel sales, Team handling & distribution management.
An organized and creative professional with proven marketing & sales skills and a desire to learn more and to became a good leader.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Senior Key Account Executive
HINDUSTAN UNILEVER LTD
SAURASHTRA REGION,JAMNAGAR,JUNAGADH,GIR-SOMNATH,
01.2018 - Current
Handling Channel Sales
To track and achieve primary and secondary TDP-wise.
Adding more value to the brand.
To increase distribution and coverage
Make sure the new launch and relaunch are in the proper place in the market.
Maintain hygiene in the market and distributor point.
Execute the company's process on DAY, TDP, MOC, and Quarterly.
Keep tracking and following the yearly goal and PRP to promote the next level.
To retain, recruit, and rejuvenate RSSM and RSP from time to time.
Building a team and working to contribute to area growth.
Cooperation, communication, and commitment are every step of work.
To drive the company's key activities—Coverage, New Launch, MD Pack, Focus Pack, Pocket of Rocket Pack, Seasonal Pack, and Shikhar.
To add to the service mix to generate maximum assortment and line business.
Adopt and adapt new changes and technology—Shikhar, Shogun, etc.
Work on RS ROI, and make changes wherever required to keep in mind the business.
To deliver growth as per the company's year plan.
I have been working in the Sr. AOE (Area Operation Executive) role for the last 1 year and 6 months to focus on demand fulfillment aspects such as BP, delivery on N+1, RS stock norms, Order, PDP count, and value adherence, ME seat fill, to set RS infra (Man, Money & Manpower) and primary driving and tracking RS-wise in the West Gujarat area (around 20 distributors with approximately 16 crore+ business per month), and I take action to implement changes by collaborating with the DC/DG (Demand Capture/Demand Generation) team.
Territory Sales Officer
FERRERO INDIA PVT LTD
Junagadh,Bhavnagar,Amreli,Porbandar & Gir-Somnath
01.2016 - 12.2017
I had woked with one of Leading Chocolate organisation, i.e Ferrero Rocher & Kinderjoy) from last 1 year and 6 month and have been looking Junagadh, Bhavnagar & Amreli District with 7 team member who directly report to me
Responsibility:- -Distribution management -Market mapping & hygiene -Handling Channel sales -Merchandising & Visibility -Team Building & Motivating -Aware about competitor activity -Focus on Primary & Secondary objective -Achieving Organisation Goal-.
Territory Sales Officer
Parle Biscuit Pvt Ltd
Bhavangar & Amreli District
01.2013 - 12.2015
Primary & Secondary handling
To make sure stock availability in market & RS point
Coordinate with Wholesale & Retail outlet scheme communicate for more business.
Launch & Relaunch are prioritize in market.
RS appointment, Training & hand-holding to drive sales.
To aware competitor activity in market
Chase monthly target and company's process
Maintain hygiene in market -Damage/Expiry & Shortage.
Drive distribution and generate business maximum
Managing and growing business with team
Business Development Manager
Next education India Pvt. Ltd
Saurashtra
01.2012 - 12.2012
New project handling in Saurasht part.
Having new latest technology advance E-learning software for CBSE & GSEB board which we are giving to school to use on agreement base.
We had to contact with School who are affiliate wit CBSE/GSEB board and permission to present company's software demo and it's benefit to the student & teacher to understand contest well
E-learning software are made with good Audio-visual impact which helps to student imbibe the book content.
We will seat on front of school authority once they ready to accept our technology enable software on price and agreement.
We do negotiate as on demand
Finalize deal and setup in school
Sales after service is our part to coordinate with technical team
Increase & enroll more school and generate business & company revenue.
Education
B.Com -
JJCET COMMERCE COLLEGE
JUNAGADH,GUJARAT
01.2014
MBA - Marketing Marketing & Human Resource
SPKM -Saurashtra University
RAJKOT DISTRICT,GUJARAT
05.2010
H.S.C. - Commerce
SWAMI VEVAKANAND
JUNAGADH,GUJARAT.
03.2005
S.S.C - English
MANAS SCHOOL
JUNAGADH,GUJARAT
03.2003
Skills
Goal oriented
Workaholic with genuinely
Team Building, Team Management
Marketing and selling skill
Sensible and venturesome
IT Skills: - MS-Office, Internet & Email Application, Excel,PPT Etc
People Skills
Customer Centricity
Supervision & Leadership
Passionate, Philanthropic and Proactive
Relationship Building
Friendly, Positive Attitude
Training & Development
Planning & Organizing
Flexible Schedule
References
Reference
Languages
Gujarati, English & Hindi
Certification
I have certified 2 times for achievement of goal & objective in Parle Biscuit Pvt. Ltd.
I have been got 2nd rank among all Gujarat Team, achieved sales objective in financial year 2013-2014 in Parle Biscuit Pvt. Ltd.
Ihave been Certified & awarded for Best performance in Assortment or Range selling in 2018.
Won the Wheel, Fair&Lovely, Eno brand drive area contest in year 2022-23.
Hobbies
Travelling
Listening music
Swimming
Cricket
Learn new things.
Hang-out with Friends
Spent time with Family
Playing indoor games
Declaration
I hereby declare that all statements made in this document are true, complete and correct to the best of my knowledge and belief. I understand that in the event of any information being found suppressed/false or incorrect or ineligibility being detected before or after the procedural, my candidature / appointment is liable to be cancelled. - PRASHANT MORVADIYA
Timeline
Senior Key Account Executive
HINDUSTAN UNILEVER LTD
01.2018 - Current
Territory Sales Officer
FERRERO INDIA PVT LTD
01.2016 - 12.2017
Territory Sales Officer
Parle Biscuit Pvt Ltd
01.2013 - 12.2015
Business Development Manager
Next education India Pvt. Ltd
01.2012 - 12.2012
B.Com -
JJCET COMMERCE COLLEGE
MBA - Marketing Marketing & Human Resource
SPKM -Saurashtra University
H.S.C. - Commerce
SWAMI VEVAKANAND
S.S.C - English
MANAS SCHOOL
I have certified 2 times for achievement of goal & objective in Parle Biscuit Pvt. Ltd.
I have been got 2nd rank among all Gujarat Team, achieved sales objective in financial year 2013-2014 in Parle Biscuit Pvt. Ltd.
Ihave been Certified & awarded for Best performance in Assortment or Range selling in 2018.
Won the Wheel, Fair&Lovely, Eno brand drive area contest in year 2022-23.
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