PRASHANT PUNDLIK SONAWANE
ASM - Trade Sales
Aurangabad
Summary
I am a dedicated professional with over 9 years of experience in Sales & Distribution, Business Development, and Client Relationship Management. Currently, I am Manager at Tata Play Limited, driving trade sales operations and enhancing client relationships. With proven abilities in achieving business milestones and corporate goals, I possess strong interpersonal communication skills and a commitment to delivering exceptional results.
Overview
11
11
years of professional experience
3
3
Languages
Work History
Area Sales Manager – Trade Sales
TataPlay Limited
10.2022 - Current
- Drove DTH sales growth by managing trade operations across 6 Tehsils.
- Strengthened dealer relationships through daily market visits, resulting in improved sales figures.
- Expanded market reach by appointing new dealers to enhance distribution channels.
- Ensured high-quality service delivery by collaborating with service partners and their engineers.
- Sustained customer satisfaction by maintaining exceptional customer service standards.
- Achieved daily activation DRR targets, significantly boosting business performance.
- Analyzed ROI to assess sales strategy effectiveness and refine resource allocation.
Territory Sales Manager (Sales & Distribution)
Bharati Airtel Ltd
07.2021 - 10.2022
- Oversaw trade channels by efficiently managing trade and control channels, including a fleet of promoters and distributor manpower
- Consistently achieved tertiary recharge sales and Gross Prepaid targets
- Drove DTH and Bank Business penetration as part of the One Airtel agenda
- Established effective distribution networks to maintain a competitive service edge
- Engaged distributors to ensure active participation and alignment with company goals
- Ensured smooth and hassle-free customer onboarding
- Maximized revenue by extracting business opportunities from the territory
- Owned network coverage and quality within the allocated territory
- Onboarded, trained, and managed Field Sales Executives to enhance sales performance
- Expanded market reach by onboarding, training, and managing Urban and Rural Promoters
- Analyzed and deciphered MIS reports to drive business decisions
- Evaluated return on investment (ROI) to assess the effectiveness of sales strategies and optimize resource allocation
- A major telecommunications company in India
Channel Sales Manager
Reliance Jio Infocom
01.2017 - 07.2021
- Managed and led team of 8 Field Operations Staff, enhancing productivity and performance.
- Achieved and exceeded territory targets for Mobile Number Portability and new activations through strategic initiatives.
- Consistently surpassed sales targets during Big Drive days with focused execution.
- Developed strong relationships with key outlets to increase engagement and revenue via incentive programs.
- Recognized for achieving highest retaking rates in 2018-19 and 2020-21.
- Promoted to CSM for Jalna, reflecting commitment to excellence.
Sales Executive
C.G Marketing Pvt Ltd (P & G)
01.2015 - 01.2017
- Conducted daily visits to 15-20 outlets, securing orders and ensuring optimal counter share
- Ensured effective product distribution and maintained prominent shelf placement for P & G products
- Developed new channels for outlet expansion, enhancing market reach and sales opportunities
- Maintained high visibility of P & G products across stores, driving brand recognition and sales
- Consistently achieved 100% of sales targets
- A marketing and distribution company for Procter & Gamble
Education
Bachelor of Science - Computer Science
S.B.E.S. College of Science
Aurangabad, Maharashtra, India01.2014
Higher Secondary Certificate - undefined
V.N. College of Science
Aurangabad, Maharashtra, India02.2011
Secondary School Certificate - undefined
Yashwantrao Chavan High School
Aurangabad, Maharashtra, India03.2009
Skills
CRM
Accomplishments
- Airtel Rural Promoter Manager (Oct'22-Dec'23): Successfully managed a team of 25-30 promoters, consistently meeting or exceeding sales targets, and optimizing performance to achieve higher incentive slabs
- Assistant Manager (CSM) - Jalna: Promoted to Assistant Manager due to exemplary performance in managing sales and distribution in an urban territory
Timeline
Area Sales Manager – Trade Sales
TataPlay Limited
10.2022 - Current
Territory Sales Manager (Sales & Distribution)
Bharati Airtel Ltd
07.2021 - 10.2022
Channel Sales Manager
Reliance Jio Infocom
01.2017 - 07.2021
Sales Executive
C.G Marketing Pvt Ltd (P & G)
01.2015 - 01.2017
Bachelor of Science - Computer Science
S.B.E.S. College of Science
Higher Secondary Certificate - undefined
V.N. College of Science
Secondary School Certificate - undefined
Yashwantrao Chavan High School