Pratik Kumar
Category Management
Electronic City,KA
Summary
Dedicated ecommerce professional with a history of meeting company goals, skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Organized and dependable candidate successful at managing multiple priorities with a positive attitude and willingness to take on added responsibilities to meet team goals.
Overview
12
12
years of professional experience
2
2
years of post-secondary education
Work History
Category Manager
Amazon
04.2022 - Current
- Launched Electronics & Men's apparel category on Amazon's resellers platform, started from scratch and created the biggest portfolio for GR business
- Currently handling the categories which contributes to ~30% of monthly revenue
- Own selection, and have shown more than 120x growth in selection for the category
- Have consistently delivered the price comp more than 90% for the category since Q1 last year.
- Increased overall category sales by developing and executing strategic merchandising plans.
- Managed budget allocation and resource utilization to maximize marketing ROI.
- Researched, prepared for and led supplier negotiation process for managed category.
- Established strong rapport with suppliers, leading to favorable contract terms and better access to exclusive products or promotions.
Senior Category Manager
Glowroad
03.2019 - 04.2022
- Responsible for the overall strategy of the cross-border commerce, driving business growth, and achieving volume and revenue targets for the category
- Responsible to handle end to end category management for electronics and BPC with P&L responsibility and make the category profitable with positive CM 2
- Responsible to develop exit strategies for unsuccessful products in both the category
- Foster trust relationships with vendors to achieve better pricing expansion of category and quality of services
- Liaise with marketing teams to determine competitive pricing and promotional activities for the category
- To manage, train and supervise team members across the supply team.
Assistant Category Manager
Paytm Mall
08.2018 - 03.2019
- Was part of Electronics category comprising headphones, smart watches, data cables etc for Cross boarder business for Paytm Mall
- Responsible for overall P&L, sourcing, assortment management, category growth, marketing promotions and operations
- Responsible for sourcing with the team based in Shenzen looking after business development, brand alliances, new launches & trend spotting
- Responsible for the top line and bottom line for the category.
Senior Merchandiser
Myntra Designs Pvt. Ltd
12.2015 - 08.2018
- Spearheaded the business growth of the Men's casual and formal footwear category, significantly increasing its contribution to overall sales.
- Devised comprehensive sales and promotion strategies, collaborating with cross-functional teams to ensure seamless execution of planned activities.
- Proactively monitored the daily performance of all brands, making agile decisions to maximize opportunities and sell-through rates.
- Cultivated and managed vendor relationships, including onboarding new vendors, negotiating margins, and fostering active participation in marketing initiatives for both marketplace and inventory models.
- Exhibited expertise in inventory management, optimizing inventory levels and Days on Hand (DOH) cover for all brands, and implementing timely Return to Vendor (RTV) or Stock Correction processes for slow-moving or aged stock.
- Ensured prompt cataloging of styles for brands operating on the marketplace model, driving brands to achieve maximum order fulfillment within Service Level Agreements (SLAs)
Senior Associate- Footwear
Amazon Seller Services Pvt Ltd
12.2013 - 12.2015
- Keep track of stocks and communicate vendor about same
- Purchase orders on behalf of Amazon to the Vendors/Sellers
- Meet and interact with Local vendors on Day-to-Day basis in initial process setup
- Planning product ranges and preparing sales and stock plans in conjunction with buyer
- Worked with different teams (customer service, FC, TAM...) to resolve current operational issues to maintain business.
Co-Owner
Spice Chemistry
08.2012 - 10.2013
- Started a Restaurant with a theme of North Indian, Tandoor and Chinese Cuisine.
Education
MBA - Marketing & HR -
Birla Institute of Technology - Mesra
01.2010 - 04.2012
Skills
Product Management
Data Analysis
Performance Optimization
Category development
Vendor Relations
Merchandising understanding
Category growth
Strategic Sourcing
Timeline
Category Manager
Amazon
04.2022 - Current
Senior Category Manager
Glowroad
03.2019 - 04.2022
Assistant Category Manager
Paytm Mall
08.2018 - 03.2019
Senior Merchandiser
Myntra Designs Pvt. Ltd
12.2015 - 08.2018
Senior Associate- Footwear
Amazon Seller Services Pvt Ltd
12.2013 - 12.2015
Co-Owner
Spice Chemistry
08.2012 - 10.2013
MBA - Marketing & HR -
Birla Institute of Technology - Mesra
01.2010 - 04.2012