Pratiksha Guha
Business Development Manager
Kolkata
Summary
Sales professional with 4+ years of experience in B2B Enterprise SaaS and B2C sales. Proven success in engaging C-level executives across fintech, CPG, pharmaceutical, and edtech sectors. Adept in CRM platforms like Salesforce, HubSpot, and LeadSquared. Recognized for exceeding revenue targets, expanding market reach (including Dubai launch), and managing international partner networks. Combines strategic planning with hands-on execution to drive growth in startup and scale-up environments.
Overview
5
5
years of professional experience
2020
2020
years of post-secondary education
Work History
Business Development Manager
Incentiv
08.2024 - 12.2024
- Led go-to-market strategy for an equity management SaaS product targeting early to growth-stage companies.
- Secured accounts with UHNI/HNI investors and VCs; expanded platform presence into Dubai market.
- Collaborated on investor onboarding and post-sale support to drive adoption and retention.
- Participated in B2B and tech networking events to strengthen industry connections.
Account Manager
Manage Artworks
05.2023 - 07.2024
- Managed APAC and EU clients for packaging SaaS platform, owning full sales lifecycle.
- Conducted demos, negotiated contracts, and facilitated onboarding across enterprise accounts.
- Liaised with cross-functional teams to ensure product implementation and customer success.
- Maintained CRM records and grew pipeline via strategic outreach.
Sales Team Lead
Bitclass
06.2020 - 11.2022
- Promoted within 6 months for top performance; led 10-member B2C sales team.
- Consistently surpassed revenue targets by developing tailored sales pitches and closing strategies.
- Trained and mentored new hires to align with quarterly KPIs and product goals.
Business Development Associate
BYJU’S
12.2020 - 03.2021
- Generated leads through cold calling; met and exceeded monthly quotas.
- Built customer rapport to drive conversions and referrals in a competitive edtech landscape.
Quality Analyst
Netscribes
07.2020 - 12.2020
- Audited and validated product content across Amazon, Flipkart, and Myntra.
- Suggested improvements for internal QC processes to enhance productivity.
Education
BBA -
NSHM College of Management and Technology
Higher Secondary - undefined
Shri Shikshayatan College
Skills
- B2B SaaS Sales
- CRM (Salesforce, HubSpot, LeadSquared)
- Strategic Planning
- Client Management
- International Sales
- Negotiation
- Leadership
- Market Expansion
Timeline
Business Development Manager
Incentiv
08.2024 - 12.2024
Account Manager
Manage Artworks
05.2023 - 07.2024
Business Development Associate
BYJU’S
12.2020 - 03.2021
Quality Analyst
Netscribes
07.2020 - 12.2020
Sales Team Lead
Bitclass
06.2020 - 11.2022
Higher Secondary - undefined
Shri Shikshayatan College
BBA -
NSHM College of Management and Technology
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