Praveen Kumar
Product Owner E-Com & Digital Marketing
Chennai
Summary
Adept at deconstructing and planning stories in order to promote improvements to product design and implementation. Excellent relationship-building, organizational, and project management skills with a focus on overcoming technical challenges and implementing successful resolutions.
Overview
18
18
years of professional experience
7
7
Certifications
Work History
Experienced Product Owner
- Proficient in Agile methodologies, strategic planning, backlog grooming, and stakeholder management.
Product Owner
Ford Motor Company
06.2017 - Current
- Managed backlog prioritization, ensuring alignment with business goals and stakeholder expectations.
- Implemented Agile methodologies to increase team productivity and enhance overall project outcomes.
- Collaborated with development teams to ensure successful delivery of products.
- Developed comprehensive roadmaps outlining the product vision, goals, and milestones for successful execution.
- Ensured compliance with regulatory standards related to the product portfolio.
- Gathered and prioritized product requirements from stakeholders.
Sales Strategy and Marketing Analyst
Ford Motor Company
05.2011 - 06.2017
- Conducted research to identify new growth opportunities and analyzed current market trends
- Collaborated with cross-functional teams to develop and execute marketing campaigns and promotions.
- Participated in ongoing professional development opportunities to stay current on best practices within the field of marketing analytics.
- Assessed KPIs to achieve in-depth understanding of campaign performance.
- Analyzed third-party data and investigated new growth opportunities.
- Worked closely with creative teams to develop eye-catching visuals that aligned with overall marketing messaging and strategy objectives.
- Utilized CRM tools to monitor lead nurturing processes, ensuring timely follow-up actions were taken by appropriate team members.
Senior Purchase Analyst
Ford Motor Company
12.2006 - 04.2011
- Coordinated with suppliers to ensure timely and cost-effective procurement of materials and services
- Conducted supplier evaluations and negotiations to optimize purchasing contracts and agreements
- Managed inventory levels and implemented strategies to minimize costs and improve supply chain efficiency.
- Developed and maintained relationships with key suppliers to ensure a reliable and high-quality supply chain.
- Supported budgeting processes by providing accurate forecasts and timely variance analyses.
Education
B.Com -
Ramakrishna Mission Vivekananda College
MBA Finance - undefined
University of Madras
Skills
Agile Project Management
Client Perspective Awareness
Market Competitor Assessment
Business Requirements Analysis
Product Backlog Management
Data-driven decision-making
Challenge Assessment
Digital Marketing
Certification
Scrum Alliance CSPO Product Owner
Accomplishments
- Received 2012 Global Diversity Honoree Award
- Received Employee Excellence award
- Received Team of the Quarter award
- Implemented 9 Kaizen projects for process improvements
- Supported Six-Sigma (Black Belt) projects for PWC audit for purchasing department
Languages
Tamil
English
Skills
- Agile Project Management
- Client Perspective Awareness
- Market Competitor Assessment
- Business Requirements Analysis
- Product Backlog Management
- Data-driven decision-making
- Challenge Assessment
- Digital Marketing
Timeline
Product Owner
Ford Motor Company
06.2017 - Current
Sales Strategy and Marketing Analyst
Ford Motor Company
05.2011 - 06.2017
Senior Purchase Analyst
Ford Motor Company
12.2006 - 04.2011
Experienced Product Owner
B.Com -
Ramakrishna Mission Vivekananda College
MBA Finance - undefined
University of Madras