Prerna Singh
Bangalore
Summary
Seasoned Engagement Manager with 11+ years of experience in agile project management, business analysis, and solutions delivery. Adept at bridging the gap between business and technical domains, with expertise in requirement gathering, CRO strategies, and enhancing user experiences. Proficient in project planning, team collaboration, and stakeholder management for successful on-time project completion.
Overview
12
12
years of professional experience
3
3
Certificate
Work History
Engagement Manager
IQUANTI PVT LTD
04.2021 - Current
- Spearheaded website optimization initiatives, increasing conversion rates by 2% through innovative UX flows and CRO testing strategies
- Utilized advanced analytics tools to generate insightful reports, enabling data-driven decision-making and strategic planning
- Implemented project management tools (e.g., JIRA, Trello) to streamline workflows, enhance team collaboration, and improve project delivery efficiency
- Managed multiple client engagements across diverse industries, fostering positive stakeholder relationships through effective communication and collaboration
- Conducted research on industry trends and competitive analysis to inform strategic decisions and identify areas for improvement.
Project Manager
IQUANTI PVT LTD
04.2020 - 03.2021
- Customized JIRA for effective project management, task tracking, and team collaboration
- Collaborated with senior management on strategic planning initiatives for project development and execution
- Formulated comprehensive candidate assessment questionnaires to align skills with development roles
- Conducted training programs to upskill the development team, enhancing team efficiency.
Technology Lead
IQUANTI PVT LTD
02.2018 - 03.2020
- Performed code reviews and provided technical guidance to the development team
- Implemented A/B tests and CRO strategies using VWO, improving conversion rates and user experiences
- Led development of applications using PHP, JavaScript, HTML5, CSS3, and WordPress CMS.
Software Trainee-Senior Software Engineer
JUSTDIAL LTD
08.2012 - 01.2018
- Collaborated with design teams to architect optimal user flows, aligning with project objectives and enhancing user experience
- Developed responsive user interfaces using HTML5, CSS3, and JavaScript, showcasing proficiency in web development technologies
- Implemented XML-based integrations with third-party APIs, ensuring seamless data exchange and interoperability.
Education
B.E. in Computer Technology -
Priyadarshini College of Engineering
05.2011
Skills
- Agile Methodologies
- Project Management
- Business Analysis
- Requirement Mapping
- Quality Management
- Client Relationship
- People Management
- CRO & A/B Testing
- Resource Optimization
Certification
- Kameleoon's A/B testing Certification
- SEO Training
- Google Ads Certifications
- Generative AI, Google
Timeline
Engagement Manager
IQUANTI PVT LTD
04.2021 - Current
Project Manager
IQUANTI PVT LTD
04.2020 - 03.2021
Technology Lead
IQUANTI PVT LTD
02.2018 - 03.2020
Software Trainee-Senior Software Engineer
JUSTDIAL LTD
08.2012 - 01.2018
B.E. in Computer Technology -
Priyadarshini College of Engineering
Value Proposition
- Conversion Rate Optimization (CRO) | A/B Testing, Drove 2% increase in conversion rates through data-driven testing strategies.
- Web Application Development | Cross-Browser Compatibility, Spearheaded $3.5M BFSI projects, translating designs into functional, cross-platform code.
- Quality Assurance | User Experience, Implemented QA measures to reduce user-reported defects by 2.5%, enhancing multi-platform UX.
- Agile Project Management | Stakeholder Engagement, Championed Agile practices, fostering client communication for 8% improvement in on-time delivery.
- Business Analysis | Technical Expertise, Bridged business-technology gap through effective requirements gathering and cross-functional collaboration.
Languages
- English [Fluent]
- Hindi [Native]
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