Pritam Sharma
Bengaluru, India
Summary
Senior Social Media Manager with 12+ years of experience building and scaling high-engagement social communities across sports and content-driven brands. Proven track record of growing audiences to millions, driving traffic through platform-native content, and leading distributed teams across regions and languages. Strong experience translating sports-grade content intensity into repeatable social strategies that work for media, SaaS, and consumer brands in remote-first environments.
Overview
14
14
years of professional experience
2
2
Certifications
Work History
Senior Social Media & Growth Consultant
Self-Employed
Remote
01.2025 - Current
- Advised content-led brands on social media strategy, audience growth, and engagement optimization
- Planned and executed platform-specific content calendars aligned with audience behavior and performance insights
- Improved organic reach and engagement through content refinement, posting strategy, and analytics-driven iteration
- Advised content-led brands on social media strategy, audience growth, and engagement optimization
- Planned and executed platform-specific content calendars aligned with audience behavior and performance insights
- Improved organic reach and engagement through content refinement, posting strategy, and analytics-driven iteration
- Used AI-assisted workflows to speed up content ideation, caption iteration, and performance analysis while maintaining platform-native tone and brand voice
- Worked independently in a fully remote setup, managing delivery, reporting, and stakeholder communication
- Worked independently in a fully remote setup, managing delivery, reporting, and stakeholder communication
Content & Social Media Manager
ONE Championship
Bengaluru
09.2019 - 10.2024
- Owned social media strategy across Facebook and Instagram, growing combined audiences to 425K+ followers
- Planned and executed platform-native content to drive engagement, visibility, and traffic across key events and campaigns
- Built and managed a bilingual content and social team (full-time + freelancers)
- Delivered consistent audience growth through match coverage, athlete-led storytelling, and event-based social campaigns
- Collaborated with athletes, internal teams, and partners on major initiatives including the ONE Super App
- Used performance insights to refine content formats, posting frequency, and engagement tactics
Content & Social Media Lead
Sportskeeda.com
Bengaluru
04.2012 - 09.2019
- Led social media strategy across platforms, supporting a community of 50M+ sports fans
- Drove 20M+ pageviews during major sporting events including IPL, FIFA World Cup, and ICC Cricket World Cup
- Built and launched Sportskeeda Hindi, scaling it to 10M+ monthly pageviews and 300K+ app downloads
- Supported expansion into regional markets, including the rollout of Sportskeeda Tamil
- Managed large content and social teams along with extensive freelancer networks
- Executed branded content and social campaigns for global brands including DHL, Puma, and Nike
- Led influencer and athlete collaborations to extend reach, engagement, and campaign visibility
Education
Bachelor of Engineering - Information Technology
Nagpur University
Nagpur06-2009
Skills
- Social Media Strategy & Growth
- Audience & Community Building
- Platform-Native Content Planning
- Facebook, Instagram, Twitter/X, YouTube
- Social Analytics & Performance Reporting
- Influencer & Athlete Collaborations
- Campaigns, Events & Live Coverage
- Team and freelancer management
Languages
English
Proficient (C2)
C2
Hindi
Native
Native
Assamese
Intermediate (B1)
B1
Bengali
Elementary (A2)
A2
Certification
Google Analytics Certification
Websites
References
References available upon request.
Timeline
Senior Social Media & Growth Consultant
Self-Employed
01.2025 - Current
Content & Social Media Manager
ONE Championship
09.2019 - 10.2024
Content & Social Media Lead
Sportskeeda.com
04.2012 - 09.2019
Bachelor of Engineering - Information Technology
Nagpur University