Pritam Sharma
Bengaluru, India
Summary
Senior Social Media Manager with 12+ years of experience building and scaling high-engagement social communities across sports and content-driven brands. Proven track record of growing audiences to millions, driving traffic through platform-native content, and leading distributed teams across regions and languages. Strong experience translating sports-grade content intensity into repeatable social strategies that work for media, SaaS, and consumer brands in remote-first environments.
Overview
14
14
years of professional experience
2
2
Certifications
Work History
Senior Social Media & Growth Consultant
Self-Employed
Remote
01.2025 - Current
- Advised content-led brands on social media strategy, audience growth, and engagement optimization
- Planned and executed platform-specific content calendars aligned with audience behavior and performance insights
- Improved organic reach and engagement through content refinement, posting strategy, and analytics-driven iteration
- Advised content-led brands on social media strategy, audience growth, and engagement optimization
- Planned and executed platform-specific content calendars aligned with audience behavior and performance insights
- Improved organic reach and engagement through content refinement, posting strategy, and analytics-driven iteration
- Used AI-assisted workflows to speed up content ideation, caption iteration, and performance analysis while maintaining platform-native tone and brand voice
- Worked independently in a fully remote setup, managing delivery, reporting, and stakeholder communication
- Worked independently in a fully remote setup, managing delivery, reporting, and stakeholder communication
Content & Social Media Manager
ONE Championship
Bengaluru
09.2019 - 10.2024
- Owned social media strategy across Facebook and Instagram, growing combined audiences to 425K+ followers
- Planned and executed platform-native content to drive engagement, visibility, and traffic across key events and campaigns
- Built and managed a bilingual content and social team (full-time + freelancers)
- Delivered consistent audience growth through match coverage, athlete-led storytelling, and event-based social campaigns
- Collaborated with athletes, internal teams, and partners on major initiatives including the ONE Super App
- Used performance insights to refine content formats, posting frequency, and engagement tactics
Content & Social Media Lead
Sportskeeda.com
Bengaluru
04.2012 - 09.2019
- Led social media strategy across platforms, supporting a community of 50M+ sports fans
- Drove 20M+ pageviews during major sporting events including IPL, FIFA World Cup, and ICC Cricket World Cup
- Built and launched Sportskeeda Hindi, scaling it to 10M+ monthly pageviews and 300K+ app downloads
- Supported expansion into regional markets, including the rollout of Sportskeeda Tamil
- Managed large content and social teams along with extensive freelancer networks
- Executed branded content and social campaigns for global brands including DHL, Puma, and Nike
- Led influencer and athlete collaborations to extend reach, engagement, and campaign visibility
Education
Bachelor of Engineering - Information Technology
Nagpur University
Nagpur06-2009
Skills
- Social Media Strategy & Growth
- Audience & Community Building
- Platform-Native Content Planning
- Facebook, Instagram, Twitter/X, YouTube
- Social Analytics & Performance Reporting
- Influencer & Athlete Collaborations
- Campaigns, Events & Live Coverage
- Team and freelancer management
Languages
English
Proficient (C2)
C2
Hindi
Native
Native
Assamese
Intermediate (B1)
B1
Bengali
Elementary (A2)
A2
Certification
Google Analytics Certification
Websites
Timeline
Senior Social Media & Growth Consultant
Self-Employed
01.2025 - Current
Content & Social Media Manager
ONE Championship
09.2019 - 10.2024
Content & Social Media Lead
Sportskeeda.com
04.2012 - 09.2019
Bachelor of Engineering - Information Technology
Nagpur University