Priyank Rathor
Pune
Summary
Digital Product Leader with 13+ years of experience building, scaling, and optimizing customer-centric digital products across lending, payments, partnerships, and commerce ecosystems. Proven expertise in defining product vision, developing strategic roadmaps, managing product lifecycles, and delivering measurable business outcomes through data-driven decision making. Strong track record of leading cross-functional teams spanning technology, operations, risk, legal, marketing, and business functions to launch and scale digital platforms. Experienced in product strategy, customer journey optimization, stakeholder management, business case development, ROI management, and digital transformation initiatives.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Product Head – Digital Lending, Inventory Finance
Poonawalla Fincorp Limited
06.2022 - Current
- Own product vision, strategy, and roadmap for unsecured lending, inventory finance, and EMI card products.
- Partner with CXOs and strategic partners, including Samsung, Oppo, Vivo, Paytm, Flipkart to drive product growth and ecosystem expansion.
- Lead cross-functional collaboration across technology, risk, operations, legal, compliance, and business teams to deliver scalable digital products.
- Optimized customer journeys and enhanced digital experiences across acquisition and servicing, improving engagement and satisfaction.
- Managed product performance through KPI tracking and portfolio monitoring, identifying opportunities for profitability and cost optimization.
- Enhanced underwriting and decisioning processes by leveraging alternate data and bureau-based models, improving risk assessment.
Associate Vice President – Digital Lending
Poonawalla Fincorp Limited
06.2022 - 04.2024
- Led digital product development for embedded lending and Pay Later journeys across partner ecosystems.
- Defined product requirements and collaborated with technology teams to launch scalable customer acquisition journeys.
- Onboarded strategic partners Paytm, Flipkart, and Paisabazaar, enhancing product distribution network.
- Managed business portfolio with ₹3,000 Cr AUM, driving revenue growth through strategic partnerships.
- Developed targeted growth strategies for customer acquisition, activation, retention, and cross-sell, increasing overall engagement.
Sr Regional Manager–Omni Channel Consumer Finance
Bajaj Finance Limited
08.2019 - 05.2022
- Led omni-channel product initiatives that enhanced integration of physical and digital customer experiences.
- Increased revenue per customer through development of bundled products and customer engagement programs.
- Drove marketplace transformation initiatives that contributed to incremental business growth.
- Managed large cross-functional teams and partner ecosystems to execute business growth strategies.
Executive Assistant to Deputy CEO – Strategic Projects & Initiatives
Bajaj Finance Limited
11.2017 - 08.2019
- Collaborated with leadership teams to define and align long-term product and business strategies, enhancing organizational direction.
- Led strategic digital transformation initiatives and enterprise-wide product enhancement programs.
- Coordinated with technology and business teams to enhance operational efficiency and elevate customer experience.
- Implemented analytics-driven decision frameworks and customer scoring models, streamlining approval processes for better decision-making.
Senior Project Manager – PMO
Bajaj Finance Limited
11.2016 - 11.2017
- Delivered strategic product launches using Agile and Hybrid project management methodologies.
- Managed product development lifecycles from concept through implementation and optimization.
- Launched EMI card propositions and customer financing solutions to enhance product portfolio.
- Led process re-engineering initiatives, achieving operational efficiency improvements and streamlined workflows.
- Collaborated with technology teams on integrations and release management to ensure timely product delivery.
Key Account Manager – E-commerce Finance
Bajaj Finance Limited
02.2016 - 10.2016
- Developed and scaled digital financing experiences for e-commerce customers, improving customer access to financial solutions.
- Managed strategic product partnerships with Amazon, Flipkart, Samsung, Snapdeal, TataCliq, and payment ecosystem partners to enhance collaborative growth.
- Drove triple-digit business growth through platform expansion and customer engagement initiatives.
Product Manager – E-commerce Finance
Bajaj Finance Limited
02.2015 - 01.2016
- Enabled business growth through product innovation and customer-centric design, driving higher engagement.
- Defined product requirements, customer journeys, onboarding workflows, and approval processes to enhance user experience.
- Streamlined approval-to-disbursement timelines through digital automation, increasing speed of service.
- Built and launched a digital lending platform for e-commerce sellers.
Business Development Manager
Bajaj Finance Limited
03.2013 - 02.2015
- Exceeded growth targets consistently, earning multiple performance awards for exceptional contributions.
- Led business growth initiatives, acquiring strategic partners and developing customer financing programs to enhance market presence.
- Developed strategic partnerships to enhance market presence and customer reach.
- Analyzed market trends to identify new business opportunities and client needs.
- Collaborated with cross-functional teams to align product offerings with consumer demands.
Education
Executive General Management Programme (EGMP) -
Indian Institute of Management, Calcutta
MBA - Marketing & Sales
Amity University
NoidaBachelor Of Engineering - Electronics
Chhattisgarh University
Skills
- Product vision and strategy
- Product roadmap prioritization
- Product lifecycle management
- Customer journey design
- Performance optimization
- Agile delivery and planning
- User story definition
- Release management
- P&L ownership
- Business case development
- ROI analysis
- Growth strategies
- Strategic partnerships
- Stakeholder management
- Business transformation
- Digital platforms expertise
- API integrations
- Data analytics proficiency
- Risk and decision models
- Power BI expertise
Certification
- PMP Certified, Project Management Institute
Languages
- English
- Hindi
- Gujarati
Tools
- Power BI
- Tableau
- Microsoft Office Suite
Timeline
Product Head – Digital Lending, Inventory Finance
Poonawalla Fincorp Limited
06.2022 - Current
Associate Vice President – Digital Lending
Poonawalla Fincorp Limited
06.2022 - 04.2024
Sr Regional Manager–Omni Channel Consumer Finance
Bajaj Finance Limited
08.2019 - 05.2022
Executive Assistant to Deputy CEO – Strategic Projects & Initiatives
Bajaj Finance Limited
11.2017 - 08.2019
Senior Project Manager – PMO
Bajaj Finance Limited
11.2016 - 11.2017
Key Account Manager – E-commerce Finance
Bajaj Finance Limited
02.2016 - 10.2016
Product Manager – E-commerce Finance
Bajaj Finance Limited
02.2015 - 01.2016
Business Development Manager
Bajaj Finance Limited
03.2013 - 02.2015
Executive General Management Programme (EGMP) -
Indian Institute of Management, Calcutta
MBA - Marketing & Sales
Amity University
Bachelor Of Engineering - Electronics
Chhattisgarh University