Arindam Das Sarkar

Sales Director - Managing Director | Business Transformation & AI-Driven Innovation

Visionary leader with a proven track record of building and scaling businesses, driving strategic market expansion, and pioneering AI-driven innovations in security and surveillance. As Managing Director of Mirasys India, spearheaded the brand’s growth from inception to market leadership, making it the only global VMS & Analytics OEM with a dominant presence in the government sector.

Key Achievements & Impact

Market Leadership & Expansion

• Built the Mirasys brand from scratch in the Indian subcontinent, securing a substantial market share in government projects.
• Captured 30%+ market share in Integrated Security Surveillance for Indian Railways and 25% market share in City Surveillance, making Mirasys the leader in securing crowded and heritage sites.
• Expanded Mirasys' strategic footprint into MEA markets, successfully establishing partnerships and securing strategic wins in Abu Dhabi, Saudi Arabia, Oman, Dubai, and Kuwait.
• Secured landmark deals, including Ram Janmabhoomi-Ayodhya, Jammu & Kashmir and Leh City, and Kanpur City, with an average deal size of $1Mn.

Strategic Business & Industry Transformation

• Redefined the Video Management Software (VMS) landscape by shifting from a distribution-based approach to end-to-end solution sales.
• Developed AI-powered, cost-effective alternatives to competition-driven solutions, influencing customer decision-making and enhancing market penetration.
• Transitioned Mirasys India from a sales-only operation to a full-fledged P&L entity, integrating R&D to develop proprietary AI-driven video analytics platforms.

Technology & Partnership Ecosystem Development

• AI & Hardware Partnerships: Collaborated with Kinara–NXP Semiconductors, Dell, and Netweb to create plug-and-play security appliances for enterprise markets.
• AI-Powered Use Cases: Partnered with Intel & Nvidia to develop 50+ AI-powered use cases, now listed on the Intel MRS for global partners.
• Government & Defense Collaborations: Established strategic tie-ups with BEL, TCIL, CEL, BECIL, and ITI to deliver joint security solutions for defense and government sectors.
• ICT & Consulting Alliances: Formed partnerships with L&T Technology Services, Big 4 firms (PWC, EY, KPMG, Deloitte), and UAE Government defense conglomerates for AI-driven risk mitigation solutions.

Revenue Growth & Market Capitalization

• Executed multi-million-dollar contracts across 200+ corporate and government projects, strengthening national security.
• Orchestrated $600Mn+ in market capitalization for AI-powered smart safety technologies, reinforcing Mirasys as a global benchmark in AI-driven surveillance and risk mitigation.

Team Building and Culture

• Built & ensured that teams align with the company’s vision by fostering open communication, recognizing achievements, and embracing failures as learning opportunities.
• Implemented a structured Reward & Recognition (R&R) framework with monthly and yearly rewards to drive motivation and engagement.
• Built cross-functional teams and vertical leads to drive strategic growth, ensuring every function operates with agility and a solution-driven mindset.
• Led the transformation of Mirasys India from a sales-only entity to a full-fledged P&L operation with R&D, enabling innovation at scale.
• Fostered a culture of intrapreneurship, empowering employees to take ownership of AI-driven security solutions, strengthening Mirasys’ market leadership.

• Company Overview: Established Nelco as the fastest growing System Integration in the Integrated Security and surveillance system space
• Have Held full responsibility for ISSS business Pan India
• Responsible for developing niche customised solution for Defense & Govt Vertical
• Increase of Sales & cost effective techno commercial designing
• Involved in extensively mapping of Consultants, PMC & EPC Players
• Partial Client list involves: Indian Railways, IOCL, ONGC, ISPRL, L&T ECC, L&T EBG, LINDE, TOYO, IOTL, EIL, DCPL, MN DASTOOR, CCCL, NCC, etc
• Lead the Bid Team for ISSS tenders, in delivering a Proposal, Solution or Contract to the customer according to standard business rules and standard processes
• Conducts regular Opportunity meetings with OEMS for Annual Business Plan and joint account engagement
• Established Nelco as the fastest growing System Integration in the Integrated Security and surveillance system space
• Have converted loss making projects like OMPL, IOCL Paradip, CR etc from red to black
• Supported Front end sales with the best techno commercial solution to be L1 for deals like ISPRL Padur, BCPL refinery, DRDO etc
• Average Deal Size $800K
• Built entire solution, bided & Closed Indian Railway Tenders
• Average Deal Size $4Mn
• Pioneer in Nelco to generate solution & references in BFSI and Enterprise Space

• Held responsibility for IBMS Sales in the South Region, as well as have held the responsibility of designing, estimation & project management for the first nine months of my tenure
• Was extremely successful in converting orders on my short term assignment to develop Chennai market which was driven by BU & Sales head
• Involved in extensively mapping of Consultants, PMC & EPC Players
• Responsible for Billing of Products as well
• Partial Client list involves: Wipro Technologies, Hindustan Aeronautics Limited, Atkins Global, Ascendas International, Sap Labs, Intel, Polaris, MIOT Hospital – L&T, Igate, KMC, CCCL etc
• Have over achieved the annual booking numbers for 2010 – 2011 with healthy bottom lines and the Sales personnel to receive highest incentive multiple
• Penetration in Competitors Account and have won multi-million INR deal at Polaris against Siemens for their New Facility in Chennai as well Igate against Anchal & Tyco for their existing facility in Bangalore
• Deal Size $200K
• Was able to break through this account by winning MIOT Hospital deal against Schneider & JCI being the main competitor
• Deal Size $350K
• Was Pioneer in Wipro to generate references in Hospitality, IT/ ITES, Construction & Real Estate space for IBMS Practice

• Extensively involved in design and estimation of projects, job Cost Analysis, Planning and scheduling, resource allocation, Material Management, and time management of a project
• Was SPOC for Wipro Limited Pan India for Designing, Presentation, Project Costing, Sales, Project management, Commissioning of Various Systems, Escalations
• Trusted upon by Management to Handle WIPRO as a Key Account management for smooth execution of Pan India Wipro Project and service worth $5 Mn which was 40% of the Total Revenue of Zicom for the year 2008