Summary
Overview
Work History
Education
Skills
Timeline
Generic

Projjal Majumdar

Marketing Operations Manager
New Delhi

Summary

Dynamic and results-driven Marketing Operations Manager with over four years of experience driving marketing strategies and operations. Experienced in CRM management and integration, ensuring seamless customer journey tracking and engagement. Adept at coordinating with sales operations, product, and creative teams to deliver integrated marketing solutions.

Overview

5
5
years of professional experience

Work History

Manager - Operations & Marketing

ACM Express Pvt Ltd
10.2023 - Current
  • Managed day-to-day operations for all express logistics customers
  • Identified pending issues and roadblocks resulting in reduced manual errors across daily booking
  • Implemented cost-saving measures, reducing operational expenses without sacrificing quality or productivity.
  • Planned and developed a omni channel marketing plan for brand awareness
  • Conducted regular market research to stay current on industry trends, ensuring continued relevance of marketing efforts.
  • Negotiated advantageous contract terms with external vendors for creative services, event management, or other related tasks as needed for projects'' success.

Marketing Operations Manager

CosmoEd Private Limited
10.2020 - 09.2023

The Toy Room


  • Managed and optimized website operations for The Toy Room, leading to a 10% increase in website traffic and a 5% increase in online sales within the first year
  • Served as a liaison for marketing strategies for The Toy Room, managing a digital agency with 5 members
  • Led SEO initiatives that improved organic search rankings, resulting in a 45% increase in organic traffic and a 30% increase in online conversions
  • Managed social media channels, including content calendars, scheduling and content generation


CosmoEd Private Ltd


  • Managed a channel of 120+ partners for implementing digital education solutions across school and universities
  • Developed and implemented a CRM for business teams, sales partners for improved efficiency
  • Developed processes for efficient onboarding of schools and universities
  • Planned and developed CosmoBox - a S.T.E.M learning Box
  • Researched and procured materials for activities and maintained vendors for efficient procurement

Operations Manager

Schoolnet India Ltd
08.2019 - 10.2020
  • Led Geneo Schools, where 100+ schools were onboarded for live classes and online teaching curriculum
  • Developed and monitored SRCs, a team for regular communication with Geneo Schools, helping achieve a 20% faster problem resolution
  • Set up and implemented a CRM system for the sales team, operations, trainers, and mentors, leading to a 30% improvement in efficiency and streamlined processes across departments
  • Facilitated user feedback collection and analysis from over 5,000 users, informing product development and enhancing customer satisfaction by 30%
  • Led & monitored Geneo LNS - a collaborative online learning initiative during Covid

Operations Officer

Schoolnet India Ltd
02.2019 - 08.2019
  • Managed daily operations for Geneo, an online learning platform serving over 50,000 students, ensuring seamless functionality and optimal performance
  • Monitored essential business KPIs to analyze operational performance, leading to data-driven decision making
  • Conducted regular training sessions for sales team members, improving product knowledge amongst business teams
  • Led communication with 100+ schools for implementation and utilization of Geneo across studnets

Education

Bachelor of Computer Applications - Computer Applications

Indira Gandhi National Open University
New Delhi, India
04.2001 -

Class 12th -

Modern School Noida
04.2001 -

Class 10th -

Modern School Noida
04.2001 -

Skills

  • Operations Management

  • Relationship building and management

  • Client & Customer Service

  • Pre & Post Sales operations

  • Operations Optimization

  • Vendor Management

  • CRM Integration & Management

  • KPI Tracking

  • Email Marketing

  • Social Media Management

  • Marketing Analytics

  • Cross-Functional Collaboration

Timeline

Manager - Operations & Marketing

ACM Express Pvt Ltd
10.2023 - Current

Marketing Operations Manager

CosmoEd Private Limited
10.2020 - 09.2023

Operations Manager

Schoolnet India Ltd
08.2019 - 10.2020

Operations Officer

Schoolnet India Ltd
02.2019 - 08.2019

Bachelor of Computer Applications - Computer Applications

Indira Gandhi National Open University
04.2001 -

Class 12th -

Modern School Noida
04.2001 -

Class 10th -

Modern School Noida
04.2001 -
Projjal MajumdarMarketing Operations Manager